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      • September 2004 (Revised August 2007)
      • Case

      Enterprise IT at Cisco (2004)

      By: Andrew P. McAfee, F. Warren McFarlan and Alison Berkley Wagonfeld
      Illustrates the challenges associated with centralizing IT decisions at Cisco after a decade of decentralized planning and project funding. When Brad Boston became Cisco's new CIO in 2001, he found that managers were starting to get frustrated with the results of their... View Details
      Keywords: Management; Resource Allocation; Information Technology; Problems and Challenges; Business Ventures; Change Management; Entrepreneurship; Projects; Planning; Corporate Finance; Information Technology Industry
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      McAfee, Andrew P., F. Warren McFarlan, and Alison Berkley Wagonfeld. "Enterprise IT at Cisco (2004)." Harvard Business School Case 605-015, September 2004. (Revised August 2007.)
      • July 2004 (Revised December 2004)
      • Case

      Timberland: Commerce and Justice

      By: James E. Austin, Herman B. Leonard and James Quinn
      When Jeffrey Swartz became the third generation in his family to lead the Timberland Co., he pursued a strategy in which commerce and justice were "inextricably linked." Community involvement, environmental management, and global labor standards became not addenda to... View Details
      Keywords: Business Model; For-Profit Firms; Innovation and Invention; Leadership Development; Corporate Social Responsibility and Impact; Programs; Opportunities; Alignment; Business Strategy; Value
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      Austin, James E., Herman B. Leonard, and James Quinn. "Timberland: Commerce and Justice." Harvard Business School Case 305-002, July 2004. (Revised December 2004.)
      • July 2004
      • Supplement

      World Vision International: The AIDS Initiative

      By: Christopher A. Bartlett
      Management discusses the organizational and governance challenges of operating a global network of partner organizations. Then key managers reflect on the decision World Vision must make on the AIDS Hope Initiative--a new strategic direction that challenges many of the... View Details
      Keywords: Health Care and Treatment; Goals and Objectives; Corporate Social Responsibility and Impact; Problems and Challenges; Core Relationships; Welfare; Value; Health Industry
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      Bartlett, Christopher A. "World Vision International: The AIDS Initiative." Harvard Business School Video Supplement 305-701, July 2004.
      • June 2004 (Revised July 2005)
      • Case

      Procter & Gamble: Global Business Services

      By: Thomas J. DeLong, Warren Brackin, Alex Cabanas, Phil Shellhammer and David L. Ager
      Dave Walker, vice-president of business service opportunities and chairman of the governance team at Procter & Gamble, must decide what to do with P&G's 5,700 employee Global Business Services (GBS) group. GBS brought together internal services such as finance,... View Details
      Keywords: Business Units; Change Management; Decision Making; Globalized Firms and Management; Job Cuts and Outsourcing; Organizational Design
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      DeLong, Thomas J., Warren Brackin, Alex Cabanas, Phil Shellhammer, and David L. Ager. "Procter & Gamble: Global Business Services." Harvard Business School Case 404-124, June 2004. (Revised July 2005.)
      • June 2004 (Revised May 2005)
      • Case

      World Vision International's AIDS Initiative: Challenging a Global Partnership

      By: Christopher A. Bartlett and Daniel F. Curran
      After 25 years of building a network of interdependent, national organizations delivering relief and development that are responsive to local needs, World Vision's International office is planning to implement a major global HIV/AIDS initiative that challenges the... View Details
      Keywords: Change Management; Decision Choices and Conditions; Globalized Markets and Industries; Governing and Advisory Boards; Management Systems; Networks; Partners and Partnerships; Welfare; Adaptation
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      Bartlett, Christopher A., and Daniel F. Curran. "World Vision International's AIDS Initiative: Challenging a Global Partnership." Harvard Business School Case 304-105, June 2004. (Revised May 2005.)
      • April 2004 (Revised June 2004)
      • Case

      Entrepreneurship Goes Global: ResMed's Gamble

      By: Christopher A. Bartlett, Andrew N. McLean and Meg Glinska
      On the basis of its innovative medical device for treating sleep apnea, CEO Peter Farrell has made Australian-born ResMed a successful global company. But the company is struggling to implement a strategy to expand the device from its focused core market to a much... View Details
      Keywords: Business Model; Globalization; Innovation and Management; Management; Marketing Channels; Production; Expansion; Medical Devices and Supplies Industry
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      Bartlett, Christopher A., Andrew N. McLean, and Meg Glinska. "Entrepreneurship Goes Global: ResMed's Gamble." Harvard Business School Case 304-051, April 2004. (Revised June 2004.)
      • March 2004 (Revised April 2004)
      • Case

      Transforming Mitsubishi Corporation, 2004

      By: Michael Y. Yoshino and Haruki Umezawa
      A leading Japanese general trading company with an extensive global presence is in the process of transformation. For some time, in response to the rapidly changing business environment, the company has made serious efforts to transform itself from an organization... View Details
      Keywords: Business or Company Management; Transformation; Change Management; Problems and Challenges; Diversification; Strategy; Organizational Change and Adaptation; Globalized Firms and Management
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      Yoshino, Michael Y., and Haruki Umezawa. "Transforming Mitsubishi Corporation, 2004." Harvard Business School Case 904-419, March 2004. (Revised April 2004.)
      • March 2004
      • Teaching Note

      ApproTEC Kenya: Technologies to Fight Poverty and Create Wealth (TN)

      By: V. Kasturi Rangan
      Teaching Note to (9-503-007). View Details
      Keywords: Information Technology; Entrepreneurship; Operations; Globalized Markets and Industries; Nonprofit Organizations; Africa
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      Rangan, V. Kasturi. "ApproTEC Kenya: Technologies to Fight Poverty and Create Wealth (TN)." Harvard Business School Teaching Note 504-010, March 2004.
      • March 2004 (Revised November 2012)
      • Teaching Note

      P&G Japan: The SK-II Globalization Project (TN)

      By: Christopher A. Bartlett
      Traces changes in P&G's international strategy and structure, culminating in Organization 2005, a reorganization that places strategic emphasis on product innovation rather than geographic expansion and shifts power from local subsidiary to global business management.... View Details
      Keywords: Business Subsidiaries; Trade; Globalization; Global Strategy; Innovation Strategy; Business or Company Management; Beauty and Cosmetics Industry; Consumer Products Industry; Hong Kong; Japan; Taiwan; Europe
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      Bartlett, Christopher A. "P&G Japan: The SK-II Globalization Project (TN)." Harvard Business School Teaching Note 304-023, March 2004. (Revised November 2012.)
      • January 2004
      • Article

      Corporate Venturing: The Origins of Unilever's Pregnancy Test

      By: Geoffrey Jones and Alison Kraft
      The relative ability of different sizes of firm and organisational designs to develop and sustain dynamic capabilities in innovation and create new businesses remains a matter of contention. While Chandler among many others has emphasised the pre-eminent role of large... View Details
      Keywords: Business Ventures; Organizational Design; Technological Innovation; Business Startups; Venture Capital; Brands and Branding; Multinational Firms and Management; Product Development; Product Launch; Corporate Entrepreneurship; Great Britain
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      Jones, Geoffrey, and Alison Kraft. "Corporate Venturing: The Origins of Unilever's Pregnancy Test." Business History 46, no. 1 (January 2004): 100–122.
      • 2004
      • Chapter

      Genzyme's Gaucher Initiative: Global Risk and Responsibility

      By: Christopher A. Bartlett and Andrew N. McLean
      Keywords: Health Disorders; Corporate Social Responsibility and Impact; Globalization; Risk and Uncertainty; Health Industry; Biotechnology Industry
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      Bartlett, Christopher A., and Andrew N. McLean. "Genzyme's Gaucher Initiative: Global Risk and Responsibility." Chap. 22 in Problems and Cases in Health Care Marketing, edited by John T. Gourville, John A. Quelch, and V. Kasturi Rangan, 411–434. New York: McGraw-Hill/Irwin, 2004.
      • December 2003 (Revised April 2005)
      • Course Overview Note

      Corporate Strategy: Course Note for Instructors

      By: Bharat N. Anand
      Introduces students to the concerns that impact a firm's choice of strategy, scope, and organization and assists in three central tasks that comprise the typical decision problem: diagnosing the sources of corporate advantage, evaluating the limits to such advantage,... View Details
      Keywords: Corporate Strategy
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      Anand, Bharat N. "Corporate Strategy: Course Note for Instructors." Harvard Business School Course Overview Note 704-461, December 2003. (Revised April 2005.)
      • November 2003
      • Supplement

      P&G Japan: The SK-II Globalization Project

      By: Christopher A. Bartlett
      Paolo de Cesare and A.G. Lafley review the strategic and organizational challenges they face in deciding whether to make the prestigious Japanese beauty product, SK-II, a global brand. In a three-part videotaped interview, they discuss the challenges, reveal the... View Details
      Keywords: Globalization; Brands and Branding; Organizational Structure; Strategy; Decision Choices and Conditions; Beauty and Cosmetics Industry; Consumer Products Industry; Japan
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      Bartlett, Christopher A. "P&G Japan: The SK-II Globalization Project." Harvard Business School Video Supplement 304-803, November 2003.
      • October 2003
      • Case

      Financing Biodiversity Conservation by the Global Conservation Fund

      By: Mihir A. Desai and Julia Stevens
      The Global Conservation Fund is an international nonprofit organization with a $100 million endowment and an exclusive focus on land preservation. The fund and its director must decide which projects to fund over the next year and what financing mechanism to use.... View Details
      Keywords: Environmental Protection; Project Evaluation; Environmental Sustainability; Projects; Finance; Decision Making; Financial Instruments; Nonprofit Organizations
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      Desai, Mihir A., and Julia Stevens. "Financing Biodiversity Conservation by the Global Conservation Fund." Harvard Business School Case 204-019, October 2003.
      • July 2003 (Revised August 2003)
      • Case

      Global Healthcare Exchange

      By: Lynda M. Applegate and Jamie Ladge
      Founded in March 2000 at the height of the dot-com bubble, Global Healthcare Exchange (GHX) was one of 90 online marketplaces in the health care industry. The company's founders were among the largest suppliers in the industry, including Johnson & Johnson, GE Medical,... View Details
      Keywords: Mergers and Acquisitions; Entrepreneurship; Price; Leadership; Growth and Development Strategy; Supply and Industry; Organizational Design; Expansion; Internet and the Web; Valuation; Health Industry
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      Applegate, Lynda M., and Jamie Ladge. "Global Healthcare Exchange." Harvard Business School Case 804-002, July 2003. (Revised August 2003.)
      • June 2003
      • Case

      Peabody Simpson at the Crossroads

      By: Rajiv Lal, Nitin Nohria and Leslie Freeman
      Three managing directors at Peabody Simpson had just returned from a firm-wide recruiting event at Columbia University, which they had covered together, as all were alumni. They were commiserating about having to submit revised forecasts to their division heads by the... View Details
      Keywords: Forecasting and Prediction; Capital Budgeting; Recruitment; Reports; Organizational Design
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      Lal, Rajiv, Nitin Nohria, and Leslie Freeman. "Peabody Simpson at the Crossroads." Harvard Business School Case 503-112, June 2003.
      • June 2003 (Revised April 2004)
      • Case

      Mercy Corps: Global Social Entrepreneurship (A)

      By: Christopher A. Bartlett and Daniel F. Curran
      Neal Keny-Guyer, CEO of Mercy Corps International, built his organization by following the advice of Theodore Roosevelt: "Be smart enough to hire good people and have sense enough to get out of their way." For eight years, Keny-Guyer helped Mercy Corps grow in size and... View Details
      Keywords: Corporate Entrepreneurship; Globalization; Government and Politics; Selection and Staffing; Leadership; Organizational Structure; Opportunities; Afghanistan; Iraq
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      Bartlett, Christopher A., and Daniel F. Curran. "Mercy Corps: Global Social Entrepreneurship (A)." Harvard Business School Case 303-079, June 2003. (Revised April 2004.)
      • May 2003
      • Case

      International Federation of Red Cross and Red Crescent Societies

      By: John A. Quelch
      Didier Cherpitel, CEO of the International Federation of Red Cross and Red Crescent Societies (IFRC), is implementing a new strategy that will fundamentally change the role of its International Secretariat. The organization is in the early stages of implementing a best... View Details
      Keywords: Globalized Firms and Management; Nonprofit Organizations; Brands and Branding
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      Quelch, John A., and Nathalie Laidler. "International Federation of Red Cross and Red Crescent Societies." Harvard Business School Case 503-059, May 2003.
      • May 2003 (Revised May 2004)
      • Case

      Submarino.com (B)

      By: Lynda M. Applegate and Luiz Felipe Monteiro
      Supplements the (A) case. View Details
      Keywords: Organizational Design; Globalized Firms and Management; Management Skills; Growth Management; Retail Industry; Web Services Industry; Brazil; Argentina; Mexico; Spain; Portugal
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      Applegate, Lynda M., and Luiz Felipe Monteiro. "Submarino.com (B)." Harvard Business School Case 803-012, May 2003. (Revised May 2004.)
      • May 2003
      • Case

      Renault-Nissan Alliance, The

      By: Michael Y. Yoshino and Perry Fagan
      On Wednesday, May 29, 2002, the board of directors of Renault-Nissan BV (RNBV) met for the first time to discuss the state of the alliance between Renault SA and Nissan Motors-two of the world's largest automakers. RNBV was a 50/50 joint venture company established in... View Details
      Keywords: Joint Ventures; Global Strategy; Organizational Culture; Alliances; Business or Company Management; Mergers and Acquisitions; Management Analysis, Tools, and Techniques; Auto Industry
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      Yoshino, Michael Y., and Perry Fagan. "Renault-Nissan Alliance, The." Harvard Business School Case 303-023, May 2003.
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