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Publications

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  • All HBS Web  (650)
    • News  (109)
    • Research  (497)
    • Events  (6)
    • Multimedia  (3)
  • Faculty Publications  (87)

Show Results For

  • All HBS Web  (650)
    • News  (109)
    • Research  (497)
    • Events  (6)
    • Multimedia  (3)
  • Faculty Publications  (87)
← Page 30 of 650 Results →
  • 11 Mar 2014
  • First Look

First Look: March 11

Extensions to our model accommodate the possibilities of multiple voucher purchases and firm price re-optimization. Despite the potential benefits of online discount vouchers to certain firms in certain... View Details
Keywords: Sean Silverthorne
  • 08 May 2007
  • First Look

First Look: May 8, 2007

Business School Supplement 707-020 Supplements the (A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707020 Global Climate Change and Emissions Trading Harvard Business School Case 707-015... View Details
Keywords: Martha Lagace
  • 18 Apr 2005
  • Research & Ideas

Prosper with Multi-Channel Retailing

condense buying, wrapping, and shipping into a few short keystrokes. The limitless capacity of the Internet also enables Gap Inc. to serve customers it can't serve out of the limited space in its stores. Customers can purchase extended... View Details
Keywords: by Julie Jette; Consumer Products; Retail
  • 11 Aug 2009
  • First Look

First Look: August 11, 2009

A Study of Online Grocery Purchases and Order Lead Time Authors:Katherine L. Milkman, Todd Rogers, and Max Bazerman Publication:Marketing Letters (in press) Abstract How do decisions made for tomorrow or two... View Details
Keywords: Martha Lagace
  • 21 Nov 2005
  • Research & Ideas

Making Credibility Your Strongest Asset

worked. Right after graduating in 2000, Rovell landed a job at ESPN.com as its first business-of-sports anchor. He's now regularly featured on the network and writes prolifically for its online magazine. On the surface, Rovell's story... View Details
Keywords: by Michael Wheeler
  • 01 Jun 2014
  • News

Ready for Takeoff

buying online. But even in the face of this—and what he sees as oppressive taxation and constraining bureaucracy—Beisert says the opportunity here is vast. In the United States, online purchases make up over... View Details
Keywords: Dan Morrell; Air Transportation; Transportation
  • 04 Sep 2019
  • Research & Ideas

'I Know Why You Voted for Trump' and Other Motivation Misperceptions

studies consumer decision-making, with a particular interest in how we make sense of other people’s choices. Just five days after the election, Barasz conducted an online survey that asked Trump voters what spurred them to vote for the... View Details
Keywords: by Dina Gerdeman
  • 05 Mar 2014
  • What Do You Think?

When Will the Next Dot.com Bubble Burst?

view of the bubble phenomenon in markets suggests a question for further consideration. Is "collateral" damage from tech bubbles inevitable, necessary, and useful? What do you think? Original Article The recent purchase of... View Details
Keywords: by James Heskett; Publishing; Retail
  • 01 Sep 2010
  • News

Leslie Gold

ratings boost and launching a career that has seen a variety of radio gigs, including on Sirius, and many appearances on national television (such as Larry King Live and Nightline) and in print media (including Playboy, Glamour, and the New York Times). Her bawdy,... View Details
Keywords: Talk Radio; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Furniture and Related Product Manufacturing; Manufacturing
  • 17 Sep 2001
  • Research & Ideas

Let Customers Call the Shots

"name your own price" devices, permission marketing, group buying, price comparison engines, car purchase Web sites, mass customization, etc. It is still largely a new way of thinking whose domain and modalities remain to be... View Details
Keywords: by Martha Lagace
  • 11 Dec 2006
  • Research & Ideas

Fixing Price Tag Confusion

rental charge and a charge for the remote. Do partitioned prices help the consumer make an informed decision or just add to his or her confusion? Do partitioned prices increase demand? Is an online grocer better off presenting a customer... View Details
Keywords: by Sean Silverthorne; Retail
  • 06 Mar 2012
  • First Look

First Look: March 6

isolate elements that cause people to stop watching and to find ones that keep them engaged. In addition, they make it possible to determine what kinds of ads are most likely to be shared and what types of people are most likely to share them. Here are five big... View Details
Keywords: Sean Silverthorne
  • 16 Dec 2020
  • News

A Creator in the Era of Disruption

needed, and supply them with cheaper minutes that it had bought at a bulk discount. Because the buyers would purchase these minutes on credit, it made sense for their neighbors to sell to them, because they could more easily assess the... View Details
  • Web

Winners & Success Stories | New Venture Competition

meets Sephora, meets Allure.com. It is a monthly box filled with a curated assortment of the hottest samples from high-end beauty brands. The samples are paired with a website that includes an online magazine and store to View Details
  • 02 Jan 2012
  • Research & Ideas

Most Popular Articles of 2011

Published: January 10, 2011 For retailers offering deals through the wildly popular online start-up Groupon, does the one-day publicity compensate for the deep hit to profit margins? A new working paper, "To Groupon or Not to... View Details
Keywords: by Staff
  • 09 Aug 2013
  • Research & Ideas

Read All About It: Digital CEO Buys Traditional Media!

Is there a method to their madness, investing in what has been widely characterized as a dying business? Of course there are plausible explanations for their purchases that have nothing to do with economics. Their motives might include... View Details
Keywords: by Jim Aisner; Journalism & News; Publishing
  • 09 Jun 2014
  • Research & Ideas

The Manager in Red Sneakers

casual clothes said a shopper was more likely to make a purchase and to be a celebrity when she was wearing gym clothes or a Swatch than when she was wearing an elegant dress or a Rolex. Meanwhile, pedestrians from the train station who... View Details
Keywords: by Dina Gerdeman; Consumer Products; Apparel & Accessories; Fashion
  • 05 Jul 2006
  • Research & Ideas

Reinventing the Dowdy Savings Bond

months. Marketing for the program was also eliminated. While all banks sell bonds, the $.50 to $.85 they earn for each transaction gives them little financial incentive to make the process easy for consumers. Finally, the Treasury's preference to migrate the sale of... View Details
Keywords: by Julia Hanna; Banking; Financial Services
  • Web

Preface - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections

printer-friendly Introduction Online Exhibition In 1986, Baker Library issued an exhibition catalog titled Coin and Conscience: Popular Views of Money, Credit and Speculation: Sixteenth through Nineteenth Centuries. Catalog of an... View Details
  • 17 Apr 2023
  • Blog Post

Climate Stories Episode #14: Bonita Stewart (MBA 1983) – A Career Devoted to Creating the Future

unfolding of consumer driven automotive online retailing at Chrysler and in the 2000s, I followed the allure of the wild, wild, web at Google. Today, I sit at the precipice of AI (artificial intelligence) with my role at Gradient... View Details
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