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Show Results For
- All HBS Web
(806)
- People (6)
- News (184)
- Research (526)
- Events (1)
- Multimedia (4)
- Faculty Publications (357)
- June 2009 (Revised March 2011)
- Module Note
The Creative Industries: Managing Products and Product Portfolios
By: Anita Elberse
This module note examines the way in which professional content producers in the creative industries approach product and product portfolio management, and explores the underlying reasons for their strategies. View Details
Keywords: Entertainment; Management Practices and Processes; Marketing; Product Development; Production; Creativity
Elberse, Anita. "The Creative Industries: Managing Products and Product Portfolios." Harvard Business School Module Note 509-077, June 2009. (Revised March 2011.)
- 01 Sep 2003
- News
These Are the Good Old Days
highest-ranking woman in the AOL Time Warner organization — oversees more than 130 popular magazines, including the company’s high-circulation weeklies Time, Sports Illustrated, People, and Entertainment Weekly, along with well-known... View Details
Steven J. Ross
Ross built a small family funeral parlor business into the world’s largest media company by the time of his death. In 1962, Ross took the funeral parlor business, Kinney, public at a market valuation of $12.5 million. From that initial... View Details
Keywords: Entertainment & Broadcast Media
- Web
Alumni in Climate Networking Series: Miami - Blog - Business & Environment
Careers Climate Rising Climate Stories Clubs Courses & Curriculum Creating Emerging Markets Entrepreneurship Event Faculty Faculty Research IFC Decarbonization & Sustainable Production 2023 IFC Decarbonization & Sustainable Production... View Details
- Web
Student Clubs | MBA
Christian Fellowship Club Basketball Coffee and Tea Club Conservative Club Consulting for Impact Club Crimson Parents D Democrats, Liberals, Progressives Club E Education Club Energy & Environment Club Entertainment & Media Club... View Details
- May 1994 (Revised September 1994)
- Case
STAR TV (A)
By: Michael Y. Yoshino and J. Peter Williamson
Concerns the decision whether or not to launch a satellite television service in Asia in the 1990-1991 period. STAR TV was a joint venture between Hutchison Whampoa and Li-Ka Shing and was established to launch such a service. Li-Ka Shing's son, Richard, was CEO.... View Details
Keywords: Joint Ventures; Decisions; Product Launch; Service Delivery; Adaptation; Entertainment and Recreation Industry; Asia; Europe; United States
Yoshino, Michael Y., and J. Peter Williamson. "STAR TV (A)." Harvard Business School Case 394-212, May 1994. (Revised September 1994.)
- 12 Oct 2011
- Research & Ideas
Creating Online Ads We Want to Watch
video we really want to see. But assuming a captive audience on these video sites may not make online marketers more effective at reaching consumers. Harvard Business School Assistant Professor Thales S. Teixeira notes that it's just as... View Details
- Profile
Creighton Taylor
me to business, because as a business person, you need to adapt to new environments quite a bit.” Even as Creighton majored in music in college, he nurtured his interest in numbers. After graduation, he spent three years in a variety of sales and View Details
- 12 Oct 1999
- Research & Ideas
Media Metamorphosis: Advertising in the Technology Age
stake in Infoseek, the Internet search firm. Disney, once merely an entertainment provider, has thus become a multimedia giant able to shape and deliver news, information, and other content through a variety of channels. "Companies... View Details
- 01 Oct 2001
- News
Barbara Bry: Business is Blooming
University of California, San Diego. "It was clear," Bry says, "that growth in the old Navy town of San Diego was going to have to come from new technology companies. CONNECT was designed to link entrepreneurs with the resources they needed —primarily money, but also... View Details
- Career Coach
Doug Lester
expertise in helping the people he coaches craft a work-life narrative that is relevant and compelling to networks, future colleagues and key decision-makers. He coaches students and alumni with a wide variety of interests, with an emphasis on View Details
- 14 Apr 2020
- Cold Call Podcast
'Fortnite' Was a Blockbuster for Epic Games. What’s the Encore?
- 26 Jul 2018
- News
Running the Numbers
conversation around how analytics are used in the sports and entertainment business.” The job draws on her experience as an athlete, her MBA degree and undergraduate psychology major, and a fascination with technology-based problem... View Details
Keywords: Deborah Blagg
- 01 Dec 2011
- News
Professors Recognized with New Chair Appointments
in 2001 after teaching at the University of Michigan Business School. His research investigates the structured finance market and how investor reliance on rating agencies and unsound pricing models led to the market’s rise and collapse.... View Details
- June 2009
- Article
Highbrow Films Gather Dust: Time-inconsistent Preferences and Online DVD Rentals
By: Katherine L. Milkman, Todd Rogers and Max H. Bazerman
We report on a field study demonstrating systematic differences between the preferences people anticipate they will have over a series of options in the future and their subsequent revealed preferences over those options. Using a novel panel data set, we analyze the... View Details
Keywords: Decision Choices and Conditions; Forecasting and Prediction; Film Entertainment; Demand and Consumers; Renting or Rental; Power and Influence; Prejudice and Bias; Online Technology; Motion Pictures and Video Industry
Milkman, Katherine L., Todd Rogers, and Max H. Bazerman. "Highbrow Films Gather Dust: Time-inconsistent Preferences and Online DVD Rentals." Management Science 55, no. 6 (June 2009): 1047–1059.
- April 2019
- Case
American Ballet Theatre
By: Anita Elberse, Tsubasa Nakajima and Melissa Rodman
Kara Medoff Barnett, executive director of American Ballet Theatre (ABT), widely regarded as one of the world’s premier ballet companies, faces several challenges. It is June 2018. Despite its prestige, the company’s $45 million annual budget and $22 million endowment... View Details
Keywords: Performing Arts; Superstars; Talent; Talent Development; Non-profit; Contracts; Labor Economics; General Management; Arts; Entertainment; Media; Talent and Talent Management; Nonprofit Organizations; Marketing; Strategy
Elberse, Anita, Tsubasa Nakajima, and Melissa Rodman. "American Ballet Theatre." Harvard Business School Case 519-085, April 2019.
- 01 Mar 2019
- News
@Soldiers Field
market appeal at the cost of creativity. ARS LONGA Harvard University’s ArtLab opened in February on Allston’s North Harvard Street. The 9,000-square-foot “work-in-progress” space encourages interdisciplinary experimentation and... View Details
Keywords: Arts, Entertainment
- 28 Jun 2018
- Cold Call Podcast
L.A. Philharmonic Shows the American Symphony Orchestra Isn’t Dead Yet
- 01 Mar 2011
- News
Local Hero
marketing for the Giants. “My job was to put warm butts into cold seats,” notes Baer, who says he learned a lot about all aspects of the business during the three years he spent promoting fan interest and attendance at the notoriously... View Details
- 01 Jun 2017
- News
Surveying Students’ Summer Plans
enterprise, entrepreneurship, entertainment and media, and emerging markets.) Here’s a sampling of what a few students from the MBA and Doctoral Programs will be doing. Paige Sopcic (MBA 2018) Hometown: Roscoe, Illinois Destination: GE... View Details
Keywords: Julia Hanna