by Mary Tripsas - Publications - Faculty & Research

different, not by being the same. In the Harvard Business School case "Yum! China," professor David E. Bell and Agribusiness Program director and senior researcher Mary Shelman examine how Yum!... View Details

Keywords: by Maggie Starvish; Food & Beverage

05 Jul 2004
Research & Ideas

Radical Change, Entrepreneurial Opportunity

publisher of Harvard Business School's NewBusiness, recently sat down with Tripsas to learn more about her research. Michael J. Roberts: How would you define the territory your work covers? Mary Tripsas:... View Details

Keywords: by Michael J. Roberts; Technology

Article

Frame Flexibility: The Role of Cognitive and Emotional Framing in Innovation Adoption by Incumbent Firms

By: Ryan Raffaelli, Mary Ann Glynn and Michael Tushman

Why do incumbent firms frequently reject nonincremental innovations? Beyond technical, structural, or economic factors, we propose an additional factor: the degree of the top management team's (TMT) frame flexibility, i.e., their capability to cognitively expand an... View Details

Keywords: Innovation Adoption; Cognition; Framing; Emotional Resonance; Incumbent Inertia; Innovation and Invention; Technology Adoption; Organizational Change and Adaptation; Change Management

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03 Mar 2014
HBS Case

Decommoditizing the Canned Tomato

in the canned goods aisle of a stateside supermarket? That's one of the questions Mary L. Shelman, director of Harvard Business School's Agribusiness Program, explores in the case study Mutti S.p.a., coauthored with colleagues Senior... View Details

Keywords: by Maggie Starvish; Agriculture & Agribusiness; Food & Beverage; Retail

14 May 2008
Research & Ideas

Getting Down to the Business of Creativity

professor Mary Tripsas introduces conceptual models to help students launch and creatively manage new businesses, including both stand-alone start-ups and ventures operating within an established... View Details

Keywords: by Julia Hanna; Retail; Apparel & Accessories; Fashion; Entertainment & Recreation

13 May 2024
Research & Ideas

Picture This: Why Online Image Searches Drive Purchases

paths for smaller sellers competing on online marketplaces. “For a long time, consumers have been asking things like, 'When can I find a coat that I like by simply snapping a picture of somebody wearing that coat on the subway?’” explains... View Details

Keywords: by Rachel Layne; Information Technology; Technology; Consumer Products; Retail

05 Sep 2023
Book

Failing Well: How Your ‘Intelligent Failure’ Unlocks Your Full Potential

future. A failed blind date leads to success The benefits of intelligent failures apply not only to business, but also to our personal lives. Edmondson explains that she is actually a product of learning from failure. In the 1950s, her mother View Details

Keywords: by Michael Blanding

27 Nov 2023
Research & Ideas

Voting Democrat or Republican? The Critical Childhood Influence That's Tough to Shake

American political candidates are forecast to spend as much as $12 billion by next November to put ads on airwaves, texts on phones, and signs on lawns. Yet new research from Harvard Business School finds that no amount of money can undo... View Details

Keywords: by Ben Rand

12 Mar 2024
Research & Ideas

Publish or Perish: What the Research Says About Productivity in Academia

report by the American Association of University Professors showing that during the past three decades, academic employment in the US has shifted away from tenured positions—which tend to bring higher salaries and job security—toward... View Details

Keywords: by Ben Rand; Education

02 Jan 2024
Research & Ideas

10 Trends to Watch in 2024

The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details

Keywords: by Rachel Layne

26 Oct 2015
Research & Ideas

What’s the Value of a Win in College Athletics?

College and the University of Miami that culminated with a last-minute Hail Mary pass by BC quarterback Doug Flutie. “I was totally blown away. I’ve been a fan ever since,” Chung says, adding that he and his... View Details

Keywords: by Roberta Holland; Sports; Education

11 Jun 2024
In Practice

The Harvard Business School Faculty Summer Reader 2024

As the vacation season looms, Harvard Business School faculty members share recommendations for a little light reading. Spoiler alert: Lessons in Chemistry tops two of their beach-read lists. For those whose brains can’t—or won’t—turn off, HBS faculty also suggest some... View Details

Keywords: by Avery Forman

10 May 2010
Research & Ideas

What Top Scholars Say About Leadership

Handbook of Leadership Theory and Practice, recently published by Harvard Business Press, aims to give the topic its intellectual due. Edited by Khurana and Nitin Nohria, who will become the new Dean of... View Details

Keywords: by Martha Lagace; Education

24 Apr 2017
Op-Ed

Op-Ed: Courage: The Defining Characteristic of Great Leaders

automate its factories, Mulally borrowed $23.5 billion, convincing the Ford family to pledge its stock and the famous Ford Blue Oval as collateral. His bold move paid off. Unlike its Detroit competitors, Ford avoided bankruptcy, regained market share, and returned to... View Details

Keywords: by Bill George; Auto; Food & Beverage

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