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Publications

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  • All HBS Web  (11,610)
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    • News  (2,828)
    • Research  (6,201)
    • Events  (72)
    • Multimedia  (105)
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Show Results For

  • All HBS Web  (11,610)
    • People  (60)
    • News  (2,828)
    • Research  (6,201)
    • Events  (72)
    • Multimedia  (105)
  • Faculty Publications  (4,132)
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  • 20 May 2014
  • Research & Ideas

Managing the Family Business: Survival’s Secret Sauce

faster than your family or business consumes them. Of course, growing families and businesses are both good at consuming assets. For many family companies we have researched,... View Details
  • Web

Engagement Opportunities - Business & Environment

MBA Experience Engagement Opportunities 13ms Harvard University Climate Leaders Program Provides students with an opportunity to engage with others across Harvard who share a professional interest in climate-related work, to mentor one... View Details
  • 06 Jun 2008
  • What Do You Think?

Why Don’t Managers Think Deeply?

recollection of Tony Athos, wrote that "Time-for-thinking is a special moment which can be resource consuming and an unsafe activity " (Fortunately, Athos held a tenured position in an academic... View Details
Keywords: by Jim Heskett
  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

exciting. For the other 364 days a year, consumers go out of their way to avoid commercials. Kenny: The case gets into some data about how much brands are spending on advertising, generally speaking. I mean,... View Details
Keywords: Advertising; Sports; Entertainment & Recreation; Media & Broadcasting
  • 01 Oct 1999
  • News

Eight Among Many: Peter G. Harf

transformed it into a multinational, $2 billion consumer products enterprise, part of which, Benckiser NV, went public in 1997. (The remainder of the company, including Coty... View Details
Keywords: Susan Young
  • Person Page

Full Biography

By: Rohit Deshpande

Rohit Deshpandé is Sebastian S. Kresge Professor of Marketing at Harvard Business Schoolwhere he currently teaches in the Owner/President Management Program and in other executive education offerings. He has also taught global branding, international marketing, and... View Details

  • 01 Sep 2023
  • News

History Matters

The stunning collapse of three high-profile banks in recent months—Silicon Valley Bank, Signature Bank, and First Republic Bank—churned up a host of headlines and fears: Are these signs of major instability? The first dominos to fall? In the second edition of their... View Details
Keywords: Jen McFarland Flint; Publishing Industries (except Internet); Information
  • 14 Sep 2018
  • Blog Post

10 Things I Learned During My First Month in the MS/MBA: Engineering Sciences Program

intense class format that forced us to spend a lot of time together, maybe because we have similar interests in technology, maybe because we feel like we understand each other better than people from other... View Details
  • 01 Sep 2023
  • News

Alumni and Faculty Books

Edited by Margie Kelley The Happiness Handbook By Landon Carter (MBA 1967) Marshall and McClintic Publishing Have you ever wished you had the instruction manual for being a happy human on planet Earth? This book will answer some of life’s fundamental questions: Who am... View Details
  • Web

General Management Awards & Honors - Faculty & Research

Growth Stalls" (March 2008) with Matthew S. Olson and Seth Verry. 2007 Laura Alfaro : Named Faculty Research Fellow at the National Bureau of Economic Research, 2007. Regina E. Herzlinger : Winner of the... View Details
  • 01 Dec 2023
  • News

Alumni and Faculty Books and Podcasts

Edited by Margie Kelley Alumni Books The World’s Littlest Book on Climate: Ten Facts in Ten Minutes About CO2 By Mike Nelson, Pieter Tans, and Michael Banks (MBA 1983) Independently Published In this updated edition of the world’s smallest book on the world’s biggest... View Details
Keywords: podcasts
  • Profile

Jeremy Andrus

about. That’s because last year he was named president and CEO of Skullcandy, an edgily hip global company that does business at the intersection of consumer electronics,... View Details
Keywords: Consumer Products; Consumer Products; Consumer Products
  • 23 Nov 2020
  • Research & Ideas

COVID Was Supposed to Increase Bankruptcies. Instead, They've Gone Down.

Consumer bankruptcies usually climb alongside unemployment rates as filers seek to discharge debt and get a fresh start, write the authors of the new working paper Bankruptcy and the COVID-19 Crisis.... View Details
Keywords: by Rachel Layne
  • 22 Feb 2022
  • News

Breaking News

the profession. Journalists are asking, Whom do we serve? How do we know what people think is important? Any good reader-revenue strategy has to be built around a real understanding of the audience and what motivates people to View Details
Keywords: Jen McFarland Flint; illustration by Dana Smith; News, Library, Internet, and Other Services; Information
  • 01 Jun 1999
  • News

Ikenna Okezie

education at the University of Tokyo Medical School. He also kept his quantitative skills honed working summers as a financial analyst in the Surgical Services Administration at Brigham and Women's Hospital in Boston. Three and a half... View Details
Keywords: Judith A. Ross
  • 07 Apr 2020
  • Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

marketing communications for the first and second quarter of the year. What’s the right strategy for a CMO during a crisis such as the COVID-19 pandemic? During the week of March 23, 2020, Edelman, a global... View Details
Keywords: by Jill Avery and Richard Edelman
  • 24 May 2017
  • News

David G. Bradley, MBA 1977

a freelancer who had worked for the Atlantic and was held hostage in Libya in 2011. Bradley gathered interested parties—Gillis’s parents, journalists, lawyers—to brainstorm how they could help, and their initial success led him to bring... View Details
Keywords: Susan Young
  • Web

Strategy Awards & Honors - Faculty & Research

Strategic Interest Group at the European Academy of Management (EURAM) Conference for "Learning by Contributing: Gaining Competitive Advantage through Contribution to Crowdsourced Public Goods" (... View Details
  • 30 Oct 2019
  • Research & Ideas

How to Recover Gracefully After Shutting Down Your Startup

love the product? Or investors who believed in the founder and her dream? Many entrepreneurs rightly want to protect the interests of these constituencies, Eisenmann says, and will strive to do so by keeping... View Details
Keywords: by Danielle Kost
  • 14 Sep 2007
  • Research & Ideas

How to Profit from Scarcity

Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Marketers are trained to match supply to demand. Everything that View Details
Keywords: by John Quelch; Consumer Products; Consumer Products
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