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Publications

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  • All HBS Web  (841)
    • People  (7)
    • News  (417)
    • Research  (226)
    • Events  (2)
    • Multimedia  (2)
  • Faculty Publications  (46)

Show Results For

  • All HBS Web  (841)
    • People  (7)
    • News  (417)
    • Research  (226)
    • Events  (2)
    • Multimedia  (2)
  • Faculty Publications  (46)
← Page 3 of 841 Results →
  • 24 Jun 2014
  • News

Now flying from Boston: Dreamliner nonstops to Beijing

  • January 1989 (Revised December 1991)
  • Case

British Airways: ""Go for It, America!"" Promotion (A)

By: Stephen A. Greyser
Senior marketing executives of a major international airline are deciding on a strategy to address a crisis situation precipitated by a series of terrorist acts. The company is experiencing the worst downturn ever in its U.S.-U.K. travel business due to media reports... View Details
Keywords: Advertising Campaigns; Crime and Corruption; Crisis Management; Management Teams; Time Management; Marketing Strategy; Perception; Value Creation; Travel Industry; United Kingdom; United States
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Greyser, Stephen A. British Airways: ""Go for It, America!"" Promotion (A). Harvard Business School Case 589-089, January 1989. (Revised December 1991.)
  • 11 Nov 2019
  • News

How We Take Care of Ourselves

  • 25 Jun 2007
  • Research & Ideas

HBS Cases: Beauty Entrepreneur Madam Walker

African American social life that revolved around church, adds Miller. Walker associated comfortably with churchgoing folk, and while maintaining her punishing schedule of business travel by train, she was invited to stay in the homes of... View Details
Keywords: by Martha Lagace; Beauty & Cosmetics
  • 14 Jul 2015
  • Blog Post

On the Road: Zurich, Warsaw, and Istanbul

While the Admissions team always hosts information sessions on campus throughout the year, we also travel around the globe to meet prospective students and spread the word about HBS. Summer is a particularly busy View Details
  • May 2011
  • Article

Think Customers Hate Waiting? Not So Fast...

By: Ryan W. Buell and Michael I. Norton
Managers typically look for ways to reduce wait time to increase customer satisfaction. New research suggests there's a better approach: showing customers a representation of the effort, whether literal or not, being expended on their behalf while they wait. (The... View Details
Keywords: Customer Relationship Management; Service Delivery; Consumer Behavior; Performance Effectiveness; Customer Satisfaction
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Buell, Ryan W., and Michael I. Norton. "Think Customers Hate Waiting? Not So Fast..." Harvard Business Review 89, no. 5 (May 2011).
  • June 2024
  • Case

SnapTravel: Betting on 'Super.com'

By: Reza Satchu and Tom Quinn
This case explores SnapTravel, a travel startup offering discounted hotel rooms, and its founders’ desire to pivot to a “super app” that saved customers money across many different purchase types. During the COVID-19 pandemic, Hussein Fazal and Henry Shi saw SnapTravel... View Details
Keywords: Business Growth and Maturation; Business Plan; Business Startups; Change Management; Disruption; Transformation; Volatility; Customer Focus and Relationships; Customer Value and Value Chain; Decisions; Income; Entrepreneurship; Geographic Scope; Cross-Cultural and Cross-Border Issues; Health Pandemics; Surveys; Knowledge Acquisition; Knowledge Use and Leverage; Leading Change; Crisis Management; Goals and Objectives; Risk Management; Consumer Behavior; Game Theory; Risk and Uncertainty; Adaptation; Diversification; Expansion; System Shocks; Accommodations Industry; Technology Industry; Canada; United States; Las Vegas
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Satchu, Reza, and Tom Quinn. "SnapTravel: Betting on 'Super.com'." Harvard Business School Case 824-196, June 2024.
  • 22 Mar 2023
  • Blog Post

Decarbonization and Sustainable Production: Immersive Field Course in Denmark and the Netherlands

As I packed my bag to return to Boston after an exciting 2 weeks in Denmark and the Netherlands, I could not help but reflect on my experience there. I traveled to Europe to participate in the Immersive Field Course on Decarbonization and... View Details
  • January 2021 (Revised October 2021)
  • Case

Ken Talbot—Cautionary Tale in Estate Planning

By: Christina R. Wing and Faith Lyons
In 2010, Ken Talbot, a self-made Australian billionaire, was traveling throughout Africa to bring his innovative coal technology to the continent when he perished in a plane crash. His will was originally created years prior when his estate worth was estimated to be AU... View Details
Keywords: Estate Planning; Entrepreneurship; Assets; Agreements and Arrangements; Lawsuits and Litigation; Valuation; Family and Family Relationships; Conflict Management; Australia; Africa
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Wing, Christina R., and Faith Lyons. "Ken Talbot—Cautionary Tale in Estate Planning." Harvard Business School Case 621-071, January 2021. (Revised October 2021.)
  • October 1982 (Revised September 1988)
  • Case

Steven B. Belkin

By: Howard H. Stevenson and Richard O. von Werssowetz
Steven Belkin, 26 years old and 2 1/2 years out of HBS, has decided to leave a group travel company he has run for the last year to start his own similar business. In the course of several months he has written a business plan, attracted several partners and employees,... View Details
Keywords: Business Plan; Business Startups; Decisions; Equity; Investment; Personal Finance; Recruitment; Resignation and Termination; Failure; Partners and Partnerships
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Stevenson, Howard H., and Richard O. von Werssowetz. "Steven B. Belkin." Harvard Business School Case 383-042, October 1982. (Revised September 1988.)
  • Profile

Lisa Cousins

Why was earning your MBA at HBS important to you? I grew up in a very small town – you could call it “the middle of nowhere” – and have always been a bit of a dreamer, with aspirations to be a leader in the travel industry from a very... View Details
Keywords: Services; Entertainment / Media
  • April 2021 (Revised June 2021)
  • Case

Balancing Act: Deborah Lovich (A)

By: David G. Fubini and Patrick Sanguineti
Deborah Lovich, Partner at the Boston Consulting Group (BCG), has been given the opportunity of a lifetime: to join the firm's Executive Committee as its youngest member and only current woman, as well as just the second woman in its history. Encouraged by her mentors,... View Details
Keywords: Work/life Balance; Work/family Balance; Work-Life Balance; Family and Family Relationships; Personal Development and Career
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Fubini, David G., and Patrick Sanguineti. "Balancing Act: Deborah Lovich (A)." Harvard Business School Case 421-060, April 2021. (Revised June 2021.)
  • 24 Jan 2012
  • First Look

First Look: Jan. 24

prior industries: photography, consumer electronics, and computers. By 2004, several features had emerged as a dominant design; however, the timing and rate of adoption varied by prior industry. This study extends previous research on... View Details
Keywords: Sean Silverthorne
  • January 2021
  • Supplement

What Went Wrong with Boeing’s 737 Max? (B)

By: William W. George and Amram Migdal
Following the March 10, 2019, crash of Ethiopian Airlines flight 302, en route to Nairobi, Kenya and the October 29, 2018, downing of Lion Air flight 610 as it took off from Jakarta, Indonesia, Boeing’s 737 Max jet, the model flown in both instances, was grounded by... View Details
Keywords: Ethics; Values and Beliefs; Governance; Corporate Accountability; Governance Controls; Governing Rules, Regulations, and Reforms; Leadership; Management; Business or Company Management; Crisis Management; Risk Management; Organizations; Organizational Culture; Problems and Challenges; Risk and Uncertainty; Safety; Failure; Transportation; Air Transportation; Aerospace Industry; Air Transportation Industry; North America; United States
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George, William W., and Amram Migdal. "What Went Wrong with Boeing’s 737 Max? (B)." Harvard Business School Supplement 321-001, January 2021.
  • 2020
  • Case

Brightline: Targeting a Successful Future with High Speed Rail

By: Andrew J. Hoffman
High-speed rail (HSR) is a high-performance transportation technology that is time competitive with airplanes and automobiles, and is an environmentally preferable alternative due to its low carbon dioxide emissions. Brightline is a Florida HSR system in Phase II of... View Details
Keywords: Environmental Sustainability; Marketing Strategy; Segmentation; Transportation Industry
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Hoffman, Andrew J. "Brightline: Targeting a Successful Future with High Speed Rail." William Davidson Institute Case 2-982-867, 2020.
  • March 2020
  • Teaching Note

onefinestay: Building a Luxury Experience in the Sharing Economy

By: Jill Avery and Anat Keinan
onefinestay was a two-sided marketplace that offered high-end home rentals to travelers who sought a more authentic and local experience than a typical upscale hotel might provide. After five years of rapid growth, it was time to do a comprehensive analysis of the... View Details
Keywords: Two-sided Marketplace; Two-sided Market; Hospitality Industry; Hotels; Luxury Brand; Sharing Economy; Startup; Scaling; Growth; Customer Segmentation; Brand Positioning; Marketing; Marketing Strategy; Brands and Branding; Luxury; Entrepreneurship; Business Startups; Business Model; Venture Capital; Customers; Segmentation; Growth and Development Strategy; Travel Industry; Travel Industry; Travel Industry; United Kingdom; London; Europe
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Avery, Jill, and Anat Keinan. "onefinestay: Building a Luxury Experience in the Sharing Economy." Harvard Business School Teaching Note 520-092, March 2020.
  • 25 Jan 2013
  • Research & Ideas

Why a Harvard Finance Instructor Went to the Kumbh Mela

up here. Prof. Greg Greenough of the Harvard School of Public Health is directing researchers interested in everything from the pH of the Ganga to the quality and quantity of toilets to the structure of the medical response teams in place; after all, from View Details
Keywords: by John D. Macomber; Construction; Real Estate
  • March 2024
  • Case

Nomad: A License to Bank

By: Paul A. Gompers and Pedro Levindo
In late 2023, Lucas Vargas, CEO and co-founder of Nomad, a fintech that offered financial services in the United States for Brazilian residents, had to decide what to do to ensure the company’s continued expansion. Nomad launched its first product, a U.S. digital bank... View Details
Keywords: Mergers and Acquisitions; Business Startups; Customer Satisfaction; Decision Making; Entrepreneurship; Banks and Banking; Initial Public Offering; Global Strategy; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Product Launch; Organizational Culture; Going Public; Ownership Stake; Innovation and Invention; Strategic Planning; Business and Government Relations; Business and Stakeholder Relations; Risk and Uncertainty; Business Strategy; Competitive Advantage; Corporate Strategy; Diversification; Expansion; Vertical Integration; Leadership; Law; Banking Industry; Technology Industry; Service Industry; Brazil; United States; North America; Latin America
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Gompers, Paul A., and Pedro Levindo. "Nomad: A License to Bank." Harvard Business School Case 824-144, March 2024.
  • 29 May 2013
  • Blog Post

Gaining Career Traction

the holiday break, but also the excitement of FIELD II Immersion! I personally am traveling to Accra, Ghana, and couldn’t be more excited. I’ve never been to Africa before, so I’m excited to not only experience a new country, but an... View Details
Keywords: Nonprofit / Government
  • August 2014 (Revised March 2016)
  • Case

Thomas Cook Group on the Brink (A)

By: Benjamin C. Esty, Stuart C. Gilson and Aldo Sesia
Harriett Green, the newly appointed CEO of Thomas Cook Group, faces a daunting set of business and financial challenges at the 171-year old UK travel services company. The company has lost almost £600 million in the last three quarters; has seen its stock price fall... View Details
Keywords: Turnaround; Corporate Restructuring; Change Leadership; Female Ceo; Change Management; Communication Strategy; Borrowing and Debt; Cash Flow; Cost Management; Financial Liquidity; Financial Management; Executive Compensation; Leading Change; Crisis Management; Value Creation; Travel Industry; United Kingdom
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Esty, Benjamin C., Stuart C. Gilson, and Aldo Sesia. "Thomas Cook Group on the Brink (A)." Harvard Business School Case 215-008, August 2014. (Revised March 2016.)
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