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Show Results For
- All HBS Web
(737)
- People (1)
- News (133)
- Research (376)
- Events (6)
- Multimedia (3)
- Faculty Publications (79)
- August 2015
- Case
Yabbly (A)
By: Shikhar Ghosh and Christopher Payton
In November 2013, with less than 10 months of cash on hand, Tom Leung, the founder and CEO of Yabbly, must decide where to focus his resources. His startup, a question-and-answer application for shopping decisions, had benefited from a strong showing at the SXSW... View Details
Keywords: Startup; Mobile; Online Product Reviews; Consumer Products; Business Model; Business Plan; Business Startups; Entrepreneurship; Innovation Strategy; Mobile and Wireless Technology; Internet and the Web; North America; United States; Washington (state, US); Seattle
Ghosh, Shikhar, and Christopher Payton. "Yabbly (A)." Harvard Business School Case 816-030, August 2015.
- September 2006
- Tutorial
Management Control Process - Online Tutorial
By: David F. Hawkins
Introduces the Management Control Process by detailing its six components: 1) the management control environment, 2) organizational structure and responsibilities, 3) information and communication, 4) management control systems, 5) incentives, and 6) monitoring.... View Details
- Research Summary
Consumer Response to Online Ratings and Recommendations
Jolie is currently conducting several laboratory and field experiments to assess the tendency of individuals to employ predictable heuristics in complex information aggregation tasks, thus leading to search and choice behavior that is suboptimal relative to the fully... View Details
- September 2006
- Tutorial
Internal Control Process - Online Tutorial
By: David F. Hawkins
Introduces the Internal Control Process by detailing its five components: 1) the internal control environment, 2) risk assessment, 3) internal control activities, 4) information and communications, and 5) monitoring. Includes multiple review exercises throughout the... View Details
- 01 Dec 2004
- News
Ideas: Faculty Research Online
new book, Implementing E-Commerce Strategies: A Guide to Corporate Success after the Dot.Com Bust, shows how to put appropriate metrics to work to measure performance. IBM Finds Profit in Diversity Former IBM CEO Lou Gerstner (MBA ’65) established a diversity... View Details
- 24 Oct 2011
- Research & Ideas
The Yelp Factor: Are Consumer Reviews Good for Business?
In recent years, consumer review sites including Yelp, Citysearch, and TripAdvisor have become the first stop for recommendations on everything from dinner to dentists. Along the way, they've earned a loyal following from fans, but also... View Details
- Web
HBS - The year in Review
2021 Annual Report From The Dean Financials PDF Downloads Archive The Year in Review The 2020–21 fiscal year was one of innovation and adaptation. While the pandemic disrupted lives and activities around the world, Harvard Business School... View Details
- 2022
- Working Paper
Getting on the Map: The Impact of Online Listings on Business Performance
By: Michael Luca, Abhishek Nagaraj and Gauri Subramani
We evaluate the extent to which small businesses maintain an online presence, looking at restaurant listings on a major online review platform. While the majority of restaurants have an online presence, we find that roughly 18 percent in our sample have no presence as... View Details
Keywords: Small Business; Internet and the Web; Revenue; Digital Marketing; Food and Beverage Industry
Luca, Michael, Abhishek Nagaraj, and Gauri Subramani. "Getting on the Map: The Impact of Online Listings on Business Performance." Harvard Business School Working Paper, No. 23-031, December 2022.
- Web
Year in Review | Annual Report 2024
Year in Review Degree Programs Nearly 8,150 applicants sought a place in the MBA Program and approximately 890 applicants in the Doctoral Programs; the acceptance rate for both was highly competitive, at 14 percent and 4 percent,... View Details
- Web
Program Policies - HBS Online
self-reports, available supporting documentation, and academic requirements of the specific course. Requests are reviewed on a case-by-case basis. If you are unsure if accommodations apply to you, we are happy to answer questions using... View Details
- Web
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Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies The following terms apply if you have opted in to receive information from HBS Online using automated dialing technology to call or text... View Details
- Web
FERPA Information | HBS Online
toward the credential, records of disciplinary actions, and other correspondence with or about the student. Access To be useful, students’ records must be accurate and complete. The Program Services Department of Harvard Business School View Details
- Web
Design Thinking Course | HBS Online
courses from HBS Online because they’re either directly applicable to my career (like this course) or can help me get to where I want to be. This particular course has been the best among them all." Yashvardhan Gusani Design Thinking and... View Details
- Web
Frequently Asked Questions | HBS Online
available for HBS Online participants who have enrolled in at least 1 prior qualifying HBS Online program. Restrictions apply. Please review the Program Policies page for more... View Details
- 28 Jul 2020
- Research & Ideas
Racism and Digital Design: How Online Platforms Can Thwart Discrimination
Having uncovered the scope of discrimination taking place against Black guests and hosts on Airbnb, researcher Michael Luca and his colleagues put together a toolkit to aid managers in recognizing and mitigating discrimination on online... View Details
- 01 Jun 2006
- News
Online Elective for MBA Students
Last fall, without ever setting foot in the classroom, some twenty MBA students took an elective course titled How to Lead — How to Live, taught by HBS professor D. Quinn Mills. Readings for the eight-week online course, a first at HBS,... View Details
- July, 2024
- Article
Consumer Protection in an Online World: An Analysis of Occupational Licensing
By: Chiara Farronato, Andrey Fradkin, Bradley Larsen and Erik Brynjolfsson
We study the demand and supply implications of occupational licensing using transaction-level data from a large online platform for home improvement services. We find that demand is more responsive to a professional's reviews than to the professional's... View Details
Keywords: Occupational Licensing; Consumer Protection; Perception; Experience and Expertise; Public Opinion; Governing Rules, Regulations, and Reforms; Demand and Consumers
Farronato, Chiara, Andrey Fradkin, Bradley Larsen, and Erik Brynjolfsson. "Consumer Protection in an Online World: An Analysis of Occupational Licensing." American Economic Journal: Applied Economics 16, no. 3 (July, 2024): 549–579.
- 17 Jun 2011
- News
Google Admeld Deal to Get Justice Review as FTC Builds Probe
- November 2021
- Article
Ratings, Reviews, and the Marketing of New Products
By: Itay P. Fainmesser, Dominique Olié Lauga and Elie Ofek
We study how user-generated content (UGC) about new products impacts a firm's advertising and pricing decisions and the effect on profits and market dynamics. We construct a two-period model where consumers value quality and are heterogeneous in their taste for the new... View Details
Keywords: Online Reviews; Product Ratings; Social Networks; Word Of Mouth; Pricing; User-generated Content; Advertising; Product Marketing; Price; Consumer Behavior; Product Positioning; Social Media
Fainmesser, Itay P., Dominique Olié Lauga, and Elie Ofek. "Ratings, Reviews, and the Marketing of New Products." Management Science 67, no. 11 (November 2021): 7023–7045.
- Web
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or applications maintained or controlled by others. Harvard Business School Online is not responsible for and does not routinely screen, approve, review or endorse the contents or use of any of the products... View Details