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Show Results For
- All HBS Web
(684)
- News (190)
- Research (349)
- Events (8)
- Multimedia (7)
- Faculty Publications (263)
- 04 Jun 2024
- Research & Ideas
Navigating Consumer Data Privacy in an AI World
Opportunity: Customers’ Routines When Bias Creeps into AI, Managers Can Stop It by Asking the Right Questions How Humans Outshine AI in Adapting to Change Feedback or ideas to share? Email the Working... View Details
- 11 Oct 2024
- Research & Ideas
How AI Could Ease the Refugee Crisis and Bring New Talent to Businesses
localities that help families resettle were utilized at a steady rate, while only reducing eventual employment by 2 percent. Tapping into AI in additional countries Finding ways to strike a balance between... View Details
- 18–19 Nov 2022
- HBS Alumni Events
D^3 Catalyst: Building AI Companies
The Building AI Companies D^3 Catalyst Program is focused on the opportunities and challenges created by the digital transformation of our economy, and the emergence of digital networks and artificial intelligence (AI) as a foundation of the modern organization - both... View Details
- 8:30 AM – 6:45 PM +04, 13 Dec 2024
- Virtual Programming
AI Elevate: From Readiness to Exponential Growth
Join top AI experts including HBS faculty, business leaders, researchers, and government officials for AI Elevate: From Readiness to Exponential Growth, a one-day conference organized by the Digital Data Design Institute at Harvard and the Harvard Business School Club... View Details
- September–October 2024
- Article
How AI Can Power Brand Management
By: Julian De Freitas and Elie Ofek
Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it... View Details
Keywords: Creativity; AI and Machine Learning; Brands and Branding; Product Positioning; Customer Focus and Relationships
De Freitas, Julian, and Elie Ofek. "How AI Can Power Brand Management." Harvard Business Review 102, no. 5 (September–October 2024): 108–114.
- 2024
- Working Paper
The Uneven Impact of Generative AI on Entrepreneurial Performance
By: Nicholas G. Otis, Rowan Clarke, Solène Delecourt, David Holtz and Rembrand Koning
Scalable and low-cost AI assistance has the potential to improve firm decision-making and economic performance. However, running a business involves a myriad of open-ended problems, making it difficult to know whether recent AI advances can help business owners make... View Details
Keywords: AI and Machine Learning; Performance Improvement; Small Business; Decision Choices and Conditions; Kenya
Otis, Nicholas G., Rowan Clarke, Solène Delecourt, David Holtz, and Rembrand Koning. "The Uneven Impact of Generative AI on Entrepreneurial Performance." Harvard Business School Working Paper, No. 24-042, December 2023.
- 09 Jan 2020
- Book
Rethinking Business Strategy in the Age of AI
work? Iansiti: Netflix has been using AI for many years in a lot of different ways, for example, by learning how people choose movies according to the thumbprint picture that appears on the Netflix service.... View Details
Keywords: by Dina Gerdeman
- 2024
- Working Paper
The Wade Test: Generative AI and CEO Communication
By: Prithwiraj Choudhury, Bart S. Vanneste and Amirhossein Zohrehvand
Can generative artificial intelligence (AI) transform the role of the CEO by effectively automating CEO
communication? This study investigates whether AI can mimic a human CEO and whether employees’
perception of the communication’s source matter. In a field... View Details
Choudhury, Prithwiraj, Bart S. Vanneste, and Amirhossein Zohrehvand. "The Wade Test: Generative AI and CEO Communication." Harvard Business School Working Paper, No. 25-008, August 2024.
Keep Your AI Projects on Track
AI—and especially its newest star, generative AI—is today a central theme in corporate boardrooms, leadership discussions, and casual exchanges among employees eager to supercharge their productivity. Sadly, beneath the aspirational headlines and tantalizing... View Details
- 22 Nov 2023
- Research & Ideas
Humans vs. Machines: Untangling the Tasks AI Can (and Can't) Handle
performance the biggest boost. AI helped lift the lower-end group’s performance by 43 percent compared to previous scores. For top-rated performers, that figure was 17 percent. “There's still a skill... View Details
- 30 May 2024
- Research & Ideas
Racial Bias Might Be Infecting Patient Portals. Can AI Help?
with thoughtful design, AI language models could help reduce biases in portals specifically and in health care generally. Such technology could reduce inequities by eliminating language nuances that may... View Details
- 01 Mar 2023
- News
Is AI OK?
Illustrations by Dan Bejar Illustrations by Dan Bejar When she began investigating Airbnb’s smart-pricing algorithm several years ago, Assistant Professor Shunyuan Zhang wasn’t looking for evidence that it generated discriminatory outcomes, a problem known as... View Details
- Web
Generative AI - Alumni
Careers Generative AI Careers Generative AI In today's dynamic job market, Generative Artificial Intelligence (GenAI) stands out as a powerful ally for job seekers, offering personalized insights into... View Details
- 11 Feb 2020
- Sharpening Your Skills
10 Rules Entrepreneurs Need to Know Before Adopting AI
for neural networks increase, as does accessibility to off-the-shelf APIs from big tech and academic institutions that help speed up innovation. Entrepreneurs have also learned the wisdom of targeting AI applications toward specific,... View Details
Keywords: by Rocio Wu
The Uneven Impact of Generative AI on Entrepreneurial Performance
There is a growing belief that scalable and low-cost AI assistance can improve firm decision-making and economic performance. However, running a business involves a myriad of open-ended problems, making it hard to generalize from recent studies showing that generative... View Details
- 09 Aug 2022
- Cold Call Podcast
A Lesson from Google: Can AI Bias be Monitored Internally?
Keywords: Re: Tsedal Neeley
- 2025
- Article
Humor as a Window into Generative AI Bias
By: Roger Samure, Julian De Freitas and Stefano Puntoni
A preregistered audit of 600 images by generative AI across 150 different prompts explores the link between humor and discrimination in consumer-facing AI solutions. When ChatGPT updates images to make them “funnier”, the prevalence of stereotyped groups changes. While... View Details
Samure, Roger, Julian De Freitas, and Stefano Puntoni. "Humor as a Window into Generative AI Bias." Art. 1326. Scientific Reports 15 (2025).