by Robert Gibbons - Publications - Faculty & Research

04 Dec 2012
Research & Ideas

Book Excerpt: Harder Than I Thought

Editor's note: A hybrid of a novel and a guidebook, Harder Than I Thought: Adventures of a Twenty-First Century Leader invites readers to critique the journey of Jim Barton, the new CEO of a west coast aerospace firm. Written by business... View Details

Keywords: by Robert D. Austin, Richard L. Nolan & Shannon O'Donnell; Aerospace

14 Jul 2003
Research & Ideas

Keeping Your Balance With Customers

A successful CM strategy must address each of the following processes. (Typical objectives and measures for customer management are shown in Figure 1.) 1. Customer selection. The customer selection process begins with an understanding of the customer, first View Details

Keywords: by Robert S. Kaplan & David P. Norton

Article

Adding Value by Talking More

By: Robert S. Kaplan, Derek A. Haas and Jonathan Warsh

The prevailing fee-for-service payment model has led health care administrators and physician practices to impose severe constraints on the time physicians spend talking, for which they are reimbursed poorly or not at all. New value-based reimbursement models, however,... View Details

Keywords: Value Creation; Cost Management; Health Care and Treatment; Customer Focus and Relationships; Health Industry

Citation

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07 May 2009
Working Paper Summaries

Broadening Focus: Spillovers and the Benefits of Specialization in the Hospital Industry

Keywords: by Jonathan R. Clark & Robert S. Huckman; Health

03 Jun 2009
Working Paper Summaries

It Is Okay for Artists to Make Money…No, Really, It’s Okay

Keywords: by Robert D. Austin & Lee Devin; Entertainment & Recreation

14 Nov 2011
Working Paper Summaries

The Impact of Corporate Sustainability on Organizational Process and Performance

Keywords: by Robert G. Eccles, Ioannis Ioannou & George Serafeim; Accounting

Article

Management by Accounting is Not Management Accounting

By: Robert S. Kaplan

Keywords: Management; Accounting

Citation

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08 May 2014
Working Paper Summaries

Corporate and Integrated Reporting: A Functional Perspective

Keywords: by Robert Eccles & George Serafeim

March–April 1986
Article

Must CIM be Justified by Faith Alone?

By: Robert S. Kaplan

Citation

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April 22, 2012
Article

U.S. Hedge Funds Rules Relaxed by Accident

By: Robert C. Pozen

Citation

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1995
Working Paper

Managing Marketing by the Customer Equity Criterion

By: Robert C. Blattberg and John Deighton

Citation

13 Apr 2015
Working Paper Summaries

Implied Materiality and Material Disclosures of Credit Ratings

Keywords: by Robert G. Eccles & Tim Youmans; Financial Services; Accounting

July – August 1996
Article

Manage Marketing by the Customer Equity Test

By: Robert C. Blattberg and J. A. Deighton

Keywords: Marketing; Customers

Citation

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15 Sep 2015
Working Paper Summaries

Materiality in Corporate Governance: The Statement of Significant Audiences and Materiality

Keywords: by Robert G. Eccles & Tim Youmans

27 Dec 2014
Working Paper Summaries

How Should We Pay for Health Care?

Keywords: by Michael E. Porter & Robert S. Kaplan; Health

20 Sep 2020
Working Paper Summaries

Updating the Balanced Scorecard for Triple Bottom Line Strategies

Keywords: by Robert S. Kaplan and David McMillan; Accounting

24 Jul 2013
Op-Ed

Detroit Files for Bankruptcy: HBS Faculty Weigh In

take control of their own destinies by making focused, business-like investments. This approach can help keep dozens of other American cities from becoming the next Detroit. Helping With Healthcare By Senior... View Details

Keywords: by John Macomber, Robert C. Pozen, Eric D. Werker & Benjamin Kennedy; Auto