by Katie Johnston - Publications - Faculty & Research

06 Apr 2016
What Do You Think?

As Tim Cook, How Would You Tackle Apple's Next Challenge?

not be the FBI but the very advances in information technology on which Apple prides itself. The question was whether Apple was like the boy with his finger in the dike trying to hold back the water as it refused the US government’s request to hack an iPhone owned... View Details

Keywords: by James Heskett; Computer

02 Jan 2008
Research & Ideas

Most Popular Stories 2007

Here are the 20 most popular stories from 2007. How Much of Leadership Is About Control, Delegation, or Theater? Summing up the many responses, Jim Heskett says that the mix of control, delegation, and theater employed by successful... View Details

Keywords: by Sean Silverthorne

21 Jun 2004
Research & Ideas

Racial Diversity Pays Off

Two books helped to spark the trend. The first, Workforce 2000: Work and Workers for the Twenty-First Century, by William B. Johnstone and Arnold E. Packer, boldly predicted that View Details

Keywords: by Martha Lagace

06 Sep 2017
What Do You Think?

Summing Up: What Are the Limits of CEO Activism?

with outspoken banking executives, argued that, “Silence may be both a more eloquent statement and a more intelligent one ” CEOs and other high-profile people “do a service by restraining their knee-jerks and shutting their mouths.” RCD... View Details

Keywords: by James Heskett

04 May 2016
What Do You Think?

What Does Boaty McBoatface Tell Us About Brand Control on the Internet?

When Should Control Over a Brand Be Ceded to the Public? The verdict is in. Our hardly scientific poll has endorsed the name of Boaty McBoatface for the new research vessel being commissioned by the UK’s National Environment Research... View Details

Keywords: by James Heskett; Advertising

26 Jun 2000
Research & Ideas

Presentation Round-Up

creation, production, delivery and use of the Web, as well as toward a service delivery infrastructure. Panelist Katie Burke (HBS MBA '95) noted Web-based e-mail as a good example of how and why software is turning into a service.... View Details

Keywords: by Martha Lagace & Kenneth Liss; Technology; Communications; Telecommunications

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Publications - Faculty & Research

Disparities By: Susanna Gallani , Mary Lynch Witkowski, Lidia M. V. R. Moura and Katie Sonnefeldt Despite decades of initiatives to address healthcare inequities in the U.S., disparities across race, gender, geography, and income remain... View Details

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Strategy - Doctoral

first year typically by working with a faculty member. By their third and fourth years, most students are launched on a solid research and publication stream. The dissertation may take the form of three... View Details

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Browse All Articles, Research, & Case Studies - HBS Working Knowledge

Popular Browse All Articles About Us Newsletter Sign-Up RSS Page 1 of 5,369 Results 12 Nov 2024 HBS Case Inside One Startup's Journey to Break Down Hiring (and Funding) Barriers by Avery Forman How can formerly incarcerated people... View Details

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Accounting & Management - Faculty & Research

Accounting & Management Overview Faculty Curriculum Seminars & Conferences Awards & Honors Doctoral Students July 3, 2025 Article A New Framework for Reducing Healthcare Disparities By: Susanna Gallani , Mary Lynch Witkowski, Lidia M. V. R. Moura and View Details

February 2021
Background Note

Jobs to Be Done: A Toolbox

By: Derek C. M. van Bever, Bob Moesta, Iuliana Mogosanu, Shaye Roseman and Katie Zandbergen

The Jobs to Be Done methodology is both a theory and a practical approach for understanding customer behavior and why people make the choices they make. Many practitioners, whether they work for startups or incumbent businesses, find Jobs to Be Done useful because it... View Details

Keywords: Customer Value and Value Chain; Decision Choices and Conditions; Knowledge Acquisition; Attitudes; Perception; Theory; Behavior; Customer Relationship Management

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Podcast - Business & Environment

imagery, AI, and systems design to enable more targeted insurance underwriting and disaster preparedness. She also explains how Bellwether is creating geospatial AI infrastructure and tools to support natural disaster response by the... View Details

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Food & Agriculture - Business & Environment

Confronting Climate Change Food & Agriculture Innovation will reduce agriculture impacts and help farmers adapt The Green Revolution in the 20 th century dramatically increased crop yields and reduced global poverty by half. [25] These... View Details

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Healthy Outcomes - Managing the Future of Work

Caregiving Joseph Fuller Podcast The Caring Company Joseph Fuller & Sheila Marcelo 16 JAN 2019 | Managing the Future of Work Almost a third of workers—and more senior executives—say their careers have been adversely affected by caregiving... View Details

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Research - Global

help them keep their babies and stabilize... July 3, 2025 Article Harvard Business Review Digital Articles A New Framework for Reducing Healthcare Disparities By: Susanna Gallani , Mary Lynch Witkowski, Lidia M. V. R. Moura and Katie... View Details

01 Jun 2023
News

Pet Project

Illustration by Shane Cluskey Like pet owners everywhere, Katie Spies (MBA 2019) would do anything for her dog. In 2014, when her Italian greyhound, George, started experiencing seizures and other health... View Details

Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Retail Trade

2020
Working Paper

A Preliminary Framework for Product Impact-Weighted Accounts

By: George Serafeim and Katie Trinh

While there has been significant progress in the measurement of an organization’s environmental and social impacts from its operations, metrics to evaluate the impact of products once they come to market lag far behind. In this paper, we provide a framework for... View Details

Keywords: Social Impact; Product Life Cycle; Environment; Sustainability; Measurement; Metrics; Impact Investing; ESG; ESG (Environmental, Social, Governance) Performance; ESG Reporting; Product; Environmental Sustainability; Measurement and Metrics; Framework; Financial Statements

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Human Behavior & Decision-Making - Faculty & Research

that implicitly activating the construct of time, rather than money, leads individuals to behave more ethically by cheating less. We further found that priming time reduces cheating by making people reflect... View Details

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Health Care - Faculty & Research

in which agents recruited by a public health organization to sell condoms are randomly allocated to four groups. Agents in the control group are hired as volunteers, whereas agents in the three treatment groups receive, respectively, a... View Details

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Partners - Case Method Project

Inzer Passaic Preparatory Academy Passaic, NJ NJ 33 of 63 Katie Janssen Bergen County Academies Hackensack, NJ NJ 34 of 63 Jeff Jasper Pascack Valley High School Hillsdale, NJ NJ 35 of 63 Nicole Johnston Oak... View Details

Publications