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  • March 2001 (Revised September 2005)
  • Case

Madison Avenue: Digital Media Services (C)

By July 2000, Madison Avenue had experienced extraordinary growth in sales, employees, clients, and service offerings. From late 1999 to July 2000, the company had taken several initiatives to redesign its internal processes so that the firm could continue to grow,... View Details
Keywords: Service Operations; Digital Marketing; Product Development; Growth and Development Strategy; Advertising Industry
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  • Article

What's Your Language Strategy?: It Should Bind Your Company's Global Talent Management and Vision

By: Tsedal Neeley and Robert Steven Kaplan
Language pervades every aspect of organizational life. Yet leaders of global organizations—where unrestricted multilingualism can create friction—often pay too little attention to it in their approach to talent management. By managing language carefully, firms can hire... View Details
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    Steven C. Wheelwright

    Steve Wheelwright is the Edsel Bryant Ford Professor of Business Administration, Emeritus at Harvard Business School.

    Following his retirement from HBS in 2006, he served with former Dean Kim B. Clark at BYU-Idaho and then from 2007-2015 he served as... View Details

    • 21 Mar 2024
    • Blog Post

    SVMP Gave Me the Courage to Fail

    of the student speeches at our closing ceremony. Despite my initial fears, SVMP provided me with a safe environment to grow in this regard, too. The courage to fail at leading internal case teams. At the start of the program, we were... View Details
    • March 2023
    • Supplement

    Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (B)

    By: Linda A. Hill and Emily Tedards
    In 2018, Ana Owczarzak was appointed to lead Google Ads' new innovation and accelerator team - the Sales Acceleration and Innovation Labs (SAIL). The purpose of SAIL was to offer testing and incubation services for individuals within Google Ads who were developing new... View Details
    Keywords: Innovation Leadership; Organizational Culture; Technology Industry; Information Technology Industry; Advertising Industry; United States
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      Samuel L. Hayes

      Samuel L. Hayes holds the Jacob H. Schiff Chair in Investment Banking Emeritus, at the Harvard Business School.  He has taught at the School since 1970, prior to which he was a tenured member of the faculty of the Columbia University Graduate School of Business. He... View Details

      • 11 Oct 2017
      • Blog Post

      Designing Internship Projects for Greater Impact

      Although internships have long been a staple of an HBS education, today’s MBA candidates have different expectations – with a new set of challenges for interns and employers alike. Students are interested in working in a variety of... View Details
      Keywords: Entrepreneurship
      • 14 Oct 2008
      • Research & Ideas

      Should You Bring Advertising Expertise In-House?

      campaign compare when the tasks are performed internally rather than by an independent outside agency? Ownership of an in-house agency rests with the advertiser and allows the advertiser greater control over matters such as the View Details
      Keywords: by Sarah Jane Gilbert; Advertising
      • 12 Aug 2002
      • Op-Ed

      Using Big Business to Fight Poverty

      governments that caused their misery in the first place. In such mismanaged countries—which number close to seventy—a way must be found to change the basic system. Globalization—seen by many today as a sort of cure-all—will certainly not eradicate poverty on its own.... View Details
      Keywords: by George C. Lodge
      • 15 Aug 2023
      • Research & Ideas

      Why Giving to Others Makes Us Happy

      windfall of money that they could use to purchase a goody-bag full of candy or other treats. Participants were randomly assigned to be given the choice to keep the bag of treats for themselves or to donate it to an anonymous sick child at... View Details
      Keywords: by Michael Blanding
      • 06 May 2024
      • Research & Ideas

      The Critical Minutes After a Virtual Meeting That Can Build Up or Tear Down Teams

      International Business and Economics and Eunice Eun of Yale School of Management. It is currently in-press at Academy of Management Discoveries. Where does the conversation go when the call ends? Perlow and her colleagues didn’t set out... View Details
      Keywords: by Michael Blanding
      • Web

      Program Requirements - Doctoral

      Courses (7 courses) Strategy students are required to take five additional doctoral courses. The Foundations of Strategy (HBS 4110) The Economics of International Business (HBS 4720) Analytical Methods for Strategy Research (HBS 4115)... View Details
      • Web

      Value-Based Health Care - Institute For Strategy And Competitiveness

      activity-based costing to determine open radical cystectomy and ileal conduit surgical episode cost drivers 20 Nov 2020 Objectives: Patients undergoing radical cystectomy represent a particularly resource-intensive patient population. Time-driven activity based costing... View Details
      • Web

      Program Details - Doctoral

      continuing students (rising sophomores, juniors, or seniors) who are in good standing at a 4-year undergraduate institution in the United States. International students who are enrolled at a U.S. based institution are eligible to apply;... View Details
      • 30 Apr 2024
      • Book

      When Managers Set Unrealistic Expectations, Employees Cut Ethical Corners

      the individuals assigned to be “guards” became abusive towards the “prisoners,” causing the “prisoners” to experience acute stress and anxiety (Haney, Banks, & Zimbardo, 1973). Role-play research by Professor Scott Armstrong of the... View Details
      Keywords: by Dina Gerdeman
      • Web

      Technology & Operations Management - Faculty & Research

      Michael W. Toffel and Adam Chen This case describes how rating agencies and other organizations are seeking to improve the quality of carbon credits sold in the voluntary carbon market to organizations seeking to use them to supplement their View Details
      • 14 Jun 2023
      • Op-Ed

      Every Company Should Have These Leaders—or Develop Them if They Don't

      assignments and formal education programs. Little-T leader development, on the other hand, should deepen the employee's expertise in the organization's practices. This approach might include stretch experiences like the challenge of... View Details
      Keywords: by Hise Gibson
      • 22 Dec 2015
      • First Look

      December 22, 2015

      International Management Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization By: Jones, Geoffrey, and Christos Pitelis Abstract—This article explores the role of entrepreneurial... View Details
      Keywords: Carmen Nobel
      • Web

      Students on the Job Market - Doctoral

      Options Affects Both Migrants and Existing Residents Governments often restrict international migrants' job options. This paper shows that these restrictions can hurt not only migrants but also the existing residents whom they aim to... View Details
      • 05 Aug 2022
      • Research & Ideas

      Why People Crave Feedback—and Why We’re Afraid to Give It

      better. A McKinsey survey of 12,000 managers indicated they consider “candid, insightful feedback” critical to career development. Another international employee survey found that 72 percent of respondents rated “managers providing... View Details
      Keywords: by Michael Blanding