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- 19 Aug 2015
- Research & Ideas
Codeacademy’s Delicate Work of Adding Monetization Without Crushing Mission
users. Not only does it teach a skill set (coding) that is increasingly in demand in the job market, but its users are so loyal and engaged that they have provided the bulk of the learning content themselves at no cost. Codecademy's... View Details
- 10 Sep 2013
- First Look
First Look: September 10
trading volume, and more dispersion in analyst forecasts following the calls. Further, the capital market's response to linguistic complexity is limited to firms for which there is greater demand for English-language conference calls. Our... View Details
Keywords: Sean Silverthorne
- 01 Oct 2008
- Research & Ideas
How Much Time Should CEOs Devote to Customers?
there are two reasons why CEOs should be cautious about overdoing the percentage of time interfacing with customers. First, marketing and selling should be a prime task of the CEO's direct reports, the individual business unit leaders.... View Details
Keywords: by John Quelch
- March 2011
- Background Note
Customer Loyalty Schemes in the Retail Sector
By: Jose B. Alvarez and Aldo Sesia
Customer loyalty schemes (or programs) are explicit efforts by retailers to gain long-term patronage from customers. Loyalty schemes are developed for a variety of reasons: to reward loyal customers, to generate more robust information about customer behavior, to... View Details
Keywords: Customer Relationship Management; Consumer Behavior; Business Strategy; Retail Industry; United Kingdom; United States
Alvarez, Jose B., and Aldo Sesia. "Customer Loyalty Schemes in the Retail Sector." Harvard Business School Background Note 511-077, March 2011.
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
success if it sold 200,000 copies. Today, the bar has been raised to 1.5 million copies, thanks in part to the dominance of "big-box" retailers (such as Wal-Mart and Costco) that only stock twenty or so bestsellers yet are responsible for 34 percent of book... View Details
- July 1991 (Revised June 1992)
- Case
Retail Promotional Pricing: When Is a Sale Really a Sale? (A)
Addresses the controversy that surrounds highly promotional retail pricing referred to as "high-low pricing" by the trade. High-low pricing involves setting prices at an initially high level for a brief period of time, then discounting off the so-called "regular" or... View Details
Keywords: Courts and Trials; Price; Ethics; Consumer Behavior; Product Marketing; Retail Industry; Colorado
Ortmeyer, Gwendolyn K. "Retail Promotional Pricing: When Is a Sale Really a Sale? (A)." Harvard Business School Case 591-111, July 1991. (Revised June 1992.)
- 29 Oct 2013
- First Look
First Look: October 29
negotiators thrive in the face of chaos and uncertainty. They don't trap themselves with rigid plans. Instead they understand negotiation as a process of exploration that demands ongoing learning, adapting, and influencing. Their agility... View Details
Keywords: Sean Silverthorne
- 19 Jan 2022
- In Practice
7 Trends to Watch in 2022
for learning about what works in digital health. Recently, we have witnessed developments that would have been difficult to imagine just a few years ago. In the United States, we have seen massive expansions in insurance coverage for... View Details
Keywords: by HBS News
- December 2020 (Revised May 2021)
- Case
Riverstone
By: David E. Bell and Natalie Kindred
In 2020, Luke Minion and the leadership team at Riverstone, a hog producer founded in 2013 in Shandong, China, were evaluating Riverstone’s strategy as it rebounded from outbreaks of African Swine Fever (ASF) in two of its three farm complexes. Riverstone was a joint... View Details
Keywords: Strategy; Globalization; Cross-Cultural and Cross-Border Issues; Animal-Based Agribusiness; Consumer Behavior; Demand and Consumers; Disruption; Risk and Uncertainty; Risk Management; Agriculture and Agribusiness Industry; Food and Beverage Industry; Consulting Industry; United States; China
Bell, David E., and Natalie Kindred. "Riverstone." Harvard Business School Case 521-063, December 2020. (Revised May 2021.)
- 05 Sep 2006
- Research & Ideas
HBS Cases: Porsche’s Risky Roll on an SUV
Products German craftsmanship and quality are famous, and according to Fear, German companies generally compete as niche producers, particularly those that manufacture high-quality goods that demand a premium price. In 2004-2005 Germany... View Details
- 09 Dec 2015
- Research Event
When Hosts Attack: The Competitive Threat of Online Platforms
the competitive landscape of platforms, Zhu delved into data from Amazon.com, which serves both as the biggest online retailer in the United States and as a platform on which third-party retailers can sell their wares directly to... View Details
- 06 Apr 2020
- Research & Ideas
Where Do Workers Go When the Robots Arrive?
years that have caused deep manufacturing job losses in the United States: the appearance of robots/automation, and increasing import competition from China. “The appearance of robots caused a sizable reduction in the local population,... View Details
- 20 Aug 2018
- Research & Ideas
Bargain Hunters Beware: A Store's 'Original Price' Might Not Be After All
PeopleImages Sale! Even the word is enough to send a flutter through the hearts of certain shoppers, who salivate in anticipation of scoring a discount off a product’s original price. Few consumers stop to think, however, that the only way they know they are getting a... View Details
- 16 Oct 2013
- Op-Ed
Response to Readers: Combating Climate Change with Nuclear Power and Fracking
With more than 7,500 views and 180-plus tweets, I want to thank everyone for taking the time to read the original HBS Working Knowledge piece, The Case for Combating Climate Change with Nuclear Power and Fracking, and, in particular, for sharing your thoughts with one... View Details
- 14 May 2012
- Research & Ideas
Breaking the Smartphone Addiction
world's most elite and demanding professional service firms—The Boston Consulting Group (BCG)—could work together to ensure that they each could truly disconnect from work for a scheduled unit of time each... View Details
Keywords: by Leslie A. Perlow
- 28 May 2007
- Research & Ideas
How Property Ownership Changes Your World View
lived. For Di Tella and his coauthors, the situation presented the ideal opportunity to research the beliefs of those who hold property rights versus those who do not, all other conditions being equal. "In the United States, there... View Details
Keywords: by Julia Hanna
- 19 Nov 2001
- Research & Ideas
Alfred Chandler on the Electronic Century
public use—major new products of either consumer electronics or computer hardware with their essential software technologies. In the United States, no enterprise had the capability to commercialize new consumer electronics technologies.... View Details
- 24 Sep 2014
- Op-Ed
We Need a Miracle. New Nuclear Might Provide it.
On September 4, the US Energy Information Agency (EIA) published its 2014 International Energy Outlook. Earlier this year, the International Energy Agency (IEA) released its latest World Energy Investment Outlook. Both watchdogs tell us the same story. Energy... View Details
- 17 Jun 2019
- Research & Ideas
What Hospitals Must Learn to Compete
holds true in most health care service markets in the United States: You should think about what market position you occupy, how it is differentiated from others’, and whether you are fulfilling the needs of your target market. It’s... View Details
- 20 Jun 2017
- First Look
First Look at New Research and Ideas, June 20
and Andrei Shleifer Abstract—We present an extrapolative model of bubbles. In the model, many investors form their demand for a risky asset by weighing two signals: an average of the asset’s past price changes and the asset’s degree of... View Details
Keywords: Sean Silverthorne