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  • March 2018
  • Article

How Context Affects Choice

By: Raphael Thomadsen, Robert P. Rooderkerk, On Amir, Neeraj Arora, Bryan Bollinger, Karsten Hansen, Leslie John, Wendy Liu, Aner Sela, Vishal Singh, K. Sudhir and Wendy Wood
Due to its origins in the literature on judgment and decision-making, context effects in marketing are construed exclusively in terms of how choices deviate from utility maximization principles as a function of how choices are presented (e.g., framing, sequence,... View Details
Keywords: Decision Making; Decision Choices and Conditions; Situation or Environment; Consumer Behavior
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  • 03 May 2016
  • First Look

First Look, May 3, 2016

Zou Abstract—There is relatively little prior evidence on the potential impact of rank and file employees on financial reporting choices outside union negotiations. We contribute to the literature by providing new evidence that firms... View Details
Keywords: Sean Silverthorne
  • 17 Nov 2009
  • First Look

First Look: Nov. 17

  Working PapersUser, and Open Collaborative Innovation: Ascendent Economic Models Authors:Carliss Y. Baldwin and Eric von Hippel Abstract In this paper we assess the economic viability of innovation by producers relative to two... View Details
Keywords: Martha Lagace
  • July 2023 (Revised July 2024)
  • Case

Miracle Therapeutics: Negotiating an IP License (A)

By: Satish Tadikonda, Michael Singer, William Marks and Wendi Yajnik
(General Experience Case) Beth Sharp and Jennifer Brilliant founded Miracle Therapeutics based on intellectual property developed by Brilliant and her post-doctoral student, John Supreme, in Brilliant’s lab at Elite University (EU). Miracle will have to obtain a... View Details
Keywords: Business Startups; Entrepreneurship; Patents; Negotiation Process
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  • 26 Feb 2019
  • First Look

New Research and Ideas, February 26, 2019

Besharov, Marya L., Wendy K. Smith, and Michael Tushman Abstract— It’s notoriously difficult for a business to manage two separate-but-equal goals—making money and creating social value at the same time, for example, or managing an... View Details
Keywords: Dina Gerdeman
  • 22 Jun 2010
  • First Look

First Look: June 22

advertising market—one that suffers quite a different set of problems. Display advertising systems place ads-typically, rectangular "banners"—on the majority of popular web sites. Though display ads are widespread, they are also troubled—ignored View Details
Keywords: Martha Lagace
  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

July 31, 2017 AIDS A Commitment Contract to Achieve Virologic Suppression in Poorly Adherent Patients with HIV/AIDS By: Alsan, Marcella, John Beshears, Wendy S. Armstrong, James J. Choi, Brigitte C. Madrian, Minh Ly T. Nguyen, Carlos Del... View Details
Keywords: Sean Silverthorne
  • 06 Feb 2018
  • First Look

First Look at New Research and Ideas: February 6, 2018

workers; and the production of knowledge, including the idea of the economy, among other topics. Together, the essays suggest emerging themes in the field: a fascination with capitalism as it is made by political authority, how it is... View Details
  • 21 Jun 2011
  • First Look

First Look: June 21

characterizes the financial world. They also overlook the role of natural selection. To be sure, natural selection in the financial world is not exactly analogous to the processes first described by Darwin and elaborated on View Details
Keywords: Sean Silverthorne
  • Aug 2020
  • Conference Presentation

Impacting Grand Challenges: A 'Both/And' Approach

By: Natalie Slawinski, Wendy K. Smith, Robin J. Ely, Tobias Hahn, Andrew J. Hoffman and Anita M. McGahan
In this panel symposium, we seek to build on growing efforts by management scholars to engage with grand challenges and the United Nations’ Sustainable Development Goals (SDGs). Reflective of the All- Academy Theme description, we note that research and scholarship... View Details
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    Nelson Doubleday

    Doubleday focused his efforts on the mass production and distribution of inexpensive books. In 1934, Doubleday purchased full ownership of the Literary Guild of America, a book club that generated sales of 1 million books a year. Under... View Details
    Keywords: Publishing & Print Media
    • 01 Dec 2022
    • News

    Ink: Comfort in Discomfort

    Problems, by Wendy Smith (PhDOB 2006) and Marianne Lewis Required Reading We asked alumni to tell us about their hands-down favorite book, the one title that they have most often recommended—to any reader,... View Details
    • 10 May 2011
    • First Look

    First Look: May 10

    NEAD). NEAD chains create "bridge donors" whose incompatible recipients receive kidneys before the bridge donor donates, and so risk reneging by bridge donors, but offer the opportunity to create more transplants View Details
    Keywords: Sean Silverthorne
    • 01 Jun 2018
    • News

    Alumni Connections: Photos of Recent Alumni Events

    Recent HBS Alumni Events Around the World 1 Daniel Peng, Wendy Lim, and Jackie Valentine (all MBA 2017) with Derrick Hsu and Anish Nahar (MBA 2017) at the Young Alumni Networking Reception held in March at the Barbarossa Lounge in San... View Details
    • 01 Dec 2006
    • News

    Student Benefits from Class of 2006 Fellowship

    GOLDBERG: Bringing a passion for education to the MBA classroom. For the third year in a row, the MBA graduating class has established a fellowship that will benefit future HBS students. The Class of 2006 broke fundraising and participation records View Details
    Keywords: Educational Services
    • Web

    Post-war PR Campaigns Reaching Wide Audiences | Baker Library | Bloomberg Center | Harvard Business School

    Films of Steel Production in the United States, 1936–1956.” 46 She asserts that films sponsored by U.S. Steel “advocate for public reliance on free-enterprise capitalism as well as on technological progress, experts, and corporate... View Details
    • July 31, 2017
    • Article

    A Commitment Contract to Achieve Virologic Suppression in Poorly Adherent Patients with HIV/AIDS

    By: Marcella Alsan, John Beshears, Wendy S. Armstrong, James J. Choi, Brigitte C. Madrian, Minh Ly T. Nguyen, Carlos Del Rio, David Laibson and Vincent C. Marconi
    Objective: Assess whether a commitment contract informed by behavioral economics leads to persistent virologic suppression among HIV-positive patients with poor antiretroviral therapy (ART) adherence. Design: Single-center pilot randomized clinical trial and a... View Details
    Keywords: Adherence; Antiretroviral Therapy; Behavioral Economics; Commitment Contract; Financial Incentives; HIV-1 Virologic Suppression; Health Disorders; Motivation and Incentives
    Related
    • 01 Jun 2015
    • News

    Ink

    eight CEOs (some of whom you won’t have heard of) who built unbelievably successful organizations. Well-researched by HBSMBAs and eminently readable. The author is not a big fan of corporate overhead.” —Professor Warren McFarlan, on The... View Details
    Keywords: Sean Silverthorne; Apple; Microsoft; Computer and Electronic Product Manufacturing; Manufacturing; Computer Systems Design and Related Services; Professional Services
    • 01 Jun 2024
    • News

    Turning Point: On the Line

    Leonard Dick (MBA 1990) (Illustration by Gisela Goppel) Leonard Dick (MBA 1990) (Illustration by Gisela Goppel) Day 116 was bizarrely poetic. Or poetically bizarre. And not just because I was an HBS grad... View Details
    Keywords: labor strike; television; media; unions
    • 19 Feb 2008
    • News

    The Scoop Behind the Silver Screen

    estimated in advance by companies who specialize in this sort of analysis. Bonds can be purchased to cover cost overrun risks, too. And it doesn’t hurt to have the reality check of a bonding agent looking over the movie’s projected... View Details
    Keywords: Arts, Entertainment; Business Schools & Computer & Management Training; Educational Services; Real Estate