prediction - Publications - Faculty & Research

06 May 2015
What Do You Think?

Are You Ready for Personalized Predictive Analytics?

Summing Up Personal Predictive Analytics: Should We Be Careful What We Wish For? The world of continuous monitoring of numerous sensors for machines and humans, limitless information storage capacity, and big data combined with rapid... View Details

Keywords: by James Heskett

August 2018 (Revised September 2018)
Case

Predicting Purchasing Behavior at PriceMart (A)

By: Srikant M. Datar and Caitlin N. Bowler

This case follows VP of Marketing, Jill Wehunt, and analyst Mark Morse as they tackle a predictive analytics project to increase sales in the Mom & Baby unit of a nationally recognized retailer, PriceMart. Wehunt observed that in the midst of the chaos that surrounded... View Details

Keywords: Data Science; Analytics and Data Science; Analysis; Consumer Behavior; Forecasting and Prediction

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20 Jun 2016
Research & Ideas

When Predicting Other People's Preferences, You're Probably Wrong

about presuming preferences. When predicting other people’s tastes, we tend to erroneously assume that liking one thing precludes enjoying another, dissimilar option, according to a recent set of studies by researchers at Harvard Business... View Details

Keywords: by Carmen Nobel; Retail

20 Jun 2016
News

When Predicting Other People's Preferences, You're Probably Wrong

24 Sep 2020
News

Financial Meltdowns Are More Predictable Than We Thought

2009
Case

What People Want (and How to Predict It)

By: Thomas H. Davenport and Jeanne G. Harris

Historically, neither the creators nor the distributors of cultural products such as books or movies have used analytics -- data, statistics, predictive modeling -- to determine the likely success of their offerings. Instead, companies relied on the brilliance of... View Details

Keywords: Product Development; Creativity; Customer Satisfaction; Forecasting and Prediction; Markets; Business Model; Publishing Industry; Motion Pictures and Video Industry

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April 2010
Teaching Note

Four Products (2008): Predicting Diffusion (TN)

By: John T. Gourville

Teaching Note for 508103. View Details

Keywords: Forecasting and Prediction; Marketing; Innovation and Invention; Demand and Consumers

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06 Apr 2022
News

How to Use Correlation to Make Predictions

August 2003 (Revised May 2005)
Teaching Note

Four Products: Predicting Diffusion (TN)

By: John T. Gourville

Teaching Note for (5-502-045). View Details

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Editorial

The Power of Precise Predictions

By: Philip E. Tetlock and J. Peter Scoblic

Keywords: Politics; Foreign Policy; Forecasting and Prediction; Globalization; Policy; Government and Politics

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12 Mar 2013
News

Surefire Predictions and Why Doomsayers are Wrong

January 2014
Article

Self-reported Ethical Risk Taking Tendencies Predict Actual Dishonesty

By: Liora Zimerman, Shaul Shalvi and Yoella Bereby-Meyer

Are people honest about the extent to which they engage in unethical behaviors? We report an experiment examining the relation between self-reported risky unethical tendencies and actual dishonest behavior. Participants’ self-reported risk taking tendencies were... View Details

Keywords: DOSPERT; Risk Taking; Honesty; Lying; Dishonesty; Unethical Behavior; Moral Sensibility; Cognition and Thinking

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27 Feb 2015
News

New Book by Harvard Professors Predicts Retail Revolution

01 Jun 2015
News

Three Predictions for Boston’s Innovation Scene in 2035

August 2020 (Revised September 2020)
Technical Note

Assessing Prediction Accuracy of Machine Learning Models

By: Michael W. Toffel, Natalie Epstein, Kris Ferreira and Yael Grushka-Cockayne

The note introduces a variety of methods to assess the accuracy of machine learning prediction models. The note begins by briefly introducing machine learning, overfitting, training versus test datasets, and cross validation. The following accuracy metrics and tools... View Details

Keywords: Machine Learning; Statistics; Econometric Analyses; Experimental Methods; Data Analysis; Data Analytics; Forecasting and Prediction; Analytics and Data Science; Analysis; Mathematical Methods

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June 2021
Article

From Predictions to Prescriptions: A Data-driven Response to COVID-19

By: Dimitris Bertsimas, Léonard Boussioux, Ryan Cory-Wright, Arthur Delarue, Vassilis Digalakis Jr, Alexander Jacquillat, Driss Lahlou Kitane, Galit Lukin, Michael Lingzhi Li, Luca Mingardi, Omid Nohadani, Agni Orfanoudaki, Theodore Papalexopoulos, Ivan Paskov, Jean Pauphilet, Omar Skali Lami, Bartolomeo Stellato, Hamza Tazi Bouardi, Kimberly Villalobos Carballo, Holly Wiberg and Cynthia Zeng

The COVID-19 pandemic has created unprecedented challenges worldwide. Strained healthcare providers make difficult decisions on patient triage, treatment and care management on a daily basis. Policy makers have imposed social distancing measures to slow the disease, at... View Details

Keywords: COVID-19; Health Pandemics; AI and Machine Learning; Forecasting and Prediction; Analytics and Data Science

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