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Publications

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  • All HBS Web  (2,352)
    • People  (4)
    • News  (548)
    • Research  (1,435)
    • Events  (8)
    • Multimedia  (9)
  • Faculty Publications  (546)

Show Results For

  • All HBS Web  (2,352)
    • People  (4)
    • News  (548)
    • Research  (1,435)
    • Events  (8)
    • Multimedia  (9)
  • Faculty Publications  (546)
← Page 3 of 2,352 Results →
  • Fall 2012
  • Article

Marketing and Public Policy: Transformative Research in Developing Markets

By: C. Shultz, Rohit Deshpandé, Bettina Cornwell, A. Ekici, P. Kothandaraman, M. Peterson, S. Shapiro, D. Talukdar and A. Veeck
Developing markets are a challenge for researchers who study them and for governments, business leaders, and citizens who strive to improve the quality of life in them. The limitations of the dominant development paradigm coupled with the need to focus on consumers... View Details
Keywords: Demand and Consumers; Development Economics; Marketing Strategy; Emerging Markets
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Shultz, C., Rohit Deshpandé, Bettina Cornwell, A. Ekici, P. Kothandaraman, M. Peterson, S. Shapiro, D. Talukdar, and A. Veeck. "Marketing and Public Policy: Transformative Research in Developing Markets." Journal of Public Policy & Marketing 31, no. 2 (Fall 2012).
  • Web

Rigorous research, rooted in practice | About

Rigorous research, rooted in practice The most pressing challenges and interesting opportunities facing the world today cannot be addressed without business playing a significant role. Harvard Business School faculty conduct research on... View Details
  • 2023
  • Working Paper

Market Design and Maintenance

By: Alvin E. Roth
Because no marketplace operates in isolation from the larger world, marketplace designs may need to adapt to changes in the larger environments. I discuss such changes in connection with the labor markets for new doctors, new Ph.D. economists, and for kidney exchange... View Details
Keywords: Market Design
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Roth, Alvin E. "Market Design and Maintenance." NBER Working Paper Series, No. 31947, December 2023.
  • July 2005 (Revised February 2011)
  • Case

Tanpin Kanri: Retail Practice at Seven-Eleven Japan

By: Rajiv Lal and Arar Han
Toshifumi Suzuki, chairman and CEO of Seven and I Holding Co., was widely credited as the mastermind behind Seven-Eleven Japan's spectacular rise. Although Seven-Eleven Japan began as a small licensee of U.S. convenience store chain 7-Eleven, Inc. (then Southland... View Details
Keywords: Framework; Growth and Development Strategy; Management Practices and Processes; Demand and Consumers; Distribution; Logistics; Technology; Retail Industry; Japan
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Lal, Rajiv, and Arar Han. "Tanpin Kanri: Retail Practice at Seven-Eleven Japan." Harvard Business School Case 506-002, July 2005. (Revised February 2011.)
  • 12 Jul 2010
  • Research & Ideas

Rocket Science Retailing: A Practical Guide

The New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance (Harvard Business Press). As a practical guide, The New Science of Retailing helps retailers mine their sales data to identify and... View Details
Keywords: by Martha Lagace; Retail; Auto
  • March 1999
  • Article

Practices for Managing Information Flows Within Organizations

By: Joel Demski, Tracy Lewis, Dennis Yao and Huseyin Yildirim
Firm organization determines how coworkers communicate and how information flows within the firm. Banking, accounting, consulting, and legal firms process proprietary information which their clients wish to protect. The firm's ability to safeguard and manage... View Details
Keywords: Information Management; Management Practices and Processes; Safety; Governance Controls; Customer Focus and Relationships
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Demski, Joel, Tracy Lewis, Dennis Yao, and Huseyin Yildirim. "Practices for Managing Information Flows Within Organizations." Journal of Law, Economics & Organization 15, no. 1 (March 1999): 107–131. (Harvard users click here for full text.)
  • 15 Nov 2016
  • News

Classroom Lessons Put Into Practice Abroad

gained hands-on, global experience in January 2016 by collaborating for eight days on projects with businesses in 15 emerging markets and in Boston. The immersion in São Paulo was organized by HBS’s Global Experience Office and by the... View Details
Keywords: Food Services and Drinking Places; Hospitality
  • Article

Milestones in Marketing

By: John A. Quelch and Katherine Jocz
Marketing flourished in U.S. business schools in the prosperous years following World War II. Students preparing for assistant-product-manager positions at the likes of Procter & Gamble, Lever, and General Foods enrolled in courses in marketing management, management... View Details
Keywords: Education; Business History; Marketing; Practice
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Quelch, John A., and Katherine Jocz. "Milestones in Marketing." Business History Review 82, no. 4 (Winter 2008): 827–838.
  • Web

Marketing - Doctoral

Marketing The doctoral program in Marketing draws on a variety of underlying disciplines to research important marketing management problems centered on the immediate and... View Details
  • 19 May 2010
  • Working Paper Summaries

The Job Market for New Economists: A Market Design Perspective

Keywords: by Peter A. Coles, John Cawley, Phillip B. Levine, Muriel Niederle, Alvin E. Roth & John J. Siegfried
  • October 2005 (Revised January 2009)
  • Background Note

Corporate Valuation and Market Multiples

By: Timothy A. Luehrman
Provides a basic introduction to the use of market multiples for business valuation. Explains the method's reliance on the Law of One Price, sets forth the basic steps for using the method, and reviews some practical issues arising in its application. View Details
Keywords: Business Ventures; Price; Market Transactions; Mathematical Methods; Valuation
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Luehrman, Timothy A. "Corporate Valuation and Market Multiples." Harvard Business School Background Note 206-039, October 2005. (Revised January 2009.)
  • Article

'Many Others Are Doing It, So Why Shouldn't I?': How Being in Larger Competitions Leads to More Cheating

By: Celia Chui, Maryam Kouchaki and Francesca Gino
In many spheres of life, from applying for a job to participating in an athletic contest to vying for a date, we face competition. Does the size of the competition pool affect our propensity to behave unethically in our pursuit of the prize? We propose that it does.... View Details
Keywords: Unethical Behavior; Cheating; Competitors; Social Norms; Ethics; Behavior; Competition; Societal Protocols
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Chui, Celia, Maryam Kouchaki, and Francesca Gino. "'Many Others Are Doing It, So Why Shouldn't I?': How Being in Larger Competitions Leads to More Cheating." Organizational Behavior and Human Decision Processes 164 (May 2021): 102–115.
  • April 2021
  • Background Note

HEAD vs. LEAD: Disruptions Originating at the High- vs. Low-End of the Market

By: Elie Ofek, Olivier Toubia and Didier Toubia
Twenty five years after it was initially proposed, Clay Christensen’s theory of disruptive innovation continues to be a major reference for entrepreneurs, corporate innovators, and investors. However, the term “disruptive innovation” is often used in ways and contexts... View Details
Keywords: Market Entry; New Product Management; Targeting; Disruptive Innovation; Market Entry and Exit; Entrepreneurship; Product; Management; Innovation Strategy; Technology
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Ofek, Elie, Olivier Toubia, and Didier Toubia. "HEAD vs. LEAD: Disruptions Originating at the High- vs. Low-End of the Market." Harvard Business School Background Note 521-104, April 2021.
  • July 2021
  • Article

Augmenting Markets with Mechanisms

By: Samuel Antill and Darrell Duffie
We explain how the common practice of size-discovery trade detracts from overall financial market efficiency. At each of a series of size-discovery sessions, traders report their desired trades, generating allocations of the asset and cash that rely on the most recent... View Details
Keywords: Mechanism Design; Price Impact; Size Discovery; Allocative Efficiency; Workup; Dark Pool; Financial Markets; Market Design; Performance Efficiency
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Antill, Samuel, and Darrell Duffie. "Augmenting Markets with Mechanisms." Review of Economic Studies 88, no. 4 (July 2021): 1665–1719.
  • Teaching Interest

Marketing Strategies for Profitable Growth—China

By: John A. Deighton
Maintaining quality standards and sustaining profitable growth in China's rapidly evolving marketplace requires powerful marketing strategies that enable organizations to build and nurture long-term customer relationships. To help... View Details
  • Article

An Invitation to Market Design

By: Scott Duke Kominers, Alexander Teytelboym and Vincent P. Crawford
Market design seeks to translate economic theory and analysis into practical solutions to real-world problems. By redesigning both the rules that guide market transactions and the infrastructure that enables those transactions to take place, market designers can... View Details
Keywords: Matching; Trading; Scrip; Liquidity; Efficiency; Equity; Allocation Rules; Marketplaces; Market Design; Marketplace Matching; Auctions
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Kominers, Scott Duke, Alexander Teytelboym, and Vincent P. Crawford. "An Invitation to Market Design." Oxford Review of Economic Policy 33, no. 4 (Winter 2017): 541–571.
  • January 2024
  • Case

Sprouts Farmers Market

By: Rajiv Lal, Forest L. Reinhardt and Natalie Kindred
Sprouts Farmers Markets (Sprouts) is a Phoenix, Arizona-based chain of 400-plus natural foods stores in 23 U.S. states and $6.4 billion in sales as of 2022. In its product assortment, brand image, and store environment, Sprouts emphasizes freshness, health, innovation,... View Details
Keywords: Business Model; Growth and Development Strategy; Brands and Branding; Strategic Planning; Sales; Business Strategy; Expansion; Product Positioning; Marketing Strategy; Competition; Retail Industry; United States; Arizona
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Lal, Rajiv, Forest L. Reinhardt, and Natalie Kindred. "Sprouts Farmers Market." Harvard Business School Case 524-059, January 2024.
  • 19 Sep 2017
  • Working Paper Summaries

An Invitation to Market Design

.ExternalClass535E8B0AB65740BCB51D3AB82FC0F8CE p.MsoNormal, .ExternalClass535E8B0AB65740BCB51D3AB82FC0F8CE li.MsoNormal, .ExternalClass535E8B0AB65740BCB51D3AB82FC0F8CE div.MsoNormal... View Details
Keywords: by Scott Duke Kominers, Alexander Teytelboym, and Vincent P. Crawford
  • July 2005
  • Article

Price Improvement in Dealership Markets

By: Matthew Rhodes-Kropf
Price improvement refers to the practice whereby dealers order executions that improve on quoted prices. Why are these improvements given? Standard thinking is that competition causes dealers to give better prices to customers with less information. This paper... View Details
Keywords: Price; Markets; Competition; Information; Customers; Negotiation; Mission and Purpose; Practice; Theory; Performance Improvement; Bids and Bidding; Governing Rules, Regulations, and Reforms
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Rhodes-Kropf, Matthew. "Price Improvement in Dealership Markets." Journal of Business 78, no. 4 (July 2005): 1137–1172.
  • summer 1993
  • Article

Database Marketing: New Rules for Policy and Practice

By: Frank V. Cespedes and H. Jeff Smith
Keywords: Information Technology; Marketing; Policy; Practice
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Cespedes, Frank V., and H. Jeff Smith. "Database Marketing: New Rules for Policy and Practice." MIT Sloan Management Review 34, no. 4 (summer 1993): 7–22.
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