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All HBS Web
(946)
- People (1)
- News (180)
- Research (601)
- Events (1)
- Multimedia (1)
- Faculty Publications (292)
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- 16 Dec 2014
- First Look
First Look: December 16
IEEE Security & Privacy Accountable? The Problems and Solutions of Online Ad Optimization By: Edelman, Benjamin G. Abstract—Online advertising might seem to be the most measurable form of marketing ever invented. Comprehensive records...
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Sean Silverthorne
- 14 Nov 2006
- First Look
First Look: November 14, 2006
Business School Case 707-012 Clearwater was trying to market value-added products in a traditionally commodities based industry while facing supply uncertainties and regulatory, environmental, and foreign exchange challenges. Clearwater...
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Sean Silverthorne
- 18 Aug 2011
- Lessons from the Classroom
Business Plan Contest: 15 Years of Building Better Entrepreneurs
asking, is this the right business model? But there are no answers. The market and technology are constantly changing," Riesenfeld remarks. Important Sounding Board The biotech industry presents similar challenges in a space littered with...
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- 15 Jan 2013
- First Look
First Look: January 15
Innovation Authors:Nanda, Ramana, and Matthew Rhodes-Kropf Publication:Journal of Financial Economics Abstract We find that VC-backed firms receiving their initial investment in hot markets are more likely to go bankrupt, but conditional...
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Sean Silverthorne
- January 2022 (Revised August 2022)
- Case
Hello Heart: The Next Generation of Chronic Disease Management Apps
By: Ariel D. Stern and Danielle Golan
Hello Heart, a hypertension management app debated whether to go deep and cover other heart conditions, or to expand its solution to other chronic conditions.
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Keywords:
Health;
Health Care and Treatment;
Information Technology;
Mobile and Wireless Technology;
Analysis;
Business Startups;
Transition;
Customer Focus and Relationships;
Customer Satisfaction;
Decision Making;
Demographics;
Design;
Entrepreneurship;
Venture Capital;
Technological Innovation;
Growth and Development Strategy;
Product Launch;
Product Design;
Product Development;
Business Strategy;
Competitive Strategy;
Competitive Advantage;
Customization and Personalization;
Business Growth and Maturation;
Business Model;
Strategy;
Applications and Software;
Health Industry;
Technology Industry;
Israel;
United States
Stern, Ariel D., and Danielle Golan. "Hello Heart: The Next Generation of Chronic Disease Management Apps." Harvard Business School Case 622-061, January 2022. (Revised August 2022.)
- 30 May 2005
- Research & Ideas
Germany’s Pioneering Corporate Managers
communism as a result of too many layers of bureaucracy and not enough market (true enough). But I then tell students that I made a mistake and that this chart actually represents the managerial organizations of one of the most successful...
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by Sean Silverthorne