Publications
Publications
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- October 2013 (Revised June 2014)
- Case
Demarketing Soda in New York City
By: John A. Quelch, Margaret L. Rodriguez, Carin-Isabel Knoop and Christine Snively
In 2013, New York City Mayor Michael Bloomberg tried and failed to institute a ban on serving sizes of large sugary beverages. Obesity posed a large public health risk to the city. Mayor Bloomberg's proposed ban was one of many attempts to combat the rising threat of... View Details
- June 2013 (Revised June 2016)
- Case
Ensina!
By: John J-H Kim, Alejandra Meraz Velasco and Christine An
In 2011, a group of passionate social entrepreneurs in Rio de Janeiro, with the support and encouragement of several prominent philanthropists and members of government, launch Ensina!, seizing Brazil's unprecedented economic growth and national commitment to... View Details
- December 2010
- Case
Leadership, Culture, and Transition at lululemon
By: Michael Tushman, Ruth Page and Tom Ryder
The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. Video segments trace the company's history from its founding in 1998 as a single retail... View Details
- 2007
- Working Paper
The New Market for Federal Judicial Law Clerks
By: Christopher Avery, Christine Jolls, Richard Posner and Alvin E. Roth
In the past, judges have often hired applicants for judicial clerkships as early as the beginning of the second year of law school for positions commencing approximately two years down the road. In the new hiring regime for federal judicial law clerks, by contrast,... View Details