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  • All HBS Web  (388)
    • People  (2)
    • News  (155)
    • Research  (118)
  • Faculty Publications  (11)

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  • All HBS Web  (388)
    • People  (2)
    • News  (155)
    • Research  (118)
  • Faculty Publications  (11)
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  • 07 Apr 2020
  • Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

offered free hotel rooms located near medical facilities to healthcare workers, while Serta Simmons donated 100,000 mattresses to hospitals as they frantically worked to increase the number of ICU beds during a surge in cases. Shift... View Details
Keywords: by Jill Avery and Richard Edelman
  • 10 Sep 2012
  • HBS Case

HBS Cases: Branding Yoga

two breathing exercises in a room heated to 105°F. Hundreds of cease-and-desist letters were slapped on competing studio owners. The Indian government, meanwhile, took umbrage with Bikram's legal claims, arguing that yoga was part of the... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 06 Sep 2004
  • Research & Ideas

The Innovator’s Battle Plan

innovative product's inherently disruptive nature, the incumbent inevitably tries to morph the product to fit into its existing processes and values. It alters the innovation to enhance its appeal to core customers and View Details
Keywords: by Clayton M. Christensen, Scott D. Anthony & Erik A. Roth
  • 21 Apr 2021
  • Research & Ideas

The Pandemic Conversations That Leaders Need to Have Now

organizations live-blog or live-tweet their corporate meetings or events to give employees a sense of the back-and-forth in the moment. The virtual platforms that companies are relying on these days offer a similar opportunity to invite... View Details
Keywords: by Boris Groysberg, Robin Abrahams, and Katherine Connolly Baden
  • 18 Aug 2008
  • Research & Ideas

How Disruptive Innovation Changes Education

about disruption vis-à-vis public education? Where do you see the most room for innovation? A: The lesson from all industries is that the most promising areas for innovation are pockets of what we call "nonconsumption"—areas... View Details
Keywords: by Martha Lagace; Education
  • 16 Jul 2013
  • First Look

First Look: July 16

risk reports-that spread their expertise (toolmaking). While controlling the tools' design and implementation, the risk managers incorporated business managers' insights (teamwork) and made sure everyone could understand the findings (translation). Ultimately, experts'... View Details
Keywords: Anna Secino
  • 28 May 2020
  • Research & Ideas

Coronavirus Could Create a 'Bankruptcy Pandemic'

With a pandemic temporarily closing many businesses and stifling consumer demand, whole industries, especially those that recently leveraged their balance sheets to take advantage of near-zero interest rates, are seeing their profits disappear View Details
Keywords: by Dina Gerdeman; Financial Services; Banking
  • 31 May 2017
  • What Do You Think?

Can Amazon Do What Walmart Couldn’t, Stop the 'Wheel of Retailing'?

for growth for the company; what would consumers want to purchase online that would fit into a rapid response distribution model? Students rejected numerous options involving lower-value items such as dog food, which would require... View Details
Keywords: by James Heskett; Retail
  • 13 Apr 2016
  • Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

market need.” There were differences in how companies handled their founding stories, though. Virtually any startup goes through one or several iterations before hitting on the right product and the right target customer. The more... View Details
Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail
  • 10 Oct 2011
  • Research & Ideas

Retailing Revolution: Category Killers on the Brink

retailers will need to reconfigure as vast spaces become unproductive. The most obvious victims so far of this shift are music, video, and book retailers—these categories are virtually nonexistent outside the Internet channel. Barnes... View Details
Keywords: by Rajiv Lal & Jose B. Alvarez; Retail
  • 21 Aug 2018
  • First Look

New Research and Ideas, August 21, 2018

Virtual fitting-room technologies provide information about how a product fits a particular customer and promise to mitigate some of the frictions the information gap generates in the retailers’ supply... View Details
Keywords: Dina Gerdeman
  • 18 Apr 2007
  • HBS Case

How Magazine Luiza Courts the Poor

"Magazine Luiza: Building a Retail Model of 'Courting the Poor.'" "Magazine Luiza has made a business of targeting the bottom of the pyramid and is beloved as a company by employees and customers alike," Frei says. "I couldn't think of a... View Details
Keywords: by Julia Hanna; Retail
  • 13 Aug 2020
  • Research & Ideas

6 Ways to Support COVID-Weary Employees

working together,” the article says. We talked to the researchers about how organizations can help employees cope with this difficult period—including everything from guaranteeing paid sick leave and gathering staff for virtual happy... View Details
Keywords: by Dina Gerdeman
  • 28 Apr 2011
  • Op-Ed

While Waiting for Japan’s Recovery, Let’s Enhance Supplier Competitiveness at Home

capabilities or prepare for growth. Provide opportunities for selected small business partners to participate in in-house training programs or have access to online management tools. Serve as test sites for small companies with a promising new idea. Provide the use of... View Details
Keywords: by Rosabeth Moss Kanter
  • 14 May 2020
  • Research & Ideas

What Leaders Can Do to Fight the COVID Fog

included virtual onboarding, sales-pipeline restructuring, performance management, M&A acquisition, managing layoffs and furloughs, rethinking the customer experience, and creating financial projections with an unprecedented number of... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 23 Apr 2001
  • Research & Ideas

Brand Power from Wedgwood to Dell: Part Two

kitchen; Howard Schultz's early office was the prep room for his first café; and Michael Dell began assembling PCs in his college dorm room. How did they go from these beginnings to creating global organizations that became industry... View Details
Keywords: by Martha Lagace
  • 03 Aug 2015
  • Research & Ideas

Why Fierce Competitors Apple and Amazon Became ’Frenemies’ Over eReaders

frenemies limited to the Apple-Amazon example. The same pattern may emerge when competing platforms with asymmetric profit strategies. For example, Amazon recently listed its Chinese e-commerce site as a virtual store on the massive... View Details
Keywords: by Michael Blanding; Information; Publishing; Technology
  • 04 Jun 2001
  • Research & Ideas

RealNetworks, CNET, and Judo Strategy

sales and no earnings went public with market valuations in the billions of dollars before falling to the ground little more than a year ago. But that's as far as the analogy goes, according to Yoffie. 'no Room For Error' "Post-crash... View Details
Keywords: by Jim Aisner
  • 30 Nov 2009
  • Research & Ideas

Tracks of My Tears: Reconstructing Digital Music

More broadly, I think labels should rethink the essence of a bundle. An album with around 12 songs may be a fine format for some artists, but why would it necessarily fit the majority of musicians? Digital channels give labels great... View Details
Keywords: by Sean Silverthorne; Music
  • 09 Oct 2012
  • First Look

First Look: October 9

investigates teaming in the high-stakes, fast-paced setting of a hospital emergency room and focuses on the effects of a new organizational structure, which we call a team scaffold, on teaming effectiveness and performance outcomes. Using... View Details
Keywords: Sean Silverthorne
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