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- All HBS Web (276)
- Faculty Publications (10)
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- 26 Feb 2018
- Research & Ideas
The Airbnb Effect: Cheaper Rooms for Travelers, Less Revenue for Hotels
FangXiaNuo Airbnb is revolutionizing the lodging market by keeping hotel rates in check and making additional rooms available in the country's hottest travel spots during peak periods when hotel rooms often sell out and rates skyrocket, a... View Details
- 16 Sep 2013
- Research & Ideas
Earnings Calls That Get Lost in Translation
reaction on capital markets. It was written by Harvard Business School assistant professors Gwen Yu and Francois Brochet, with MIT Sloan of Management doctoral student Patricia Naranjo. Although targeted at foreign executives, the... View Details
Keywords: by Dina Gerdeman
- 01 May 2017
- Research & Ideas
Bad At Your Job? Maybe It's the Job’s Fault
Simons says. “They control this narrow slice, but their jobs are tied to things like revenue growth and profitability. The missing piece is the support they are given to accomplish their goals.” When using the tool, a job can be evaluated View Details
Keywords: by Dina Gerdeman
- 22 Mar 2013
- Research & Ideas
Pulling Campbell’s Out of the Soup
company in January 2001. In the late 1990s, the company increased prices and lost many consumers to less expensive soup brands. Rather than bring prices back down, to maintain earnings Campbell cut costs by reducing advertising and laying... View Details
- 20 Oct 2011
- Research & Ideas
Getting the Marketing Mix Right
when a company attempts to move in on its market share, perhaps by offering price discounts. Since this strategy is viewed as more threatening, the competitor can be expected to retaliate with prejudice—often View Details
Keywords: by Dina Gerdeman
- 11 Mar 2001
- Research & Ideas
Digital Designs on the Inner City
the inner city will require a commitment not only by the government, but also by the private sector, a five-member panel, moderated by Randal Pinkett of the MIT Media... View Details
Keywords: by Dina Gerdeman
- 08 Apr 2013
- Research & Ideas
How to Demotivate Your Best Employees
motivated to work harder over the long term. But new research suggests that some awards may actually have the opposite effect, according to a recent paper called The Dirty Laundry of Employee Award Programs: Evidence from the Field, written View Details
- 14 Mar 2023
- In Practice
What Does the Failure of Silicon Valley Bank Say About the State of Finance?
single day, leaving the bank with a $1 billion negative balance, according to a regulatory filing by the company. While financial regulators have announced that the US will guarantee all deposits at SVB, its collapse has spooked customers... View Details
- 05 Dec 2016
- Research & Ideas
How To Deceive Others With Truthful Statements (It's Called 'Paltering,' And It's Risky)
target’s beliefs by giving a false or distorted impression. But it’s not just businesspeople who palter. Donald Trump has done it. Hillary (and Bill) Clinton, too. Chances are you have paltered. “People seem to be using this strategy... View Details
Keywords: by Dina Gerdeman
- 17 Dec 2020
- Research & Ideas
The 10 Most Popular Stories of 2020
Need to Walk the Talk Why Japanese Businesses Are So Good at Surviving Crises About the Author Dina Gerdeman is a senior writer at Harvard Business School Working Knowledge. [Image: imaginima] What will be... View Details
Keywords: by Dina Gerdeman
- 24 Jul 2019
- Lessons from the Classroom
Can These Business Students Motivate Londoners to Do the Right Thing?
nudges and behavioral economics aren’t going to fix everything and need to be part of a broader approach to problem solving within organizations. About the Author Dina Gerdeman is a senior writer for Harvard... View Details
Keywords: by Dina Gerdeman
- 23 May 2018
- Research & Ideas
How to Know If Your Neighborhood Is Being Gentrified
that gentrification can ruin neighborhoods by forcing out existing businesses that serve the needs of the locals. “We found that changes in the local economy—such as a new coffee shop opening—can predict gentrification,” says Harvard... View Details
Keywords: by Dina Gerdeman
- 01 Aug 2016
- Research & Ideas
Retail Execs Underplay Current Performance to Investors--but Why?
Retail executives aren’t always giving stockholders the straight scoop about the financial standing of their companies in comments around earnings announcements—and some may be providing misleading information, potentially for their own benefit. That’s the upshot of... View Details
- 15 Dec 2014
- Research & Ideas
Deconstructing the Price Tag
heavy-handed we had to be." John puts it another way: "Cost transparency doesn't fall apart until we say, 'Hey guys, we're ripping you off.'" Meanwhile In The Real World The researchers took the academic experiments into the real world by... View Details
- 13 Nov 2017
- Research & Ideas
Want to Be Happier? Spend Some Money on Avoiding Household Chores
well-being by offering time-saving services—perhaps even in place of financial rewards. The Stanford School of Medicine did just that with a pilot program that rewarded faculty members with vouchers for meal deliveries, laundry services,... View Details
Keywords: by Dina Gerdeman
- 09 Jun 2014
- Research & Ideas
The Manager in Red Sneakers
a nonconforming person to have a heightened status and more competence, particularly when they believed the person was aware of the established norm but deliberately chose to make a fashion statement by wearing a standout style. This... View Details
- 25 Jan 2017
- HBS Case
How Should Advertisers Respond to Consumer Demand for Whiter Skin?
In India, where many people consider fair skin more desirable than dark, the cosmetics industry has responded by producing a wide range of skin-lightening products—and with great success. But, when these companies pitch their creams in... View Details
- 10 May 2021
- Research & Ideas
Who Has Potential? For Many White Men, It’s Often Other White Men
can’t just jump on the bandwagon. They would have to do the hard work of culture change themselves.” About the Author Dina Gerdeman is a senior writer at Harvard Business School Working Knowledge. [Image:... View Details
Keywords: by Dina Gerdeman
- 21 Aug 2017
- Lessons from the Classroom
Companies Love Big Data But Lack the Strategy To Use It Effectively
design. Deighton discussed how new sources of data starting to be generated by the Internet of Things will impact the advertising-based hegemony of Google, Amazon, and Facebook. “The best picture we have today of an industry running on... View Details
Keywords: by Dina Gerdeman
- 30 May 2018
- Research & Ideas
Should Retailers Match Their Own Prices Online and in Stores?
self-match? The research team found self-matching can work to a company’s advantage in three ways: Retailers can raise online prices. While prices online tend to be cheaper, a retailer that self-matches can raise the online price of a product to offset the loss the... View Details