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  • All HBS Web  (2,547)
    • News  (510)
    • Research  (1,743)
    • Events  (11)
    • Multimedia  (2)
  • Faculty Publications  (804)

Show Results For

  • All HBS Web  (2,547)
    • News  (510)
    • Research  (1,743)
    • Events  (11)
    • Multimedia  (2)
  • Faculty Publications  (804)
← Page 30 of 2,547 Results →
  • 03 Mar 2008
  • Research & Ideas

Marketing Your Way Through a Recession

Industrial customers prefer to see products and services unbundled and priced separately. Gimmicks are out; reliability, durability, safety, and performance are in. New products, especially those that address the new consumer reality and... View Details
Keywords: by John Quelch
  • 23 Jan 2012
  • Research & Ideas

Break Your Addiction to Service Heroes

your biggest buckets of cost and rethinking those strategically in ways that give your customers something they value," notes Frei, the UPS Foundation Professor of Service Management at Harvard Business... View Details
Keywords: by Deborah Blagg; Service
  • 15 Jun 2021
  • Cold Call Podcast

IKEA Navigates the Future While Staying True to its Culture

Keywords: Re: Juan Alcacer & Cynthia A. Montgomery; Retail
  • February 2019 (Revised July 2019)
  • Case

Sales Force Management at Nobel Ilac

By: Doug J. Chung and Gamze Yucaoglu
Nobel Ilac was a Turkish generic pharmaceutical company marketing more than 100 drugs in 20 countries and, as of 2017, had over 2,500 employees worldwide. Nobel had implemented a transformation strategy—more specifically, a customer segmentation plan—whereby the sales... View Details
Keywords: Sales Strategy; Compensation; Employee Retention; Recruiting; Pharmaceuticals; Salesforce Management; Strategy; Organizational Design; Human Resources; Compensation and Benefits; Employees; Retention; Recruitment; Pharmaceutical Industry; Turkey
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Chung, Doug J., and Gamze Yucaoglu. "Sales Force Management at Nobel Ilac." Harvard Business School Case 519-067, February 2019. (Revised July 2019.)
  • 26 Jan 2021
  • Research & Ideas

A New Way to Cut Credit Card Debt: Pay Off One Purchase at a Time

have a list of purchases, and you can decide which ones you want to get rid of,” says Norton, the Harold M. Brierley Professor of Business Administration at HBS, and a member of Harvard’s Behavioral Insights Group. In their working paper,... View Details
Keywords: by Kristen Senz; Financial Services

    Nitin Nohria

    Nitin Nohria served as the tenth dean of Harvard Business School from 2010-2020. He previously served as co-chair of the Leadership Initiative, Senior Associate Dean of Faculty Development, and Head of the Organizational Behavior unit.

    As Dean, building on... View Details

    Keywords: accounting industry; arts; biotechnology; emerging market private equity; energy; executive search; financial services; green technology; health care; high technology; industrial goods; information technology industry; infrastructure industry; investment banking industry; legal services; management consulting; manufacturing; oil & gas; petroleum; pharmaceuticals; professional services
    • 22 Jul 2015
    • Research & Ideas

    Name Your Price. Really.

    of experiments—including a field experiment where she posed with students as snack bar employees—Santana found that by subtly manipulating the environment, sellers can dramatically change what some buyers are willing to pay. Retailers are experimenting with allowing... View Details
    Keywords: by Michael Blanding; Consumer Products
    • 26 May 2003
    • Research & Ideas

    What Your Competition is Telling You

    Basis For Comparison When stores of strong retail competitors, such as Best Buy and Circuit City, are located side by side, "it's easier for customers to comparison-shop," says Strategic Edge's... View Details
    Keywords: by David Stauffer
    • September 2014
    • Article

    Structural Models of Complementary Choices

    By: Steven T. Berry, Ahmed Khwaja, Vineet Kumar, Andres Musalem, Kenneth C. Wilbur, Greg Allenby, Bharat Anand, Pradeep K. Chintagunta, W. Michael Hanemann, Przemyslaw Jeziorski and Angelo Mele
    Complementary choices are important and pervasive yet occasionally elusive. Single consumers make complementary choices in purchase decisions (e.g., chips and salsa), product inter-operabilities (smartphones and networks), and dynamic decisions (current exercise and... View Details
    Keywords: Decision Choices and Conditions; Consumer Behavior
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    Berry, Steven T., Ahmed Khwaja, Vineet Kumar, Andres Musalem, Kenneth C. Wilbur, Greg Allenby, Bharat Anand, Pradeep K. Chintagunta, W. Michael Hanemann, Przemyslaw Jeziorski, and Angelo Mele. "Structural Models of Complementary Choices." Marketing Letters 25, no. 3 (September 2014): 245–256.
    • January 2021
    • Case

    Anodot: Autonomous Business Monitoring

    By: Antonio Moreno and Danielle Golan
    Autonomous business monitoring platform Anodot leveraged machine learning to provide real-time alerts regarding business anomalies. Anodot’s solution was used in various industries in order to primarily monitor business health, such as revenue and payments, product... View Details
    Keywords: Digital Platforms; Internet and the Web; Knowledge Sharing; Information Management; Sales; Value Creation; Product Positioning; Israel
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    Moreno, Antonio, and Danielle Golan. "Anodot: Autonomous Business Monitoring." Harvard Business School Case 621-084, January 2021.
    • August 2002 (Revised February 2005)
    • Case

    Gillette Company (B): Leadership for Change

    By: Rosabeth M. Kanter and James Weber
    Describes the actions and behavior of a new CEO in his first days and weeks as he sets expectations for his top management team and introduces processes and disciplines to begin the turnaround of a global consumer products company. View Details
    Keywords: Business Strategy; Policy; Change Management; Leading Change; Motivation and Incentives; Strategic Planning; Retail Industry
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    Kanter, Rosabeth M., and James Weber. "Gillette Company (B): Leadership for Change." Harvard Business School Case 303-033, August 2002. (Revised February 2005.)
    • February 2024
    • Teaching Note

    AB InBev: Brewing Up Forecasts during COVID-19

    By: Mark Egan and C. Fritz Foley
    Teaching Note for HBS Case No. 224-020. In July 2021, the CEO of AB InBev's European operations and his team strategized to position the company for success post-pandemic. As the world's largest beer company, boasting over 500 brands, revenue of $46 billion, and a... View Details
    Keywords: Forecasting; Investor Relations; Beverage Industry; Corporate Finance; Decisions; Forecasting and Prediction; Health Pandemics; Analytics and Data Science; Digital Transformation; Crisis Management; Business Model; Food and Beverage Industry; United States; Europe
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    Egan, Mark, and C. Fritz Foley. "AB InBev: Brewing Up Forecasts during COVID-19." Harvard Business School Teaching Note 224-074, February 2024.
    • 22 Jan 2014
    • Working Paper Summaries

    Separating Homophily and Peer Influence with Latent Space

    Keywords: by Joseph P. Davin, Sunil Gupta & Mikołaj Jan Piskorski
    • March 2010
    • Case

    Target: Responding to the Recession

    By: Ranjay Gulati, Rajiv Lal and Cathy Ross
    Within 10 months of Gregg Steinhafel's taking over as CEO at Target, the U.S. was mired in the most significant economic downturn in 50 years. Top competitor Wal-Mart had positioned itself well for the crisis, while Target's same store sales began to slide. While... View Details
    Keywords: Financial Crisis; Strategy; Operations; Brands and Branding; Product Launch; Product Positioning; Competition; Retail Industry; United States
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    Gulati, Ranjay, Rajiv Lal, and Cathy Ross. "Target: Responding to the Recession." Harvard Business School Case 510-016, March 2010.
    • 31 May 2023
    • Research & Ideas

    With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines

    behavior versus a sporadic one,” Ascarza says. “That could be very valuable for managers, who can then make sure that [firms] engage with customers the right way—to make sure that they actually develop these... View Details
    Keywords: by Rachel Layne; Transportation
    • March 2025 (Revised June 2025)
    • Case

    Designing the Future of Work: Atlassian’s Distributed Work Practices

    By: Ashley Whillans and Gabriel Rondón Ichikawa
    In early 2020, the software company Atlassian made a bold commitment: employees could work from anywhere—forever. While many tech peers reversed course on remote work, Atlassian worked to optimize their fully distributed model across 13 countries. This case follows... View Details
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    Whillans, Ashley, and Gabriel Rondón Ichikawa. "Designing the Future of Work: Atlassian’s Distributed Work Practices." Harvard Business School Case 925-029, March 2025. (Revised June 2025.)
    • 15 Nov 2010
    • Lessons from the Classroom

    Connecting Goals and Go-To-Market Initiatives

    Cespedes: For most firms, the largest, most difficult, and increasingly expensive part of strategy implementation is aligning field behaviors and go-to-market systems with espoused strategic goals. It's the... View Details
    Keywords: by Sean Silverthorne; Retail
    • August 2006 (Revised February 2009)
    • Case

    Tanishq: Positioning to Capture the Indian Woman's Heart

    By: Das Narayandas and Kerry Herman
    The firm has to choose between an established brand, Tanishq, and a new skunkworks brand, GoldPlus, to go after the Indian plain gold jewelry market: Tanishq, initially targeted at a western customer, has undergone strategic retooling and has currently been... View Details
    Keywords: Customers; Brands and Branding; Product Positioning; Segmentation; Apparel and Accessories Industry; India
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    Narayandas, Das, and Kerry Herman. "Tanishq: Positioning to Capture the Indian Woman's Heart." Harvard Business School Case 507-025, August 2006. (Revised February 2009.)
    • 05 Feb 2025
    • Blog Post

    Leadership with purpose: Redefining success and impact with Satpal Singh (SELP—India 4, 2019)

    career before HBS had been driven by extensive execution and deep functional expertise. I had been fortunate to work in various domains, from strategic sourcing to operations, but I was searching for something more—a vision for the kind... View Details
    Keywords: All Industries
    • August 2014 (Revised August 2015)
    • Supplement

    Opening the Valve: From Software to Hardware (B)

    By: Ethan Bernstein, Francesca Gino and Bradley Staats
    Valve, one of the world's top video game software companies, has also become an iconic example of an organization with virtually no hierarchy. A 400-person organization, Valve's unique organizational form (described in detail in the case and accompanying employee... View Details
    Keywords: Valve; Self-Managed Organizations; Organization Design; Strategy; Flat Organization; Video Games; Organization Alignment; Family Business; Steam; Steam Machine; Design; Games, Gaming, and Gambling; Human Resources; Collaborative Innovation and Invention; Technological Innovation; Leadership Style; Management Practices and Processes; Organizational Design; Organizational Structure; Organizational Culture; Organizational Change and Adaptation; Groups and Teams; Alignment; Software; Hardware; Video Game Industry; Seattle
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    Bernstein, Ethan, Francesca Gino, and Bradley Staats. "Opening the Valve: From Software to Hardware (B)." Harvard Business School Supplement 415-016, August 2014. (Revised August 2015.)
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