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Show Results For
- All HBS Web
(3,254)
- People (16)
- News (1,145)
- Research (1,314)
- Events (2)
- Multimedia (7)
- Faculty Publications (229)
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- 04 Nov 2010
- What Do You Think?
Why Do We Chase Stars?
change." Transferability was thought to be particularly difficult in a move from a large, successful organization to a smaller, struggling one. In Gerald Nanninga's words, "If you put a super-operator in a place where the... View Details
Keywords: by Jim Heskett
- 18 Sep 2017
- Research & Ideas
'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing
into a bigger social conversation and still make it relevant to the brand?” Forgetting that on the Web, consumers control your brand With traditional marketing, brand managers took time to carefully craft messages View Details
- 18 Apr 2000
- Research & Ideas
Learning in Action
mock-ups of each piece of equipment placed on casters so that they could be moved easily. The learning process included elements of both competition and cooperation to ensure that Cardboard City produced a wide range of possible layouts... View Details
Keywords: by David A. Garvin
- 25 Jul 2005
- Research & Ideas
Fool vs. Jerk: Whom Would You Hire?
When given the choice of whom to work with, people will pick one person over another for any number of reasons: the prestige of being associated with a star performer, for example, or the hope that spending time with a strategically View Details
Keywords: by Tiziana Casciaro & Miguel Sousa Lobo
- 13 Jan 2021
- Research & Ideas
How 'Small C' Change Can Beat Large-Scale Rebuilding
leaders of listed companies in Germany.1 Is Big Change always the right action to revitalize a dispirited organization? Could “Small C” retooling work better in some instances than an exhaustive, complete turnaround? What we’ve learned in recent studies is that it... View Details
- 25 Apr 2007
- Research & Ideas
Feeling Stuck? Getting Past Impasse
psychotherapist, and career development counselor for over 25 years, is also a researcher on career decision making generally and the relationship between personality structure and work satisfaction in particular. He met recently with HBS... View Details
Keywords: by Martha Lagace
- 23 Jun 2003
- Research & Ideas
Building a Better Buyer-Seller Relationship
underestimated factor in industrial or business marketing is buyer behavior.— Narakesari Narayandas "So you get in, and then if you do things right, what happens for the business? The customer calls you and wants to place an order.... View Details
Keywords: by Martha Lagace
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
online shoppers, fulfilling Hagiu and Wright's definition. Amazon's e-commerce website encompasses multiple models, which place it somewhere along the MSP-reseller continuum. Amazon.com is a pure MSP when it offers products that are sold... View Details
Keywords: by Julia Hanna
- 10 Aug 2015
- Research & Ideas
New Medical Devices Get To Patients Too Slowly
effectiveness is measured. This forces the FDA to make ad hoc rules for the testing of each new device in order to properly gauge safety and effectiveness. When Stern looked more closely at the numbers, however, she discovered a curious... View Details
- 25 Mar 2015
- HBS Case
Tate’s Digital Makeover Transforms the Traditional Museum
programs has gone far beyond the marketing department to infuse everything the museum does, making it unique among its peers, says Jill Avery, senior lecturer in the General Management unit at Harvard Business School. The Magic Tate Ball... View Details
- 17 Nov 2016
- Op-Ed
What's Behind the Unexpected Trump Support from Women
make America great again. Those drawn to this view, by extension, place a higher level of scrutiny on those who do not fit their image of success. Thus, Secretary Clinton’s handling of her emails was... View Details
Keywords: by Laura Morgan Roberts and Robin Ely
- 04 Jul 2005
- What Do You Think?
How Can Business Schools Be Made More Relevant?
business school faculty, curricula, and research. Chuck Drobny commented, "If the institution places research-focused faculty or graduate students in front of students, and the students lack any perspective gained through experience,... View Details
Keywords: by James Heskett
- 01 Apr 2013
- Research & Ideas
First Minutes are Critical in New-Employee Orientation
presented us with the problem of figuring out whether there was anything we could do to reduce turnover," Gino says. "We thought it was the perfect environment to test whether we could make a difference just by changing something minor in... View Details
- 28 Apr 2003
- Research & Ideas
Supply Chain Risk: Deal With It
Back in the early 1990s, managers of U.S. companies were justifiably proud of the well-oiled machines they'd made of their supply chains. Over the previous fifteen to twenty years, they'd wrung costs from the mechanisms and processes by which they got components and... View Details
Keywords: by David Stauffer
- 01 Oct 2012
- Research & Ideas
Better by the Bundle?
separately. "Bundling is pervasive in several markets, and it works in many cases," says Vineet Kumar, an assistant professor in the Marketing Unit at Harvard Business School. People appreciate bundles even at places like McDonald's,... View Details
Keywords: by Dina Gerdeman
- 18 Jul 2019
- Lessons from the Classroom
The Internet of Things Needs a Business Model. Here It Is
their competition. “After 50 customers have signed on,” Lal says, “the 51st customer will ask, how can I make this work for me too?” As for IoT’s place on Gartner’s hype cycle, the firm says look for the... View Details
- 01 Oct 2014
- What Do You Think?
Is Too Much Focus a Problem?
rarely ask is, "What else could it be?" It's a question designed to disrupt focus. Max Bazerman, in his new book, The Power of Noticing, concludes that excessive focus, among other things, is one of the reasons leaders fail to notice important facts relevant... View Details
Keywords: by James Heskett
- 13 Apr 2009
- Research & Ideas
Kind of Blue: Pushing Boundaries with Miles Davis
spark and sustain innovation for competitive advantage—can learn a lot of new notes from Davis's example. "The album Kind of Blue was also a commercial success—the most commercially successful jazz album ever, in fact, which makes it... View Details
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
company's brand must preserve its aspirational quality while maintaining its relevance in people's daily lives. "Luxury goods are so wrapped up in the psyche and how they make us feel," he explains. "Any brand has the... View Details
- 04 May 2010
- First Look
First Look: May 4
910-409 On July 5, 2004, Pfizer's China team received disappointing news. China's patent review board just invalidated the company's existing patent on one of its most successful drugs, Viagra. Making matters worse, a Guangdong-based... View Details
Keywords: Martha Lagace