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      • Faculty Publications  (75)

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      • January 2006 (Revised December 2006)
      • Case

      Toyota Motor Corporation: Launching Prius

      By: Forest L. Reinhardt, Dennis A. Yao and Masako Egawa
      In 1995, Hiroshi Okuda, president of Toyota Motor Corp., considers whether to push for a more aggressive launch of the Toyota Prius--an automobile that incorporates Toyota's new and technically advanced hybrid power train. This launch decision allows discussion of the... View Details
      Keywords: Environmental Sustainability; Product Launch; Transportation; Brands and Branding; Manufacturing Industry; Green Technology Industry; Auto Industry; Japan
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      Reinhardt, Forest L., Dennis A. Yao, and Masako Egawa. "Toyota Motor Corporation: Launching Prius." Harvard Business School Case 706-458, January 2006. (Revised December 2006.)
      • December 2005 (Revised February 2006)
      • Case

      Migros

      By: Forest L. Reinhardt, Vincent Marie Dessain and Anders Sjoman
      In October 2005, Urs Riedener, head of marketing at Swiss retailer Migros, is contemplating the company's competitive position. Primarily a retailer for foods and near-foods products, the cooperative Migros, with close to 600 retail outlets in Switzerland (but only... View Details
      Keywords: Competitive Advantage; Corporate Governance; Corporate Strategy; Cooperative Ownership; Supply Chain Management; Product Marketing; Environmental Sustainability; Social Enterprise; Business or Company Management; Marketing Strategy; Retail Industry; Agriculture and Agribusiness Industry; Switzerland
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      Reinhardt, Forest L., Vincent Marie Dessain, and Anders Sjoman. "Migros." Harvard Business School Case 706-028, December 2005. (Revised February 2006.)
      • June 2005
      • Supplement

      Hancock Land Company and Hancock Lumber Company (DVD)

      By: John A. Davis, Dwight B. Crane, Kelly Mulderry and Jay W. Lorsch
      Keywords: Forest Products Industry; Forest Products Industry
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      Davis, John A., Dwight B. Crane, Kelly Mulderry, and Jay W. Lorsch. "Hancock Land Company and Hancock Lumber Company (DVD)." Harvard Business School Video Supplement 805-704, June 2005.
      • June 2005
      • Supplement

      Hancock Land Company and Hancock Lumber Company (VHS Video)

      By: John A. Davis, Dwight B. Crane and Jay W. Lorsch
      Keywords: Forest Products Industry; Forest Products Industry
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      Davis, John A., Dwight B. Crane, and Jay W. Lorsch. "Hancock Land Company and Hancock Lumber Company (VHS Video)." Harvard Business School Video Supplement 805-703, June 2005.
      • May 2005 (Revised April 2011)
      • Supplement

      Arctic Timber AB: Engineered Woods Division (B)

      By: Michael L. Tushman, David Kiron and Wendy Smith
      Supplements the (A) case. View Details
      Keywords: Forest Products Industry
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      Tushman, Michael L., David Kiron, and Wendy Smith. "Arctic Timber AB: Engineered Woods Division (B)." Harvard Business School Supplement 405-068, May 2005. (Revised April 2011.)
      • May 2005 (Revised April 2011)
      • Supplement

      Arctic Timber AB: Engineered Woods Division (C)

      By: Michael L. Tushman, David Kiron and Wendy Smith
      Supplements the (A) case. View Details
      Keywords: Forest Products Industry
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      Tushman, Michael L., David Kiron, and Wendy Smith. "Arctic Timber AB: Engineered Woods Division (C)." Harvard Business School Supplement 405-069, May 2005. (Revised April 2011.)
      • February 2005 (Revised March 2009)
      • Case

      Arauco (A): Forward Integration or Horizontal Expansion?

      By: Ramon Casadesus-Masanell, Jorge Tarzijan and Jordan Mitchell
      Celulosa Arauco is a major Chilean producer of market pulp and wood products. Owning over 1.2 million hectares of forest in Chile, Argentina, and Uruguay, the company's key advantage is the ideal growing conditions in which the company's forests are located. As of... View Details
      Keywords: Decision Choices and Conditions; Competitive Advantage; Diversification; Expansion; Vertical Integration; Forest Products Industry; Chile
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      Casadesus-Masanell, Ramon, Jorge Tarzijan, and Jordan Mitchell. "Arauco (A): Forward Integration or Horizontal Expansion?" Harvard Business School Case 705-474, February 2005. (Revised March 2009.)
      • January 2005 (Revised June 2005)
      • Supplement

      Hancock Land Company and Hancock Lumber Company (C)

      By: John A. Davis, Dwight B. Crane and Kelly M. Mulderry
      Supplements the (A) case. View Details
      Keywords: Forest Products Industry; Forest Products Industry
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      Davis, John A., Dwight B. Crane, and Kelly M. Mulderry. "Hancock Land Company and Hancock Lumber Company (C)." Harvard Business School Supplement 805-097, January 2005. (Revised June 2005.)
      • January 2005 (Revised June 2005)
      • Supplement

      Hancock Land Company and Hancock Lumber Company (B)

      By: John A. Davis and Dwight B. Crane
      Supplements the (A) case. View Details
      Keywords: Forest Products Industry; Forest Products Industry
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      Davis, John A., and Dwight B. Crane. "Hancock Land Company and Hancock Lumber Company (B)." Harvard Business School Supplement 805-096, January 2005. (Revised June 2005.)
      • February 2004 (Revised March 2004)
      • Case

      Cartwright Lumber Company

      By: Thomas R. Piper
      The Cartwright Lumber Co. faces a need for increased bank financing due to its rapid sales growth and low profitability. A rewritten version of an earlier case. View Details
      Keywords: Growth Management; Forecasting and Prediction; Financing and Loans; Corporate Finance; Forest Products Industry; Forest Products Industry
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      Piper, Thomas R. "Cartwright Lumber Company." Harvard Business School Case 204-126, February 2004. (Revised March 2004.)
      • June 2001 (Revised November 2001)
      • Case

      Plum Creek Timber (B)

      By: Max H. Bazerman, Jack Troast, Hannah Bowles and Nicole Nasser
      Plum Creek Timber Co. decides to go ahead with negotiations for a Habitat Conservation Plan (HCP) on its Pacific Northwest properties. HCP represents a new form of public-private-sector collaboration and innovation to improve upon command-and-control environmental... View Details
      Keywords: Conflict of Interests; Negotiation Process; Negotiation Participants; Environmental Sustainability; Business and Government Relations; Forest Products Industry; United States
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      Bazerman, Max H., Jack Troast, Hannah Bowles, and Nicole Nasser. "Plum Creek Timber (B)." Harvard Business School Case 801-399, June 2001. (Revised November 2001.)
      • August 2000 (Revised February 2001)
      • Case

      Plum Creek Timber (A)

      By: Max H. Bazerman, Hannah Bowles, Dov Brachfeld and Jack Troast
      Plum Creek Timber Co., the nation's sixth largest private timberland owner and forest products company, must decide whether to enter negotiations with the U.S. government to establish a Habitat Conservation Plan (HCP) on its Pacific Northwest properties for a... View Details
      Keywords: Conflict of Interests; Negotiation Process; Negotiation Participants; Environmental Sustainability; Business and Government Relations; Forest Products Industry; United States
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      Bazerman, Max H., Hannah Bowles, Dov Brachfeld, and Jack Troast. "Plum Creek Timber (A)." Harvard Business School Case 801-131, August 2000. (Revised February 2001.)
      • March 1999 (Revised April 1999)
      • Case

      Environmental Risk Management at Chevron Corporation

      By: Forest L. Reinhardt, Monica M Mandelli and Jennifer Burns
      Chevron Corp., headquartered in San Francisco, manages a worldwide, vertically integrated value chain from the oil well to the gasoline station. Mishandling of oil at any stage of production can damage the natural environment, human health, corporate profitability, or... View Details
      Keywords: Risk Management; Risk and Uncertainty; Environmental Sustainability; Energy Generation; Supply Chain Management; Metals and Minerals; Management Systems; Management Teams; Trade; Vertical Integration; Energy Industry; Mining Industry
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      Reinhardt, Forest L., Monica M Mandelli, and Jennifer Burns. "Environmental Risk Management at Chevron Corporation." Harvard Business School Case 799-062, March 1999. (Revised April 1999.)
      • January 1999
      • Case

      Ciba Specialty Chemicals

      By: Forest L. Reinhardt
      Based on extensive interviews, this case discusses the environmental policies of a successful firm in the specialty chemicals business. Executives at Ciba have differentiated products along environmental lines and have used environmental scrutiny as a tool for cutting... View Details
      Keywords: Environmental Sustainability; Business or Company Management; Cost Management; Risk Management; Business Strategy; Globalized Firms and Management; Competitive Advantage; Chemical Industry
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      Reinhardt, Forest L. "Ciba Specialty Chemicals." Harvard Business School Case 799-086, January 1999.
      • November 1998
      • Teaching Note

      Metsa-Serla: Environmental Labels in the European Forest Products Markets TN

      By: Forest L. Reinhardt
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      Reinhardt, Forest L. "Metsa-Serla: Environmental Labels in the European Forest Products Markets TN." Harvard Business School Teaching Note 799-058, November 1998.
      • April 1995 (Revised May 1995)
      • Case

      Metsa-Serla: Environmental Labels in the European Forest Products Markets

      By: Forest L. Reinhardt and Pat Markovich
      Keywords: Labels; Environmental Sustainability; Forest Products Industry; Europe
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      Reinhardt, Forest L., and Pat Markovich. "Metsa-Serla: Environmental Labels in the European Forest Products Markets." Harvard Business School Case 795-148, April 1995. (Revised May 1995.)
      • October 1994
      • Teaching Note

      Accounting for Productivity Growth TN

      By: Forest L. Reinhardt
      Teaching Note for (9-794-051). View Details
      Keywords: United States; Singapore
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      Reinhardt, Forest L. "Accounting for Productivity Growth TN." Harvard Business School Teaching Note 795-038, October 1994.
      • April 1994 (Revised December 1994)
      • Case

      Alberta-Pacific Forest Industries, Inc.

      By: Forest L. Reinhardt
      Keywords: Forest Products Industry; Forest Products Industry
      Citation
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      Reinhardt, Forest L. "Alberta-Pacific Forest Industries, Inc." Harvard Business School Case 794-099, April 1994. (Revised December 1994.)
      • October 1993 (Revised September 1994)
      • Background Note

      Accounting for Productivity Growth

      By: Forest L. Reinhardt
      Introduces students to the arithmetic of the accounting for national productivity growth. It defines labor productivity, capital productivity, and total factor productivity, describes the relationships among them, and discusses the phenomena that cause them to change... View Details
      Keywords: Performance Productivity; Macroeconomics; Analytics and Data Science; Government and Politics; Mathematical Methods; United States; Singapore
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      Reinhardt, Forest L. "Accounting for Productivity Growth." Harvard Business School Background Note 794-051, October 1993. (Revised September 1994.)
      • September 1993 (Revised April 1995)
      • Teaching Note

      Du Pont Freon Products Division (A) and (B) TN

      By: Forest L. Reinhardt and Richard H.K. Vietor
      Teaching Note for (9-389-111) and (9-389-112). View Details
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      Reinhardt, Forest L., and Richard H.K. Vietor. "Du Pont Freon Products Division (A) and (B) TN." Harvard Business School Teaching Note 794-046, September 1993. (Revised April 1995.)
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