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  • November 2016 (Revised December 2016)
  • Module Note

Strategy Execution Module 14: Managing Strategic Risk

By: Robert Simons
This module reading provides an overview of the business conduct boundaries, strategic boundaries, and internal control systems used to manage risk. Boundary systems—linked to clear, enforceable sanctions—are essential whenever demanding performance goals are set and... View Details
Keywords: Management Control Systems; Implementing Strategy; Strategy Execution; Boundary Systems; Innovation; Internal Controls; Fraud; Human Behavior; Staff Experts; Strategy; Risk Management; Behavior; Governance Controls; Management Practices and Processes; Boundaries; Employees; Business Strategy; Innovation and Invention
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Simons, Robert. "Strategy Execution Module 14: Managing Strategic Risk." Harvard Business School Module Note 117-114, November 2016. (Revised December 2016.)
  • June 2023
  • Article

Gaining Organizational Adoption: Strategically Pacing the Deployment of Digital Innovations

By: Rebecca Karp
Scholars have long suggested that to foster adoption for their innovative products and services, entrepreneurs should engage with customers to better understand their unmet needs. Yet, customers frequently reside in organizations, and organizational members may not be... View Details
Keywords: Entrepreneurship And Strategy; Digital Innovation; Healthcare; Work And Organizations; Organizational Adoption; B2B; Customers; Technology Adoption; Innovation Strategy; Organizational Change and Adaptation
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Karp, Rebecca. "Gaining Organizational Adoption: Strategically Pacing the Deployment of Digital Innovations." Academy of Management Journal 66, no. 3 (June 2023): 773–796.
  • 2006
  • Working Paper

Architectural Innovation and Dynamic Competition: The Smaller "Footprint" Strategy

By: Carliss Y. Baldwin and Kim B. Clark
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Baldwin, Carliss Y., and Kim B. Clark. Architectural Innovation and Dynamic Competition: The Smaller "Footprint" Strategy. Harvard Business School Working Paper, No. 07-014, August 2006.
  • 2010
  • Journal Article

Competitiveness: Business Model Reconfiguration for Innovation and Internationalization

By: Ramon Casadesus-Masanell and Joan E. Ricart
The purpose of this paper is to reflect on competitiveness by using the business model concept and to understand the need to adapt business models to changes in the environment. View Details
Keywords: Modeling Innovation; Business Improvement; Spain; Competitive Strategy; Business Model; Change; Globalization; Innovation and Invention; Situation or Environment; Competition
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Casadesus-Masanell, Ramon, and Joan E. Ricart. "Competitiveness: Business Model Reconfiguration for Innovation and Internationalization." Management Research 8, no. 2 (2010): 123–149.
  • December 2022
  • Article

I Don't 'Recall': The Decision to Delay Innovation Launch to Avoid Costly Product Failure

By: Byungyeon Kim, Oded Koenigsberg and Elie Ofek
Innovations embody novel features or cutting-edge components aimed at delivering desired customer benefits. Oftentimes, however, we observe the need to recall new products shortly after their introduction. Indeed, a firm may rush an innovation to market in an attempt... View Details
Keywords: Innovation Management; Innovation And Strategy; Product Development Strategy; Product Introduction; Quality Control; Product Recalls; Game Theory; Market Timing; Innovation Strategy; Product Launch; Product Development
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Kim, Byungyeon, Oded Koenigsberg, and Elie Ofek. "I Don't 'Recall': The Decision to Delay Innovation Launch to Avoid Costly Product Failure." Management Science 68, no. 12 (December 2022): 8889–8908.
  • February 2024
  • Case

Innovation Strategy at Stanley Black & Decker: Setting the Direction for Growth

By: David L. Ager and Antonio Manuel Oftelie
On July 1, 2022, Don Allan was appointed Chief Executive Officer of Stanley Black & Decker (SBD). Although Allan had been with the firm for 23 years, most recently serving as President and Chief Financial Officer, he recognized that he was stepping into his new role as... View Details
Keywords: Health Pandemics; Collaborative Innovation and Invention; Innovation Leadership; Growth Management; Business and Stakeholder Relations
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Ager, David L., and Antonio Manuel Oftelie. "Innovation Strategy at Stanley Black & Decker: Setting the Direction for Growth." Harvard Business School Case 924-301, February 2024.
  • February 2014
  • Case

Diageo: Innovating for Africa

By: David E. Bell, Damien P. McLoughlin and Mary L. Shelman
Diageo, the world's leading premium drinks business, had a long history in Africa starting from its beer brand, Guinness, first exported to Sierra Leone in 1827. By 2013, 13% of Diageo's global revenues were from Africa, up from 9% in 2007. Diageo Africa President Nick... View Details
Keywords: Africa; Emerging Market; Innovation; Agribusiness; Beverage Industry; Emerging Markets; Innovation Strategy; Marketing; Food and Beverage Industry; Africa
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Bell, David E., Damien P. McLoughlin, and Mary L. Shelman. "Diageo: Innovating for Africa." Harvard Business School Case 514-054, February 2014.
  • 2020
  • Working Paper

Iterative Coordination and Innovation

By: Sourobh Ghosh and Andy Wu
Agile management practices from the software industry continue to transform the way organizations innovate across industries, yet they remain understudied in the organizations literature. We investigate the widespread Agile practice of iterative coordination: frequent... View Details
Keywords: Innovation; Goals; Specialization; Coordination; Field Experiment; Software Development; Organizations; Collaborative Innovation and Invention; Goals and Objectives; Integration; Software
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Ghosh, Sourobh, and Andy Wu. "Iterative Coordination and Innovation." Harvard Business School Working Paper, No. 20-121, January 2020.
  • Article

Understanding Demand-Side Innovation

By: Jeffrey F. Rayport
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing
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Rayport, Jeffrey F. "Understanding Demand-Side Innovation." Nikkei BizTech, nos. 180-185 (Summer 2005).
  • January 2015 (Revised July 2019)
  • Case

Rebranding Godiva: The Yıldız Strategy

By: Rohit Deshpande and Esel Çekin
This case concerns Yıldız Holding’s acquisition of Godiva Chocolatier from its previous owner, Campbell Soup, and its salient strategy in preserving Godiva’s “made in Belgian” brand position. Provenance Paradox, a problem faced by companies in emerging countries trying... View Details
Keywords: Branding; Internationalization; Provenance Paradox; Acquisitions; Positioning; Innovation; Customer-centricity; Brands and Branding; Marketing Strategy; Emerging Markets; Product Positioning; Change Management; Innovation and Management; Customer Focus and Relationships; Food and Beverage Industry; North America; Turkey; Japan
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Deshpande, Rohit, and Esel Çekin. "Rebranding Godiva: The Yıldız Strategy." Harvard Business School Case 515-059, January 2015. (Revised July 2019.)
  • January 2015 (Revised January 2017)
  • Case

Curriculum Associates: Turning the Page from Tradition to Innovation

By: John J-H Kim and Christine S. An
Set in Fall 2014, the traditional textbook publishing industry is being transformed by technological innovations and new student achievement standards. This case chronicles how Rob Waldron, CEO, and his team bring Curriculum Associates (CA), a traditional supplemental... View Details
Keywords: Education Technology; SaaS; Turnaround; Textbook Publishing; Innovation; Sales Cycle; HR Strategy; Privately-funded Businesses; Sustainable Growth; Product Development Strategy; Organizational Change and Adaptation; Technological Innovation; Competitive Advantage; Publishing Industry
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Kim, John J-H, and Christine S. An. "Curriculum Associates: Turning the Page from Tradition to Innovation." Harvard Business School Case 315-053, January 2015. (Revised January 2017.)
  • July 2013
  • Article

Ethnic Innovation and U.S. Multinational Firm Activity

By: C. Fritz Foley and William R. Kerr
This paper studies the impact that immigrant innovators have on the global activities of U.S. firms by analyzing detailed data on patent applications and on the operations of the foreign affiliates of U.S. multinational firms. The results indicate that increases in the... View Details
Keywords: Technology Transfer; Innovation; Ethnic Networks; Patents; Diasporas; Ethnicity; Multinational Firms and Management; Competitive Advantage; Research and Development; Foreign Direct Investment; Innovation and Invention; United States
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Foley, C. Fritz, and William R. Kerr. "Ethnic Innovation and U.S. Multinational Firm Activity." Management Science 59, no. 7 (July 2013): 1529–1544.
  • Summer 2013
  • Article

IP Modularity: Profiting from Innovation by Aligning Product Architecture with Intellectual Property

By: Joachim Henkel, Carliss Y. Baldwin and Willy C. Shih
Firms seeking to take advantage of distributed innovation and outsourcing can bridge the tension between value creation and value capture by modifying the modular structure of their technical systems. Specifically, this article introduces the concept of "IP... View Details
Keywords: Modularity; Value Appropriation; Distributed Innovation; Open Innovation; Innovation Strategy; Intellectual Property; Value
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Henkel, Joachim, Carliss Y. Baldwin, and Willy C. Shih. "IP Modularity: Profiting from Innovation by Aligning Product Architecture with Intellectual Property." California Management Review 55, no. 4 (Summer 2013): 65–82.
  • November 2021 (Revised January 2022)
  • Case

Nicole M. Jones and The Hangar℠: Delta Air Lines' Global Innovation Center

By: Linda A. Hill and Emily Tedards
In 2016, Nicole M. Jones was hired to lead The Hangar, Delta Air Lines’ new innovation center in Atlanta, Georgia. Delta’s leadership had intended for The Hangar to catalyze a new approach to innovation at the company. After conducting three months of research on... View Details
Keywords: Innovation Lab; Breakthrough Innovation; Biometric Technology; Innovation and Invention; Leadership; Innovation and Management; Collaborative Innovation and Invention; Innovation Strategy; Technological Innovation; Georgia (state, US)
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Hill, Linda A., and Emily Tedards. "Nicole M. Jones and The Hangar℠: Delta Air Lines' Global Innovation Center." Harvard Business School Case 422-042, November 2021. (Revised January 2022.)
  • 2016
  • Book

Innovation Equity: Assessing and Managing the Monetary Value of New Products and Services

By: Elie Ofek, Eitan Muller and Barak Libai
This book bridges the gap between what academics know, and what innovation stakeholders—from managers, to investors, to analysts, to consumers—need to know about how new products and services are expected to perform in the marketplace. The book develops a compelling... View Details
Keywords: Innovation; Technology Diffusion; New Products; Customer Lifetime Value; Monetization Strategy; Social Influence; Innovation Adoption; Forecasting Demand; Commercialization; Marketing Strategy; Practice; Customer Value and Value Chain; Research; Innovation and Management; Technology Adoption; Forecasting and Prediction; Product Development
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Ofek, Elie, Eitan Muller, and Barak Libai. Innovation Equity: Assessing and Managing the Monetary Value of New Products and Services. University of Chicago Press, 2016.
  • June 2013 (Revised March 2014)
  • Case

Kvadrat: Leading for Innovation

By: Boris Groysberg and Sarah L. Abbott

In 2013, Anders Byriel, CEO of the family-owned Danish textiles company, Kvadrat, considered the firm's strategic plan. In 2000, Byriel and Mette Bendix, Kvadrat's Product Director, had taken over management of the company from their fathers, who had founded Kvadrat... View Details

Keywords: General Management; Organizational Behavior; Strategy; Performance Management; Leadership; Business or Company Management; Growth and Development Strategy; Management Practices and Processes; Human Resources; Denmark; Europe; Asia
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Groysberg, Boris, and Sarah L. Abbott. "Kvadrat: Leading for Innovation." Harvard Business School Case 413-120, June 2013. (Revised March 2014.)
  • March 2020
  • Case

SRS and the Defense Innovation Unit: Rethinking Procurement

By: Paul A. Gompers and David Lane
SRS and the Defense Innovation Unit (DIU) follows the process by which SRS, a lean maker of remotely-operated submersible vehicles, navigates the DIU’s acquisition process. Set up in 2015 to speed the U.S. military’s access to promising commercial technologies, the DIU... View Details
Keywords: Procurement; Defense Innovation Unit; Business Startups; Acquisition; Technological Innovation; Investment; Commercialization; United States
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Gompers, Paul A., and David Lane. "SRS and the Defense Innovation Unit: Rethinking Procurement." Harvard Business School Case 220-047, March 2020.
  • September 9, 2024
  • Article

Ten Questions for a Winning Climate-transition Business Strategy

By: George Serafeim
The move to a low-carbon economy will create opportunities for innovation and growth. To make the most of them, leaders must understand the challenges they could face along the way. View Details
Keywords: Technology; Organizational Transformations; Business Model Innovation; Innovation and Invention; Climate Change; Transformation; Leadership; Business Strategy; Environmental Sustainability; Change Management; Entrepreneurship
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Serafeim, George. "Ten Questions for a Winning Climate-transition Business Strategy." Strategy + Business (website) (September 9, 2024).
  • 2021
  • Working Paper

The Contribution of High-Skilled Immigrants to Innovation in the United States

By: Shai Bernstein, Rebecca Diamond, Abhisit Jiranaphawiboon, Timothy McQuade and Beatriz Pousada
We characterize the contribution of immigrants to US innovation, both through their direct productivity as well as through their indirect spillover effects on their native collaborators. To do so, we link patent records to a database containing the first five digits of... View Details
Keywords: Innovation; Economic Growth; Immigrants; Innovation and Invention; Collaborative Innovation and Invention; Patents; Innovation Strategy
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Bernstein, Shai, Rebecca Diamond, Abhisit Jiranaphawiboon, Timothy McQuade, and Beatriz Pousada. "The Contribution of High-Skilled Immigrants to Innovation in the United States." Harvard Business School Working Paper, No. 22-065, December 2021. (NBER Working Paper Series, No. 30797, December 2022.)
  • December 2008
  • Article

To Innovate or Imitate? Entry Strategy and the Role of Market Research

By: Elie Ofek and Ozge Turut
Keywords: Innovation and Invention; Strategy; Markets; Research
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Ofek, Elie, and Ozge Turut. "To Innovate or Imitate? Entry Strategy and the Role of Market Research." Journal of Marketing Research (JMR) 45, no. 6 (December 2008).
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