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      • January 1998
      • Case

      Connecticut Spring and Stamping Corporation (B)

      By: H. Kent Bowen, Massimo Russo and Steven J. Spear
      Connecticut Spring and Stamping Corp. (CSSC), a 50-year-old spring manufacturing and metal stamping firm, is experiencing slow sales growth and feeling the impact of global competition. The company has over 800 customers but little understanding of those customers'... View Details
      Keywords: Globalization; Competency and Skills; Organizational Change and Adaptation; Production; Customer Relationship Management; Quality; Training; Performance Efficiency; Cost Management; Sales; System
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      Bowen, H. Kent, Massimo Russo, and Steven J. Spear. "Connecticut Spring and Stamping Corporation (B)." Harvard Business School Case 698-038, January 1998.
      • November 1997 (Revised December 2000)
      • Case

      Corn Products International, Inc.

      By: Ray A. Goldberg and Tom Clay
      A firm that started in corn processing and moved up the value-added food chain decides to spin-off the original commodity part of the business. How does the new spin-off survive and how does it develop a strategy? Firms in the food system are separating out their... View Details
      Keywords: Transformation; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Product Development; Service Delivery; Vertical Integration; Food and Beverage Industry
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      Goldberg, Ray A., and Tom Clay. "Corn Products International, Inc." Harvard Business School Case 598-051, November 1997. (Revised December 2000.)
      • October 1997 (Revised May 1998)
      • Supplement

      Asda (B)

      By: Michael Beer and James Weber
      Describes Archie Norman's efforts over a five-year period to turn around the company by regaining financial control, delivering management, creating experimental projects where individuals felt free to innovate, instituting a back-to-roots strategy that put customers... View Details
      Keywords: Change Management; Customer Relationship Management; Governance Controls; Innovation and Invention; Management; Service Delivery; Organizational Culture; Strategy; Food and Beverage Industry; Retail Industry
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      Beer, Michael, and James Weber. "Asda (B)." Harvard Business School Supplement 498-007, October 1997. (Revised May 1998.)
      • August 1997 (Revised June 2023)
      • Case

      Fabritek, 1992

      By: Janice H. Hammond
      Describes a large-volume automotive parts contract in a high-quality machine work company. Quality and delivery problems arise when one of the four men on the job is replaced with a high producer who cannot earn a substantial bonus because of machine interference. View Details
      Keywords: Machinery and Machining; Compensation and Benefits; Selection and Staffing; Production; Quality; Manufacturing Industry
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      Hammond, Janice H. "Fabritek, 1992." Harvard Business School Case 698-014, August 1997. (Revised June 2023.)
      • March 1997
      • Background Note

      Copper and Zinc Markets 1996

      By: Peter Tufano
      Provides background information on copper and zinc markets as of mid-1996. Discusses supply and demand conditions, forecasts of the spot prices of the metals, and contracts for future delivery (forwards, futures, and options). View Details
      Keywords: Demand and Consumers; Metals and Minerals; Supply and Industry; Mining Industry
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      Tufano, Peter, and Alberto Moel. "Copper and Zinc Markets 1996." Harvard Business School Background Note 297-055, March 1997.
      • February 1997 (Revised April 1998)
      • Case

      first direct (A)

      By: Jeffrey F. Rayport
      Describes the operations and strategy of the world's largest, fastest growing branchless bank. Using a person-to-person interface over conventional phone lines, First Direct provides standard banking and related financial products to nearly 700,000 customers throughout... View Details
      Keywords: Service Delivery; Customer Satisfaction; Banks and Banking; Innovation and Invention; Banking Industry; United Kingdom
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      Rayport, Jeffrey F., and Dickson Louie. "first direct (A)." Harvard Business School Case 897-079, February 1997. (Revised April 1998.)
      • winter 1997
      • Article

      The Effects of Market Structure and Ownership on Prices and Service Offerings in the Cable Television Industry

      By: Willis Emmons and Robin A. Prager
      Keywords: Markets; Ownership; Price; Service Delivery; Entertainment; Media and Broadcasting Industry
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      Emmons, Willis, and Robin A. Prager. "The Effects of Market Structure and Ownership on Prices and Service Offerings in the Cable Television Industry." RAND Journal of Economics 28, no. 4 (winter 1997): 732–750.
      • December 1996 (Revised July 2002)
      • Background Note

      Note on Marketing and the Internet

      By: John A. Deighton, Alison Berkley and John Barabino
      The World Wide Web is new, a comprehensive marketing environment. It is a medium for direct marketing, for retailing and distribution, for the delivery of service and product elements, for marketing research, and even for posting and testing prices. This note explores... View Details
      Keywords: Marketing; Internet and the Web; Digital Marketing
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      Deighton, John A., Alison Berkley, and John Barabino. "Note on Marketing and the Internet." Harvard Business School Background Note 597-037, December 1996. (Revised July 2002.)
      • September 1996 (Revised June 1997)
      • Case

      QVC, Inc.

      By: Jeffrey F. Rayport
      Illustrates the "Service Profit Chain" in action. QVC, whose initials stand for Quality, Value,, and Convenience, demonstrates clearly how a strong customer focus can lead to establishing a strong franchise in the retail sector and a highly profitable business whose... View Details
      Keywords: Customer Relationship Management; Service Delivery; Retail Industry; United States
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      Rayport, Jeffrey F., and Dickson Louie. "QVC, Inc." Harvard Business School Case 897-050, September 1996. (Revised June 1997.)
      • July 1996 (Revised August 2024)
      • Case

      Innovative Opportunities to Manage Health Care Delivery

      By: Regina E. Herzlinger and D. Scott Lurding
      The purpose of this case is: To familiarize the students with the changing landscape of health care delivery, through chains of retail medical centers and those offering value-based care (VBC).

      To discuss fundamental managerial decisions about their... View Details
      Keywords: Managed Care; Capitation; Strategy
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      Herzlinger, Regina E., and D. Scott Lurding. "Innovative Opportunities to Manage Health Care Delivery." Harvard Business School Case 197-011, July 1996. (Revised August 2024.)
      • 1996
      • Chapter

      Commercial Technology: Imaginative Understanding of User Needs

      By: D. A. Leonard and J. Doyle
      Keywords: Information Technology; Service Delivery; Consumer Behavior; Perception; Business Ventures
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      Leonard, D. A., and J. Doyle. "Commercial Technology: Imaginative Understanding of User Needs." In Engines of Innovation: U.S. Industrial Research at the End of an Era, edited by Richard S. Rosenbloom and William J. Spencer. Boston: Harvard Business School Press, 1996.
      • February 1996 (Revised November 2003)
      • Case

      Indianapolis: Activity-Based Costing of City Services (A)

      By: Robert S. Kaplan
      A new administration in the City of Indianapolis is initially determined to privatize many municipal services. Before taking this action, however, the city managers want to know the current cost of performing these services with the municipal workers. Existing... View Details
      Keywords: Cost Management; Public Sector; Activity Based Costing and Management; Service Delivery; Privatization; City; Indianapolis
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      Kaplan, Robert S. "Indianapolis: Activity-Based Costing of City Services (A)." Harvard Business School Case 196-115, February 1996. (Revised November 2003.)
      • November 1995 (Revised March 2004)
      • Case

      Massachusetts General Hospital: CABG Surgery (A)

      By: Steven C. Wheelwright and James Weber
      A cross-functional team at Massachusetts General Hospital tries to reengineer the service delivery process (the "care path") for heart bypass surgery (CABG) in order to shorten hospital stays (and lower costs) while maintaining/enhancing the quality of care provided. View Details
      Keywords: Health Care and Treatment; Medical Specialties; Business Processes; Mission and Purpose; Product Positioning; Product Marketing; Management Practices and Processes; Customer Satisfaction; Service Delivery; Service Operations; Fair Value Accounting; Ethics; Pharmaceutical Industry; Health Industry; Massachusetts
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      Wheelwright, Steven C., and James Weber. "Massachusetts General Hospital: CABG Surgery (A)." Harvard Business School Case 696-015, November 1995. (Revised March 2004.)
      • January 1995 (Revised September 1997)
      • Case

      TV Guide (B)

      By: Jeffrey F. Rayport
      TV Guide, the nation's most profitable and largest magazine, attempts entry into the world of electronic publishing. The crux of TV Guide's strategy is to transform the magazine's content into a centralized database that can be accessed by new businesses, like... View Details
      Keywords: Market Entry and Exit; Service Delivery; Information Technology; Marketing; Information Publishing; Service Industry; Publishing Industry
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      Rayport, Jeffrey F., and Steven M. Salzinger. "TV Guide (B)." Harvard Business School Case 395-032, January 1995. (Revised September 1997.)
      • October 1994 (Revised November 1994)
      • Case

      British Airways: Using Information Systems to Better Serve the Customer

      By: W. Earl Sasser and Norman Klein
      Explores the uses of scanning technology, interactive software, and powerful data bases to assist customer relations representatives in resolving customer complaints. Competitive alliances in international markets are noted, but the focus is on the evolving commitment... View Details
      Keywords: Debates; Customer Focus and Relationships; Globalized Markets and Industries; Service Delivery; Alliances; Information Technology; Aerospace Industry
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      Sasser, W. Earl, and Norman Klein. "British Airways: Using Information Systems to Better Serve the Customer." Harvard Business School Case 395-065, October 1994. (Revised November 1994.)
      • October 1994 (Revised March 1999)
      • Case

      Ritz-Carlton: Using Information Systems to Better Serve the Customer

      By: W. Earl Sasser, Thomas O. Jones and Norman Klein
      Explores the interface of an information system that keeps track of guests and their preferences, and the people systems that deliver multiple services at Ritz-Carlton hotels. The luxury hotel chain's unique service credo and commitment to quality principles are... View Details
      Keywords: Competency and Skills; Customer Satisfaction; Training; Recruitment; Service Delivery; Supply Chain Management; Luxury; Balance and Stability; Information Technology
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      Sasser, W. Earl, Thomas O. Jones, and Norman Klein. "Ritz-Carlton: Using Information Systems to Better Serve the Customer." Harvard Business School Case 395-064, October 1994. (Revised March 1999.)
      • August 1994 (Revised January 1999)
      • Case

      Taco Bell Corporation (Abridged Update)

      By: James L. Heskett
      Taco Bell's management has developed plans to establish 100,000 points of service for its fast food business. Clearly, this will require significantly different approaches to management and organization. View Details
      Keywords: Business Plan; Growth and Development Strategy; Service Delivery; Organizations; Food and Beverage Industry
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      Heskett, James L. "Taco Bell Corporation (Abridged Update)." Harvard Business School Case 395-010, August 1994. (Revised January 1999.)
      • August 1994 (Revised May 1995)
      • Case

      Engineering Inspection & Insurance Company

      By: Robert H. Hayes
      Engineering Inspection & Insurance Co. (EIIC) is a small but highly successful company that offers machinery and boiler inspection and insurance services. After years of above-average growth and profits, both are retreating toward the industry average, policy delivery... View Details
      Keywords: Service Operations; Business Strategy; Organizational Design; Organizational Structure; Insurance; Strategic Planning; Problems and Challenges; Insurance Industry; United States
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      Hayes, Robert H. "Engineering Inspection & Insurance Company." Harvard Business School Case 695-009, August 1994. (Revised May 1995.)
      • July 1994 (Revised January 1997)
      • Case

      Steamboat Ski & Resort Corporation

      By: Jeffrey F. Rayport
      The largest ski resort in Colorado must determine how to select customer segments to focus its promotional and service-delivery efforts. Making segmentation work depends on reordering its pricing policy and "service packages." View Details
      Keywords: Marketing Strategy; Service Delivery; Entertainment and Recreation Industry; Colorado
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      Rayport, Jeffrey F., Mary E. Callahan, Don Bramley, Katie King, and Hilary Nicholas. "Steamboat Ski & Resort Corporation." Harvard Business School Case 395-019, July 1994. (Revised January 1997.)
      • May 1994 (Revised September 1994)
      • Case

      STAR TV (A)

      By: Michael Y. Yoshino and J. Peter Williamson
      Concerns the decision whether or not to launch a satellite television service in Asia in the 1990-1991 period. STAR TV was a joint venture between Hutchison Whampoa and Li-Ka Shing and was established to launch such a service. Li-Ka Shing's son, Richard, was CEO.... View Details
      Keywords: Joint Ventures; Decisions; Product Launch; Service Delivery; Adaptation; Entertainment and Recreation Industry; Asia; Europe; United States
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      Yoshino, Michael Y., and J. Peter Williamson. "STAR TV (A)." Harvard Business School Case 394-212, May 1994. (Revised September 1994.)
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