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Show Results For
- All HBS Web
(1,695)
- People (1)
- News (607)
- Research (870)
- Events (4)
- Multimedia (3)
- Faculty Publications (302)
- May 2021 (Revised February 2024)
- Teaching Note
THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)
By: Ayelet Israeli and Jill Avery
THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Predictive Analytics; App Development; ＂Marketing Analytics＂; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
- 09 Nov 2016
- Op-Ed
6 Lessons from Donald Trump's Winning Marketing Manual
register. It did for Trump, but not for Clinton. Close the sale. Political marketing requires you win a plurality of votes not every day but on a single day once in four years. Timing is everything. Trump learned what worked and what... View Details
Keywords: by John A. Quelch
- 05 May 2008
- Research & Ideas
Connecting with Consumers Using Deep Metaphors
language of thought and expression. It is a language that marketers must learn to speak if they are to understand and connect meaningfully with their customers. Q: How did you become fascinated by deep metaphors? A: We noticed in study... View Details
- 28 Jan 2008
- Research & Ideas
Billions of Entrepreneurs in China and India
was a big piece of that. Because India did not follow a similar extreme path it didn't need to embrace FDI quite as much. So that's a reasonable reason to expect low FDI levels. On the negative side, however, India, with its indigenous entrepreneurs, still engages in... View Details
Keywords: by Martha Lagace
- 12 Jun 2018
- First Look
New Research and Ideas, June 12, 2018
period. Stock indexes can transform longstanding behavior via nonpecuniary channels. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=53030 Machine Learning and Human Capital:... View Details
Keywords: Dina Gerdeman
- 04 Apr 2011
- HBS Case
Reinventing the National Geographic Society
TV, cable programming—but is still trying to figure out the best strategy for integrating them. Despite repeated structural changes, employees still operate in silos. In short, the National Geographic case is fertile learning ground for... View Details
- 07 Jul 2011
- What Do You Think?
So We Adapt. What’s the Downside?
that "Where I believe we need more than ever to be strident and more fixed is in our intolerance of unacceptable behavior by our leaders." Both commitment and adaptability have their place. Jeffrey Cufaude reminded us that Jim... View Details
Keywords: by Jim Heskett
- 18 May 2010
- First Look
First Look: May 18
PublicationsTechnology Manager's Journey: An Extended Narrative Approach to Educating Technical Leaders Authors:Robert D. Austin, Richard L. Nolan, and Shannon O'Donnell Publication:Academy of Management Learning & Education 8, no.... View Details
Keywords: Martha Lagace
- 14 Oct 2021
- In Practice
Reunited and It Feels (Not) So Good: Tips for Managing a Rocky Return
the intermediate future. Terms and conditions related to work should be temporary, and companies should actively experiment to learn how to balance the concerns of employees with the need to maintain productivity. Emphasis should be... View Details
Keywords: by Kristen Senz
- Web
Our Curriculum - Business History
challenging decisions and ethical dilemmas entrepreneurs have faced in countries with repressive regimes and failed states in different historical eras. By reviewing the historical evidence on global entrepreneurship, it provides perspective and a unique View Details
- 06 Oct 2020
- Sharpening Your Skills
18 Tips Managers Can Use to Lead Through COVID's Rising Waters
managing through the pandemic. The topics: people and personal management, strategy, marketing, and organizational design. PEOPLE AND PERSONAL MANAGEMENT Tip: Guide your team to create new norms, protocols, and purpose. Leaders need to hold a “working from home”... View Details
Keywords: by Sean Silverthorne
- 25 Apr 2024
- News
Origin Stories
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. Where we come from and how we were raised has a profound effect on who we become. The recipients of this year’s Alumni Achievement Award grew up... View Details
- 09 Aug 2011
- First Look
First Look: August 9
me to achieve my top priorities?; (3) Do I give subordinates timely and direct feedback they can act on? Have I developed a succession roadmap?; and (4) Is my leadership style still effective, and does it reflect who I truly am? This highly readable and practical guide... View Details
Keywords: Sean Silverthorne
- 01 Dec 2019
- News
Remix
record to the New York Times about a pattern of violent sexual behavior by Simmons. The Los Angeles Times ran its own story that same day with five other accusers. (To date, 18 women have come forward with allegations of rape, sexual... View Details
- 18 Jul 2017
- First Look
First Look at New Research and Ideas, July 18, 2017
concerns to the company’s management, including in regard to corporate culture and the ethical behavior of Zantech’s competition, is provided. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52849 In Pursuit of Everyday... View Details
Keywords: Sean Silverthorne
- Web
The Importance of Mentorship: A Conversation With Professor Ting Zhang - MBA
Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year... View Details
- 29 Aug 2022
- Op-Ed
Income Inequality Is Rising. Are We Even Measuring It Correctly?
understand and address inequality around the world. Jon M. Jachimowicz is an assistant professor in the Organizational Behavior Unit at Harvard Business School. Kristin Blesch is a doctoral student at the University of Bremen. Oliver P.... View Details
- 02 Jun 2020
- Research & Ideas
Coronavirus Careers: Cloud Kitchens Are Now Serving
has raised both excitement and significant funding, building a successful cloud kitchen has proved easier said than done. In dozens of interviews, we learned that even the most sophisticated data users like Uber Eats have struggled to... View Details
- 19 Jan 2024
- News
The Values and Virtues of a Quick Fix
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. Speed has gotten a pretty bad rap, says Anne Morriss (MBA 2004). The Silicon Valley mantra of moving fast and breaking things has led to waves of high-profile... View Details
- 18 Jan 2016
- Research & Ideas
Hazard Warning: The Unacceptable Cost of Toxic Workers
effect of toxic workers, whose behavior tends to rub off on coworkers over time. If a company keeps a toxic worker, managers need to be on “red alert,” since coworkers have an increased propensity to become toxic themselves, Minor... View Details
Keywords: by Roberta Holland