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  • 05 Mar 2015
  • Video

EiR Sam Clemens, Founder and Chief Product Officer, InsightSquared

  • Web

Product Management - Course Catalog

executive, this course aims to provide an introduction to product management and expose students to key product development and growth strategies... View Details
  • 1990
  • Book

Strategic Management in Developing Countries

By: J. E. Austin and T. Kohn
Keywords: Business Strategy; Developing Countries and Economies
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  • April 2021
  • Case

Zeynep Ton: The Good Jobs Strategy

By: Francesca Gino and Frances X. Frei
The link to this multimedia case should be provided to students in advance as preparation for classroom case discussion.

In Zeynop Ton’s 2014 book The Good Jobs Strategy: How the Smartest Companies Invest in Employees to Lower Costs and Boost... View Details
Keywords: Organizations; Selection and Staffing; Compensation and Benefits; Operations; Performance Effectiveness
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  • Research Summary

Supply Chain Coordination for Products with Uncertain Demand

By: Ananth Raman
Ananth Raman has been investigating supply chain coordination for products with uncertain demand in industries as diverse as apparel, power tools, computers, and footwear. Most recently he has been exploring the role of intermediaries, particularly in supply chains... View Details
  • 08 Jan 2014
  • What Do You Think?

Do Productivity Increases Contribute to Social Inequality?

growth. One respondent turned the topic on its head, posing a more interesting question of whether equality fosters productivity. Several felt that innovation and productivity increases are leading to inequality. As Donald Shaw put it,... View Details
Keywords: by James Heskett
  • May 1994 (Revised May 1995)
  • Case

Laura Ashley (B): Defining a Strategy

By: Richard L. Nolan
A turnaround CEO engineers a business transformation and formulates short-term and long-term strategy after assessing the business situation. View Details
Keywords: Organizational Change and Adaptation; Change Management; Management Teams; Business Strategy; Consumer Products Industry; Consumer Products Industry
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  • October 1999 (Revised March 2000)
  • Case

HP Consumer Products Business Organization: Distributing Printers via the Internet

By: Rajiv Lal, Kirthi Kalyanam, Shelby Mc Intyre and Edie Prescott
In spring 1998, Pradeep Jotwani, vice president and general manager of the Consumer Products Business Organization of the Hewlett-Packard Co. (HP), was contemplating the increasing success of e-commerce and its implications for his division. The consumer products group... View Details
Keywords: Decision Choices and Conditions; Marketing Channels; Business Processes; Problems and Challenges; Partners and Partnerships; Sales; Business Strategy; Information Technology; Consumer Products Industry
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  • 2015
  • Chapter

What Is Regional Strategy? Lessons from Business Strategy

By: Christian H.M. Ketels
Regional policy, especially in Europe, makes increasing reference to the notion of strategy, a conceptual tool developed in the area of business studies. This chapter reviews some key aspects of strategy as defined by the so-called "positioning school" and discusses... View Details
Keywords: Competitiveness; Regional Policy; Strategic Planning; Globalized Economies and Regions; Competition; Policy
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  • 27 Dec 2010
  • Research & Ideas

HBS Faculty on 2010’s Biggest Business Developments

Business School professors—former Medtronic chairman and CEO Bill George, economist and entrepreneurship expert Bill Sahlman, and innovation and strategy authority Rosabeth Moss Kanter—to offer their thoughts on some of the year's most... View Details
Keywords: by Staff
  • September 1998 (Revised August 1999)
  • Case

IBM's Lotus Development in 1999

By: Stephen P. Bradley and Kelley Porter
Describes Lotus' acquisition by IBM, its movement from proprietary standards to open standards, and its current market position. Microsoft is gaining ground with its Exchange Server, and Lotus has received unfavorable press. View Details
Keywords: Acquisition; Technological Innovation; Growth and Development Strategy; Growth Management; Product Marketing; Competition; Competitive Strategy; Information Technology Industry; Web Services Industry
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  • 28 Jan 2010
  • Working Paper Summaries

Does Product Market Competition Lead Firms To Decentralize?

Keywords: by Nicholas Bloom, Raffaella Sadun & John Van Reenen
  • August 2018 (Revised August 2018)
  • Case

The De Beers Group: Launching Lightbox Jewelry for Lab-Grown Diamonds

By: Benjamin C. Esty
In May 2018, the De Beers Group shocked the diamond industry when it announced it was launching a new fashion jewelry brand of laboratory-grown (synthetic) diamonds. The reaction was swift as people sought to understand the company’s motivations: was it a “huge gamble”... View Details
Keywords: Diamonds; Differentiation; New Business; Strategy Development; Strategy Execution; Scope; Adjacency; Core; Commoditization; New Product Launch; Mining; Retail; Corporate Strategy; Business Strategy; Disruption; Value Creation; Product Launch; Segmentation; Expansion; Competitive Advantage; United States; United Kingdom
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  • January 1982 (Revised November 1982)
  • Case

General Foods: Productivity Measurement Program

By: Robert H. Hayes and Kim B. Clark
Keywords: Performance Productivity; Performance Improvement; Strategy; Food and Beverage Industry
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  • November 2023
  • Teaching Plan

Geely SEA: New Electric Vehicle Platforms

By: Willy Shih
Teaching Plan for HBS Case No. 622-001. Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized... View Details
Keywords: Product Innovation; Product Architecture; Product Engineering; Platform Design; Platform Strategy; Product Design; Product Development; Cost Management; Competitive Strategy; Industry Structures; Product Positioning; Auto Industry; China; Sweden
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    What It Takes to Become a Great Product Manager

    Because I teach a course on product management at Harvard Business School, I am routinely asked “What is the role of a product manager?” The role of product manager (PM) is often referred to as the “CEO of the... View Details
    • September 2008 (Revised June 2010)
    • Case

    Hearts On Fire - Brand Development Manager

    By: Frank V. Cespedes and Benson P. Shapiro
    Hearts On Fire, a successful branded diamond producer, established the position of Brand Development Manager (BDM) to build the company's presence, sales, and relationships with its retail customers. After one year, the CEO, CFO and President must evaluate the impact... View Details
    Keywords: Customer Focus and Relationships; Investment Return; Brands and Branding; Marketing Strategy; Business Processes; Salesforce Management; Business Strategy
    Related
    • 2024
    • Working Paper

    Product Liability Litigation and Innovation: Evidence from Medical Devices

    By: Alberto Galasso and Hong Luo
    We examine the relationship between product liability litigation and innovation by systematically combining data on product liability lawsuits with data on new product introductions in a panel dataset of leading medical device firms. We first document a decline in... View Details
    Keywords: Lawsuits and Litigation; Product Development; Technological Innovation; Safety; Governing Rules, Regulations, and Reforms; Medical Devices and Supplies Industry
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    • 13 Jun 2005
    • Research & Ideas

    Rescuing Products with Stealth Positioning

    companies that use stealth positioning adopt a covert approach. They conceal the true nature of their products by affiliating them with a different category. This is a powerful strategy for marketers when a... View Details
    Keywords: by Youngme Moon
    • May 1997
    • Teaching Note

    Introduction and Overview: Managing Product Development, Instructor's Note

    By: Marco Iansiti
    The first module, comprising three cases and a team exercise, provides an impressionistic look at all the issues raised in greater detail in subsequent classes. It thus enables students, who come to the course with a range of experience and skills, to get up to speed... View Details
    Keywords: Experience and Expertise; Product Development; Projects; Groups and Teams
    Related