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  • All HBS Web  (7,345)
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  • All HBS Web  (7,345)
    • People  (21)
    • News  (1,565)
    • Research  (4,724)
    • Events  (70)
    • Multimedia  (18)
  • Faculty Publications  (2,671)
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  • 05 Jul 2006
  • Working Paper Summaries

The Presentation of Self in the Information Age

Keywords: by John A. Deighton; Advertising
  • 24 Mar 2022
  • Video

Women in Sports: Gender and Equity in the Olympics and Beyond

  • January 2015 (Revised July 2015)
  • Case

Jimmy Choo

By: Anat Keinan and Sandrine Crener
Jimmy Choo is a British luxury accessories brand, specializing in shoes, handbags, accessories, and fragrances. Founded in 1996 in London by couture shoe designer Jimmy Choo and Vogue accessories editor Tamara Mellon OBE, the brand enjoyed immediate success and rapidly... View Details
Keywords: Luxury Brand; Fashion; Designer Brand; Shoe; Fashion Accessories; Retail; Entrepreneurship; Branding; Brand Positioning; New Market Development; Entry Into China; Luxury Chinese Market; Global Brands; Growth Strategy; Jimmy Choo; Christian Louboutin; China; Globalized Firms and Management; Marketing Strategy; Market Entry and Exit; Luxury; Cross-Cultural and Cross-Border Issues; Brands and Branding; Fashion Industry; Apparel and Accessories Industry; China; Great Britain
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Keinan, Anat, and Sandrine Crener. "Jimmy Choo." Harvard Business School Case 515-073, January 2015. (Revised July 2015.)
  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

Imagine a future in which a smart marketing machine can predict the needs and habits of individual consumers and the dynamics of competitors... View Details
Keywords: by Kristen Senz
  • September 2013 (Revised June 2014)
  • Case

Rana Plaza: Workplace Safety In Bangladesh (A)

By: John A. Quelch and Margaret L. Rodriguez
On April 24, 2013 the Rana Plaza factory building collapsed in Dhaka, the capital of Bangladesh. Over 1,100 people were killed in the worst industrial accident since the Union Carbide plant gas leak in Bhopal, India. Most of the victims worked for garment factories,... View Details
Keywords: Marketing; Public Health; Safety; Workplace; Human Rights; Apparel and Accessories Industry; Bangladesh
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Quelch, John A., and Margaret L. Rodriguez. "Rana Plaza: Workplace Safety In Bangladesh (A)." Harvard Business School Case 514-034, September 2013. (Revised June 2014.)
  • 18 Nov 2016
  • Blog Post

CPD Global Market Update: Singapore

able to use my Lyft app to hail a Grab taxi and Southeast Asians visiting the US can use their Grab app for a Lyft! While internet commerce is... View Details
Keywords: All Industries
  • September 1993 (Revised December 1993)
  • Case

Cott Corp.: Private Label in the 1990s

By: Ray A. Goldberg and Robert S. Kaplan
Private label cola, Cott, gets 30% of the market in Canada. How does it move into the U.S. market? How do retailers evaluate its benefit costs? Does Cott use an existing structure or build new ones? Does Cott diversify from drink to snack foods? View Details
Keywords: Private Sector; Cost Management; Labels; Growth and Development Strategy; Market Entry and Exit; Industry Structures; Diversification; Food and Beverage Industry
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Goldberg, Ray A., and Robert S. Kaplan. "Cott Corp.: Private Label in the 1990s." Harvard Business School Case 594-031, September 1993. (Revised December 1993.)
  • 06 May 2015
  • Research & Ideas

A Flood of Picassos Threatens to Water Down the Art Market

which the art world uses market categories to separate and organize large amounts of information, which in turn allows buyers and sellers to... View Details
  • 19 Sep 2024
  • Blog Post

A Day at Royal FloraHolland: The Epicenter of the Global Flower Market

house offered a unique lens into the vibrant global horticulture industry. RFH’s Dominant Global Position: Dominant Position in the Flower Supply Chain RFH's dominant position... View Details
  • June 2013 (Revised January 2016)
  • Case

Château Margaux: Launching the Third Wine

By: Elie Ofek and Eric E. Vogt
Château Margaux, one of only five prestigious estates in the Bordeaux Medoc wine region to have been classified as a "first-growth", is facing a host of strategic decisions in early 2013. Up until this point the estate had been selling two red wines, a first wine whose... View Details
Keywords: New Product Launch; Marketing Plan; Brand Management; Go To Market Strategy; Channels Of Distribution; Wine Industry; Marketing Strategy; Distribution Channels; Product Launch; Brands and Branding; Agriculture and Agribusiness Industry; Food and Beverage Industry; France
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Ofek, Elie, and Eric E. Vogt. "Château Margaux: Launching the Third Wine." Harvard Business School Case 513-107, June 2013. (Revised January 2016.)
  • 01 Jun 2020
  • News

How Sports Should Use Its Timeout

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. Angela Ruggiero (MBA 2014) is cofounder and CEO of the market research firm View Details
  • Web

Oral History, Business History and Business Archives in India - Creating Emerging Markets

growth of business history in India. Geoffrey Jones (Business History Initiative) discussed the Creating Emerging Markets project and how the... View Details
  • Web

Finding & Using | Baker Library

Finding & Using Our manuscript, archival, and print collections make up one of the largest repositories of business-related special collections in View Details
  • 19 Jul 2019
  • News

What Useful Roles Can Aspiring Entrepreneurs Take On?

  • 24 Jul 2014
  • Op-Ed

Reform Tax Law to Keep US Firms at Home

reported to capital markets and to tax authorities. A useful blueprint for reform would include a) moving to a territorial regime unencumbered by excessive complexity, b) a considerably lower tax rate View Details
Keywords: by Mihir Desai; Pharmaceutical
  • Web

Buy Now, Pay Later: Credit and the Market Economy: The Rise of Credit Reporting

HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Credit and... View Details
  • March–April 2013
  • Article

Vaporware, Suddenware and Trueware: New Product Preannouncements under Market Uncertainty

By: Elie Ofek and Ozge Turut
A firm may want to preannounce its plans to develop a new product in order to stimulate future demand. But given that such communications can affect rivals' incentives to develop the same new product, a firm may decide to preannounce untruthfully in order to deter... View Details
Keywords: Risk and Uncertainty; Announcements; Competition; Product Launch; Product Development
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Ofek, Elie, and Ozge Turut. "Vaporware, Suddenware and Trueware: New Product Preannouncements under Market Uncertainty." Marketing Science 32, no. 2 (March–April 2013): 342–355.
  • 12 Feb 2025
  • Video

Strengthening Carbon Claims via the Voluntary Carbon Markets Integrity Initiative (VCMI): A Conversation with Mark Kenber

  • 2017
  • Working Paper

Intermediation in the Supply of Agricultural Products in Developing Economies

By: Kris J. Ferreira, Joel Goh and Ehsan Valavi
Problem Definition: Farmers face several challenges in agricultural supply chains in emerging economies that contribute to extreme levels of poverty. One common challenge is that farmers only have access to one channel, often an auction, for which to sell their crops.... View Details
Keywords: Developing Countries; Agricultural Supply Chain; Intermediation; Multiple Cahnels; Walrasian Auction; Developing Countries and Economies; Supply Chain; Distribution Channels; Profit; Agriculture and Agribusiness Industry
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Ferreira, Kris J., Joel Goh, and Ehsan Valavi. "Intermediation in the Supply of Agricultural Products in Developing Economies." Harvard Business School Working Paper, No. 18-033, October 2017.
  • 12 Apr 2004
  • Research & Ideas

What Great American Leaders Teach Us

to select a small subset of these individuals to be included in a canon of business leadership. The result was far different; we decided to study the entire database. Q: What... View Details
Keywords: by Sean Silverthorne
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