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Show Results For
- All HBS Web
(1,164)
- People (2)
- News (300)
- Research (725)
- Events (2)
- Multimedia (3)
- Faculty Publications (164)
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
Patterson, and book clubs. In nineteenth-century agricultural marketing, farmers transported their crops to market and waited for people to buy them, much as the publishing industry today ships books to stores and waits for customers to... View Details
- 11 Jun 2007
- Lessons from the Classroom
Teaching the Next Generation of Energy Executives
You may think that being an energy executive—especially a manager in a leading oil company—might be the easiest job around. Just flip the production switch, and watch gas prices head toward $4 a gallon. But students enrolled in Harvard Business School professor Forest... View Details
- 11 Jun 2019
- Book
These Aren't Beach Books, but Managers Should Read Them Anyway
social change has been at the center of many entrepreneurial efforts by Harvard Business School alumni. Howard Stevenson discusses their pragmatic approaches to overcoming long odds. Unlocking the Customer Value Chain Technology doesn't... View Details
Keywords: by Sean Silverthorne
- 29 Aug 2024
- News
A Kick Start for Latin American Startups
When Monica Saggioro Leal (MBA 2018) and her business partner, Lara Lemann, started MAYA Capital, a tech-focused, Brazilian VC firm launched in 2018, they wanted to take a hands-on approach with their startup investments in their first 12 months. They wanted to support... View Details
- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
companies to look at products the way customers do: as a way to get a job done. Are You a Level-Six Leader? (23,834) http://hbswk.hbs.edu/item/6752.html Published: July 6, 2011 Asking the question, whom do you serve? is a View Details
Keywords: by Staff
- 25 Aug 2022
- News
Action Plan: Fired Up
recognize the power of food and entertaining as a cultural trend.” Listen and learn. “The pandemic paused our live outreach events and created uncertainty about how we’d stay connected and relevant to consumers. Then a View Details
- 12 Jun 2023
- Blog Post
Creating Emerging Markets Sustainability Series - Leapfrogging Traditional Agricultural Development in Africa
Sustainability – OCP’s Progress Towards Carbon Neutrality: Mostafa Terrab, Chairman and CEO of Morocco-based OCP Group, outlines the company’s commitments towards sustainability, which include major investments in solar power as well as... View Details
- 22 Feb 2011
- Research & Ideas
The Most Important Management Trends of the (Still Young) Twenty-First Century
Internet-based companies like Google record every click and keystroke of every customer, analyzing the data to continuously improve their products and marketing. Customers are courted and supply chains are managed via websites, social... View Details
Keywords: by Sean Silverthorne
- 20 Mar 2018
- First Look
First Look at New Research and Ideas, March 20, 2018
just for African-Americans and women; they’re essential for any manager who recognizes that an organization’s diversity is its strength. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54215 The Customer May Not Always... View Details
Keywords: Sean Silverthorne
- 05 Dec 2017
- First Look
First Look at New Research and Ideas, December 5, 2017
that we can thrive. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53562 forthcoming Customer Needs and Solutions In Pursuit of Enhanced Customer Retention Management: Review, Key Issues,... View Details
Keywords: Sean Silverthorne
- 12 Mar 2019
- First Look
New Research and Ideas, March 12, 2019
emergent machine of the sovereign state. Yet such strategic interaction rarely yielded a decisive victory for either the secular state or for religion. By tracing how state-builders engaged religious institutions, elites, and attachments, this book problematizes the... View Details
Keywords: Dina Gerdeman
- 01 Dec 2019
- News
Alumni and Faculty Books for December 2019
Disruption doesn’t create growth; instead, growth creates disruption. Growth is always hard, and disruptive growth is exponentially harder. It requires companies to make tough decisions in the face of daunting uncertainties: Should we bet our company’s future on... View Details
- 07 Sep 2020
- Research & Ideas
How to Help Small Businesses Survive COVID's Next Phase
cheese, at least for now. It’s equally important for firms to understand their most loyal and profitable customers—who they are, what they buy, and how to engage them. Beyond their purchasing power, loyal customers can become a company’s... View Details
- 20 Sep 2021
- Blog Post
Student Spotlight: Summer Internships in Business and Environment
life, and low cost Prussian Blue Sodium Ion battery solutions for critical power and industrial applications, including data center UPS systems and electrically-powered materials handling equipment. Aditya's role prior to HBS was a... View Details
- 13 Feb 2017
- Research & Ideas
Paid Search Ads Pay Off for Lesser-Known Restaurants
York, which is great for customers but also means that even some businesses with solid reputations on Yelp can be hard for people to discover,” Luca says. Dai adds: “Going into the project, we weren’t sure exactly what to expect, but our... View Details
- 22 Feb 2022
- News
Ink: Bringing Purpose to Life
purpose into their core operations, generating powerful win-win decisions that benefit everyone, with little compromise—if any—required on any side. A manufacturing company might change wasteful processes, for instance, using less energy... View Details
- 01 Sep 2015
- News
Case Study: Golden Ticket
other gate-related event services. The company—which formed in late 2014 in a merger of a ticket-selling operation and a youth sports–focused custom commemoratives business—currently works with about two dozen schools in California, has... View Details
- 29 Jun 2007
- First Look
First Look: June 29, 2007
http://www.hbs.edu/research/pdf/07-103.pdf Cases & Course MaterialsBancaja: Developing Customer Intelligence (A) Harvard Business School Case 107-055 In 1996, CEO Fernando Garcia Checa wanted to make View Details
Keywords: Martha Lagace
- 11 Dec 2018
- Blog Post
Recap of the 4th Annual Women in Investing Summit
Accountancy from the University of Illinois. Roughly 200 attendees joined the Fourth Annual Women in Investing Summit on November 29th. It was powerful to be surrounded by a diverse group of women and men who were so passionate about... View Details
- 01 Feb 1998
- News
Stephen Covey's Successful Habits
businesses in this country. Without listening, the organization (and its stakeholders) can't properly adapt to customers or the marketplace. How do you motivate business leaders who are not good listeners to become so? Force of... View Details