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Show Results For
- All HBS Web
(960)
- News (217)
- Research (595)
- Events (2)
- Multimedia (1)
- Faculty Publications (169)
- 01 Jun 2014
- News
Screen Saver
past, we relied on the habitual aspect of moviegoing, with consumers doing all the work. Now we're using social media and our AMC Stubs loyalty program to engage with customers and make it easier as a... View Details
- 29 Sep 2009
- First Look
First Look: September 29
Third Edition of Commentaries and Cases on the Law of Business Organization continues to provide a refreshingly accessible economic analysis perspective. The distinguished team of authors introduces and explains economic concepts in a way that makes this sophisticated... View Details
Keywords: Martha Lagace
- 25 Feb 2025
- Blog Post
Making a broader impact with multiple disciplines: Santosh Iyer (MBA 2020)
experience sparked my lifelong passion for innovation and led me to create Moonshot, a platform that gives high school students hands-on exposure to medical device design. The Rock Summer Fellowship and Harvard Launch Lab program were key to getting early insights on... View Details
- 01 Jun 2022
- News
Ink: Start Small, Rise Above
by getting them paid faster with the NowAccount, but we’re also building out the NowNetwork, a curated platform where small businesses can connect with more customers so they can engage in commerce. Our... View Details
Keywords: Jen McFarland Flint
- Profile
John Speer
something new. “The B-2 is an amazing aircraft, and I love flying,” John says, “but what I really enjoyed was being engaged in a large organization.” In his role as Wing Executive Officer, he was the “right-hand man” of a one-star general... View Details
- 25 Feb 2020
- News
How Artificial Intelligence is Changing Business
improve customer targeting, streamline supply chains, and develop new products and services are addressed in the 70 cases published by HBS faculty. The School’s Digital Initiative serves as a hub for this research, which is being... View Details
Keywords: Susan Young
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: Companies Must Forget—and Borrow
are finding interesting new ways to engage customers and garner attention. He described the buzz generated for the upcoming Zoolander sequel when actors Ben Stiller and Owen Wilson walked the catwalk as... View Details
- 21 Apr 2009
- First Look
First Look: April 21, 2009
low-quality users on side M, even though some would be willing to pay the platform access prices. Platforms are more likely to engage in exclusion of low-quality M users when W users place more value on the average quality and less value... View Details
Keywords: Martha Lagace
- 02 Oct 2018
- First Look
New Research and Ideas, October 2, 2018
5,000 board members from around the world to find out. We found that, overall, innovation does not rank as a top strategic challenge for the majority of boards. Although directors in certain industries are more cognizant of the threat of disruption, the widespread lack... View Details
Keywords: Dina Gerdeman
- 01 Apr 1997
- News
Critical Information: MIS Monitors the Ever-Changing World of IT
MIS faculty, as well as faculty from other units whose research is related to MIS, are currently engaged in research to track the evolution of information technology and to determine how IT infrastructure can create value in the... View Details
Keywords: Elaine Gottlieb
- 23 Jun 2003
- Research & Ideas
Psychology, Pathology, and the CEO
market share. Its Mach3 shaving system was a blockbuster product, but the company was suffering the effects of its own reliance on trade loading—the practice of offering discounts to retail customers at the end of a quarter in order to... View Details
Keywords: by Rosabeth Moss Kanter
- 23 Jul 2014
- Lessons from the Classroom
Innovation Is Magic. Really
When business executives create innovative products or services, they often look to impress their customers by delivering an experience more meaningful, more delightful, than possibly expected. A true "wow!" moment. And Harvard Business... View Details
- Profile
Fangfang Wang
In China, Fangfang Wang participated in a general management training program at Mars Food that allowed her “the freedom to customize my career path.” Through a series of rotating assignments, Fangfang developed a deep understanding of... View Details
- 01 Jun 2020
- News
Staying the Course
a necessary first step in meeting the increasing demand for online educational tools. The newly remote DreamBox team decided to shift its focus to support, providing customer service not just for the 130,000 educators who had been in... View Details
- 20 Apr 2016
- Research & Ideas
When CEOs Become Activists
controversial issues like civil rights and climate change? Two, in terms of consumer response, does CEO activism affect customer perceptions about the company? (They recently discussed the paper in the New York Times.) “What prompted this... View Details
- 11 May 2017
- Blog Post
Why We Recruit: Microsoft
“empowering every person and organization on the planet to achieve more,” really captures the essence of Microsoft. We are customer obsessed, data driven, and always encouraged to have a growth mindset. What recruiting tactics have you... View Details
Keywords: Technology
- 20 May 2013
- Op-Ed
Making America an Industrial Powerhouse Again
commercial R&D efforts by pharmaceutical, biotechnology, diagnostics, and agricultural companies. The latter was a very specific commercial bet. Placing these commercial bets requires a depth of understanding of markets and customers... View Details
- 10 Jul 2024
- News
Next Level
Gina Joseph (GMP 29, 2020), chief strategy officer for the technology media company VentureBeat, was recently honored by the San Francisco Business Times in their “40 Under 40” issue. Joseph is thriving in the media, tech, and gaming world—all industries traditionally... View Details
Keywords: Catherine O’Neill Grace
- 16 Jun 2003
- Research & Ideas
Researchers Contribute Globalization of Markets Papers
bias blinds them to local issues. And companies often fail to adequately check the actions of their local managers. Standardized Products, Universal Values? Global Product Standardization? Although there is a general perception that standardized products are displacing... View Details
Keywords: by Working Knowledge editors
- 04 Nov 2008
- First Look
First Look: November 4, 2008
Inc.—Engineered Products Division Harvard Business School Case 709-434 Curled Metal Incorporated has declining sales but has developed a new product (curled metal pile driver pads) that, in field tests, deliver customer benefits that are... View Details
Keywords: Martha Lagace