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  • Research Summary

Research overview

The growth of consumer review websites over the past decade has revolutionized the way in which consumers learn about product quality. The centrality of information to consumer welfare has also been underscored in public policy debates, where quality disclosure has... View Details
  • December 1981 (Revised September 1986)
  • Background Note

Research Methods in Marketing: Survey Research

By: Robert J. Dolan
Presents basic issues in survey research, covering both measurement and sampling error. The intention is to consider each element of the survey process: problem statement, questionnaire design, sampling, and data analysis. View Details
Keywords: Mathematical Methods; Surveys; Marketing
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  • Research Summary

Current Research

By: Leslie K. John

Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.

Professor John’s work has been published in leading... View Details

  • Research Summary

Other research activities

Apart from my dissertation research on the EU ETS, I am interested in topics such as foreign direct investment, global strategy, institutions and sustainability. I am currently working with several faculty members at Harvard Business School on issues ranging from... View Details

  • Research Summary

Research Summary

By: Ranjay Gulati

My research focuses on how to unlock organizational potential and unleash human potential.

Unlocking organizational potential involves a deep dive into how enterprises can achieve enduring success. This includes applying strategic frameworks to drive... View Details

  • Research Summary

Current Research

Professor Chung models the effect of incentive compensation to study its impact on the sales force. Using data from a Fortune 500 company, he has developed a dynamic structural model of sales force response to a bonus-based compensation plan and examined how various... View Details

  • Research Summary

Current Research

Information Dissemination in Capital Markets

 

Seeking to bridge economic theory and the role of individuals, Professor Brochet researches the transmission of information in capital markets. He has investigated the effects of information... View Details
  • Research Summary

Current Research

Kevin P. Coyne has taught classes in undergraduate, MBA, and executive education programs at a wide variety of schools, as well as company training programs. His current research interests include:

Sustainable Competitive... View Details

  • Research Summary

Research Overview

Jillian has an interest in understanding the effect of high worker autonomy and uncertainty on operational metrics. Her research attempts to empirically explore the relationship between efficiency, resource utilization, and quality in hospital settings.... View Details

  • Research Summary

Wall Street Research

By: Paul M. Healy

Wall Street research helps to support a well-functioning capital market by providing investors with information about investment opportunities, and corporate issuers with liquidity for their stocks. Yet surprisingly little is known about how Wall Street research... View Details

Keywords: Sell-side Analysts; Brokerage; Investment Banking; Buy-side Analysts; Compensation; Financial Services Industry
  • Research Summary

Current Research Projects

 

1. Freedom and Openness in Scientific Research

This is a joint project with Philippe Aghion, Scott Stern, and Fiona Murray.  It analyzes the effects of shifts in the availability of genetically modified mice for follow-on research. ... View Details

  • 29 May 2014
  • Research & Ideas

Research Symposium 2014

Speaking up at work; a manager's responsibility to capitalism; a strategy to fix the health care system. These were the presentation topics at the 2014 Faculty Research Symposium. At first blush, they may sound a bit disjointed. But a... View Details
Keywords: by Carmen Nobel; Accounting; Health
  • August 2009 (Revised December 2012)
  • Background Note

Researching a Company

By: Willy Shih and Meghan Dolan
This note was written to help students at the Harvard Business School do a more thorough job of researching a company, utilizing the extensive resources of the Baker Library, as well as other widely available databases. Exhibits provide detailed information on key... View Details
Keywords: Business Education; Knowledge Acquisition; Research
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  • November 2010
  • Article

The Strategy Research Initiative: Recognizing and Encouraging High-quality Research in Strategy

By: Joanne E. Oxley, Jan Rivkin, Michael D. Ryall and the Strategy Research Initiative
The Strategy Research Initiative—a cross-disciplinary group of mid-career, research-oriented faculty—has organized to coordinate activities that promote high-quality research in the field of strategy. This editorial essay summarizes the group's view of the... View Details
Keywords: Strategy; Research; Quality; Personal Development and Career; Groups and Teams
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  • 2001
  • Chapter

Market Research

Keywords: Markets; Research
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  • Research Summary

Current Research

By: William C. Kirby

Doing business in China in the early 21st century

Chinese companies and consumer markets

Chinese Universities: Leaders of the 21st Century? 

The enduring role of State-Owned Enterprises in China 

Business, political, and cultural... View Details

  • Research Summary

Current Research

Some of my current projects explore the untapped power of differences in collaboration, how to create more inclusion and belonging in the workplace, the unintended consequences of cancel culture, how to have productive conflicts, the surprising consequences of... View Details

  • Research Summary

Research Questions

By: Anita Elberse

One overarching question drives my research: What are effective marketing strategies for managers in creative industries?

I focus on three sub-questions:

  1. How can managers in creative industries effectively manage products and product... View Details
  • Research Summary

Current Research

By: Thomas J. DeLong
I'm currently studying how global organizations organize talent management systems in order to maintain and enhance the performance of professionals.  I'm also interested in the socialization process of organizations based on size and focus of the... View Details
  • 1997
  • Book

Marketing Research

By: Donald R. Lehmann, Sunil Gupta and Joel Steckel
Keywords: Marketing; Research
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