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  • July 2012
  • Case

Performance Management at Vitality Health Enterprises, Inc.

By: John Bingham and Michael Beer
Vitality Health Enterprises, a medium-sized firm that manufactures health and personal care products, has experienced six straight quarters of strong revenue growth. James Hoffman, the new Senior Vice President of Human Resources, fears that the chain of success is... View Details
Keywords: Performance Evaluation; Motivation and Incentives; Compensation and Benefits; Talent and Talent Management; Health Industry; Consumer Products Industry; Manufacturing Industry; United States
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Bingham, John, and Michael Beer. "Performance Management at Vitality Health Enterprises, Inc." Harvard Business School Brief Case 913-501, July 2012.
  • Teaching Interest

Strategy and Technology

Overview

This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses.  What are effective strategies for winning in markets with strong network effects?  How should... View Details

Keywords: Strategy; Technology
  • 05 Jul 2006
  • What Do You Think?

How Important Is “Executive Intelligence” for Leaders?

information that produces decisions Execution is the basic ingredient that makes a great leader." On the other hand, Philip Derrow argued, "Executive intelligence, particularly as Mr. Menkes defines it, is, I believe, the most important component for... View Details
Keywords: by James Heskett
  • 2022
  • Working Paper

Stories, Statistics and Memory

By: Thomas Graeber, Christopher Roth and Florian Zimmermann
For most decisions, we rely on information encountered over the course of days, months or years. We consume this information in various forms, including abstract summaries of multiple data points – statistics – and contextualized anecdotes about individual instances... View Details
Keywords: Decision Choices and Conditions; Information Types; Media; Cognition and Thinking
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Graeber, Thomas, Christopher Roth, and Florian Zimmermann. "Stories, Statistics and Memory." Working Paper, December 2022.
  • September 2017
  • Article

It Doesn't Hurt to Ask: Question-asking Increases Liking

By: K. Huang, M. Yeomans, A.W. Brooks, J. Minson and F. Gino
Conversation is a fundamental human experience, one that is necessary to pursue intrapersonal and interpersonal goals across myriad contexts, relationships, and modes of communication. In the current research, we isolate the role of an understudied conversational... View Details
Keywords: Question-asking; Liking; Responsiveness; Conversation; Natural Language Processing; Interpersonal Communication; Behavior
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Huang, K., M. Yeomans, A.W. Brooks, J. Minson, and F. Gino. "It Doesn't Hurt to Ask: Question-asking Increases Liking." Journal of Personality and Social Psychology 113, no. 3 (September 2017): 430–452.
  • October 2012
  • Article

Target the Right Market

By: Jill Avery and Thomas Steenburgh
SparkPlace is a two-year-old business with a hot new product: software that manages and measures the effectiveness of permission-based marketing campaigns for social media. The company is in the process of deciding on which of two customer segments to focus its... View Details
Keywords: Marketing; Market Segmentation; Customer Defection; Customer Lifetime Value; Customer Relationship Management; CRM; Market Segmentation And Target Market Selection; Marketing Strategy; Product Marketing; Customer Focus and Relationships; Customer Value and Value Chain; Technology Industry; United States
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Avery, Jill, and Thomas Steenburgh. "Target the Right Market." Harvard Business Review 90, no. 10 (October 2012): 119–123.
  • 03 Oct 2017
  • First Look

First Look at Research and Ideas, October 3, 2017

ventures. Specifically, we argue and show that although cultural beliefs that disassociate women from commercial activity may result in female social venture founders being less likely to use commercial activity than their male... View Details
Keywords: by Sean Silverthorne
  • Research Summary

My research draws upon social and cultural theories to address three important topics in marketing: branding strategy, organizing to deliver creative content, and cultural consumer behavior:

1)Branding Strategy: How are iconic brands built?

I have... View Details

  • April 2016
  • Teaching Note

Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia

By: Rosabeth Moss Kanter, Ai-Ling Jamila Malone and Tessa Natanay Hamilton
Following a successful career as the first female Vice President of Goldman Sachs in Asia, Junko Yoda became a 2010 Advanced Leadership Fellow at Harvard University. During her fellowship, she set out to promote awareness, and prevent and alleviate the effects of human... View Details
Keywords: Crime; Business And Community; Community Impact; Communities; Economic Development; Innovation; Leadership; Change Management; Crime and Corruption; Social Entrepreneurship; Business and Community Relations; Gender; Asia
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Kanter, Rosabeth Moss, Ai-Ling Jamila Malone, and Tessa Natanay Hamilton. "Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia." Harvard Business School Teaching Note 316-038, April 2016.
  • April 2013
  • Article

Who Is Governing Whom? Executives, Governance, and the Structure of Generosity in Large U.S. Firms

By: Christopher Marquis and Matthew Lee
We examine how organizational structure influences strategies over which corporate leaders have significant discretion. Corporate philanthropy is our setting to study how a differentiated structural element—the corporate foundation—constrains the influence of... View Details
Keywords: Organizational Structure; Corporate Strategy; Philanthropy and Charitable Giving; Leadership; Governing and Advisory Boards; Corporate Social Responsibility and Impact; United States
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Marquis, Christopher, and Matthew Lee. "Who Is Governing Whom? Executives, Governance, and the Structure of Generosity in Large U.S. Firms." Strategic Management Journal 34, no. 4 (April 2013): 483–497. (Earlier version distributed as Harvard Business School Working Paper No. 11-121.)
  • November 2005
  • Case

Playgrounds and Performance: Results Management at KaBOOM! (A)

By: Herman B. Leonard, Marc J. Epstein and Laura Winig
KaBOOM!, a successful playground-building social enterprise funded through corporate partnerships, wants to develop a performance measurement system that will enable the organization to expand its impact substantially. The board of directors and management are trying... View Details
Keywords: Governing and Advisory Boards; Growth and Development Strategy; Social Enterprise; Performance Evaluation; Management Systems; Design; Construction Industry
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Leonard, Herman B., Marc J. Epstein, and Laura Winig. "Playgrounds and Performance: Results Management at KaBOOM! (A)." Harvard Business School Case 306-031, November 2005.
  • 2012
  • Chapter

Creating Leaders: An Ontological/Phenomenological Model

By: Michael C. Jensen, Werner Erhard and Kari L. Granger
The sole objective of our ontological/phenomenological approach to creating leaders is to leave students actually being leaders and exercising leadership effectively as their natural self-expression. By "natural self-expression" we mean a way of being and acting in any... View Details
Keywords: Leadership Development; Attitudes; Behavior; Experience and Expertise; Knowledge Acquisition
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Jensen, Michael C., Werner Erhard, and Kari L. Granger. "Creating Leaders: An Ontological/Phenomenological Model." Chap. 16 in The Handbook for Teaching Leadership: Knowing, Doing, and Being, edited by Scott Snook, Nitin Nohria, and Rakesh Khurana. Thousand Oaks, CA: Sage Publications, 2012.
  • 05 Dec 2023
  • Cold Call Podcast

Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive

Keywords: Fashion; Consumer Products; Apparel & Accessories; Retail
  • 2022
  • Book

Democratize Work: The Case for Reorganizing the Economy

By: Isabelle Ferreras, Julie Battilana and Dominique Méda
What happens to a society—and a planet—when capitalism outgrows democracy? The tensions between democracy and capitalism are longstanding, and they have been laid bare by the social effects of COVID-19. The narrative of “essential workers” has provided thin cover for... View Details
Keywords: Democratic Capitalism; Essential Workers; Sustainability; Equality and Inequality; Climate Change; Social Issues
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Ferreras, Isabelle, Julie Battilana, and Dominique Méda, eds. Democratize Work: The Case for Reorganizing the Economy. Chicago: University of Chicago Press, 2022.
  • Article

Learning by Thinking: The Role of Reflection in Individual Learning

By: Giada Di Stefano, Francesca Gino, Gary P. Pisano and Bradley R. Staats
It is common wisdom that practice makes perfect. And, in fact, we find evidence that when given a choice between practicing a task and reflecting on their previously accumulated practice, most people opt for the former. We argue in this paper that this preference is... View Details
Keywords: Learning; Cognition and Thinking; Practice; Experience and Expertise
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Di Stefano, Giada, Francesca Gino, Gary P. Pisano, and Bradley R. Staats. "Learning by Thinking: The Role of Reflection in Individual Learning." Management Science (in press).
  • Research Summary

Overview

By: Eva Ascarza
Professor Ascarza’s research primarily focuses on providing researchers and marketers a better understanding of how to manage customer retention so as to reduce churn and increase firm’s profitability. She addresses these issues by building empirical models of customer... View Details
Keywords: Customer Retention; Churn; Field Experiments
  • 2013
  • Case

Advanced Leadership Pathways: Gilberto Dimenstein and Community Empowerment in Brazil (A)

By: Rosabeth M. Kanter, Alexandre Naghirniac, Ai-Ling Jamila Malone and Daniella Suarez
In 2011, Gilberto Dimenstein, a well-known Brazilian journalist, created a new model that connected disparate resources to revitalize Sao Paulo. He wanted his model to expand across Brazil and the world. Dimenstein covered many of the social issues facing Brazil as a... View Details
Keywords: Social Entrepreneurship; Urban Scope; Social Issues; Education; Knowledge Dissemination; Learning; Leading Change; Brazil
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Kanter, Rosabeth M., Alexandre Naghirniac, Ai-Ling Jamila Malone, and Daniella Suarez. "Advanced Leadership Pathways: Gilberto Dimenstein and Community Empowerment in Brazil (A)." Harvard Business Publishing Case 313-116, 2013. (Harvard Advanced Leadership Initiative.)
  • January 2010 (Revised August 2011)
  • Case

United Breaks Guitars

By: John A. Deighton and Leora Kornfeld
When social media propagate a complaint about poor customer service, an international media event ensues. How do viral videos spread and what can firms do about them? This case dissects an incident in which a disgruntled customer used YouTube and Twitter to spread a... View Details
Keywords: Communication Technology; Customer Satisfaction; Marketing Communications; Marketing Strategy; Consumer Behavior; Network Effects; Service Delivery; Social and Collaborative Networks; Internet; Air Transportation Industry
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Deighton, John A., and Leora Kornfeld. "United Breaks Guitars." Harvard Business School Case 510-057, January 2010. (Revised August 2011.) (request a courtesy copy.)
  • March 2015
  • Module Note

Power and Influence in Society

By: Julie Battilana
This module aims to help students understand how power and influence are employed, both to reproduce the status quo and to effect change in society. It first helps them to understand why, more often than not, power is used to reproduce the existing way individuals and... View Details
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Battilana, Julie. "Power and Influence in Society." Harvard Business School Module Note 415-055, March 2015.
  • Article

Asset Accumulation and Labor Force Participation of Disability Insurance Applicants

By: Pian Shu
This paper provides empirical evidence of the existence of forward-looking asset-accumulation behavior among disability-insurance applicants, previously examined only in the theoretical literature. Using panel data from the RAND Health and Retirement Study, I show that... View Details
Keywords: Disability Insurance; Asset Accumulation; Labor Force Participation; Assets; Behavior; Employment; Insurance; Insurance Industry; United States
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Shu, Pian. "Asset Accumulation and Labor Force Participation of Disability Insurance Applicants." Journal of Public Economics 129 (September 2015): 26–40.
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