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- All HBS Web
(2,477)
- People (10)
- News (737)
- Research (1,229)
- Events (12)
- Multimedia (30)
- Faculty Publications (740)
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- January 2003
- Case
Mountain Dew: Selecting New Creative
The key role of selecting creative in brand communications, the problems with building a brand in a turbulent cultural environment, the challenges of extending an advertising campaign, and the senior management skills needed to interpret ads are highlighted. View Details
Holt, Douglas B. "Mountain Dew: Selecting New Creative." Harvard Business School Multimedia/Video Case 503-038, January 2003.
- October 2021
- Article
Judgment Aggregation in Creative Production: Evidence from the Movie Industry
By: Hong Luo, Jeffrey T. Macher and Michael Wahlen
We study a novel, low-cost approach to aggregating judgment from a large number of industry experts on ideas that they encounter in their normal course of business. Our context is the movie industry, in which customer appeal is difficult to predict and investment costs... View Details
Keywords: Judgment Aggregation; Quality Uncertainty; Creative Industry; Project Evaluation And Selection; Creativity; Film Entertainment; Judgments; Motion Pictures and Video Industry
Luo, Hong, Jeffrey T. Macher, and Michael Wahlen. "Judgment Aggregation in Creative Production: Evidence from the Movie Industry." Management Science 67, no. 10 (October 2021): 6358–6377.
- 12 Oct 1999
- Research & Ideas
The Creativity Maze
creative people. When asked what makes the difference between creative scientists and those who are less creative, the Nobel-prizewinning physicist Arthur Schawlow said, "The labor-of-love aspect is... View Details
Keywords: by Teresa Amabile
- 06 Sep 2011
- Research & Ideas
How Small Wins Unleash Creativity
to recent research, the single most important factor is simply a sense of making progress on meaningful work. But creating an environment that fosters progress takes some careful effort. In their new book, The Progress Principle: Using Small Wins to Ignite Joy,... View Details
Keywords: by Carmen Nobel
- 2014
- Article
Are Patents Creative or Destructive?
By: Tom Nicholas
Current debate over patent aggregation has led to renewed interest in the long-standing question concerning whether patents are a creative or a destructive influence on the process of technological development. In this paper I examine the basic patent tradeoff between... View Details
Nicholas, Tom. "Are Patents Creative or Destructive?" Antitrust Law Journal 79, no. 2 (2014): 405–421.
- February 2008 (Revised May 2009)
- Case
The Center for Creative Leadership
By: Srikant M. Datar, David A. Garvin and Carin-Isabel Knoop
The Center for Creative Leadership (CCL) was founded in 1970 on the notion that leadership was not innate but could be learned. CCL evolved into one of the world's top leadership development organizations, involved in both research and program design and delivery. This... View Details
Keywords: Competency and Skills; Learning; Training; Leadership Development; Personal Characteristics
Datar, Srikant M., David A. Garvin, and Carin-Isabel Knoop. "The Center for Creative Leadership." Harvard Business School Case 308-013, February 2008. (Revised May 2009.)
- October 1996
- Article
Assessing the Work Environment for Creativity
By: T. M. Amabile, R. Conti, H. Coon, J. Lazenby and M. Herron
We describe the development and validation of a new instrument, KEYS: Assessing the Climate for Creativity, designed to assess perceived stimulants and obstacles to creativity in organizational work environments. The KEYS scales have acceptable factor structures,... View Details
Keywords: Creativity; Motivation and Incentives; Organizational Culture; Innovation and Invention; Groups and Teams; Performance; Research; Theory
Amabile, T. M., R. Conti, H. Coon, J. Lazenby, and M. Herron. "Assessing the Work Environment for Creativity." Academy of Management Journal 39, no. 5 (October 1996): 1154–1184.
- 17 Apr 2019
- Research & Ideas
How Managers Stifle Creativity
Bryant Ford Professor of Business Administration, Emerita, reflected on her research and its impact in an essay in Perspectives on Psychological Science, Educating Leaders Who Make a Difference in the World (pdf). More recently, she discussed how artificial... View Details
Keywords: by Danielle Kost
- July 2012
- Class Lecture
The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work
What really makes people happy, motivated, productive, and creative at work? Professor Amabile's research, based on analyzing nearly 12,000 daily diaries of team members working on collaborative projects, reveals some surprising answers. Inner work life—a person's... View Details
Keywords: Employee Motivation; Fostering Performance; Improving Creativity; The Importance Of Progress; Employee Attitude; Enhancing Work Life; Improving Productivity; Inner Work Life; Motivation and Incentives; Working Conditions; Creativity; Performance Productivity; Attitudes; Employees
Amabile, Teresa M. "The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work." Harvard Business School Class Lecture 813-701, July 2012.
- June 2001 (Revised February 2005)
- Background Note
Creative Destruction of Industrial Age Management Principles and Creative Construction of Information Age Management Principles
By: Richard L. Nolan
Traces the creative destruction of industrial age management principles and creative construction of new management principles more appropriate for the information age. Includes self-administered questionnaire to permit managers to assess the status of the... View Details
Keywords: Transformation; Disruptive Innovation; Goals and Objectives; Management Analysis, Tools, and Techniques; Personal Development and Career; System; Information Technology
Nolan, Richard L. "Creative Destruction of Industrial Age Management Principles and Creative Construction of Information Age Management Principles." Harvard Business School Background Note 301-153, June 2001. (Revised February 2005.)
- 2019
- Book
Creative Construction: The DNA of Sustained Innovation
By: Gary P. Pisano
Creative Construction tackles the myth that larger enterprises are inherently incapable of transformative innovation and are doomed to be disrupted by nimble start-ups. If larger enterprises seem incapable of transformative innovation, it is due to how we design... View Details
Keywords: Innovation and Invention; Business Growth and Maturation; Innovation Strategy; Organizational Culture; Management Systems; Creativity; Leading Change
Pisano, Gary P. Creative Construction: The DNA of Sustained Innovation. New York: PublicAffairs, 2019.
- 1994
- Article
The Delicate Balance in Managing for Creativity
By: T. M. Amabile
Organizational stimulants and obstacles to creativity are summarized. The management tasks of supporting creativity and encouraging innovation are described as a delicate balance between over-control and chaos. A technology used to assess the climate for creativity is... View Details
Amabile, T. M. "The Delicate Balance in Managing for Creativity." R&D Innovator 3 (1994): 1–9.
- 1989
- Chapter
Public and Private Creativity
By: T. M. Amabile and S. J. Sensabaugh
Keywords: Creativity
- 2019
- Article
Creativity from Paradoxical Experience: A Theory of How Individuals Achieve Creativity while Adopting Paradoxical Frames
By: Goran Calic, Sébastien Hélie, Nick Bontis and Elaine Mosakowski
Purpose:
Extant paradox theory suggests that adopting paradoxical frames, which are mental templates adopted by individuals in order to embrace contradictions, will result in superior firm performance. Superior performance is achieved through learning and creativity,... View Details
Calic, Goran, Sébastien Hélie, Nick Bontis, and Elaine Mosakowski. "Creativity from Paradoxical Experience: A Theory of How Individuals Achieve Creativity while Adopting Paradoxical Frames." Journal of Knowledge Management 23, no. 3 (2019): 397–418.
- 15 Aug 2009
- Conference Presentation
Emergent Creativity in Organizations
- October 2008
- Article
Creativity and the Role of the Leader
By: Teresa M. Amabile and Mukti Khaire
In today's innovation-driven economy, understanding how to generate great ideas has become an urgent managerial priority. Suddenly, the spotlight has turned on the academics who've studied creativity for decades. How relevant is their research to the practical... View Details
Keywords: Leadership; Commercialization; Managerial Roles; Creativity; Innovation and Management; Social and Collaborative Networks; Diversity
Amabile, Teresa M., and Mukti Khaire. "Creativity and the Role of the Leader." Harvard Business Review 86, no. 10 (October 2008).
- 01 Jun 1984
- Conference Presentation
The Motivation for Creativity
- March 2012
- Article
Perspectives on the Social Psychology of Creativity
By: Teresa M. Amabile and Julianna Pillemer
Scholars began serious study into the social psychology of creativity about 25 years after the field of creativity research had taken root. Over the past 35 years, examination of social and environmental influences on creativity has become increasingly vigorous, with... View Details
Amabile, Teresa M., and Julianna Pillemer. "Perspectives on the Social Psychology of Creativity." Journal of Creative Behavior 46, no. 1 (March 2012): 3–15.