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(57)
- News (18)
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- Profile
Darrin Rahn
plan contest with a big idea to redefine fresh, local produce."We developed a mini cherry tomato plant you could grow on your indoor windowsill, with little light." Not only did Darrin realize that he "loved food... View Details
Keywords: CPG
- 22 Mar 2016
- First Look
March 22, 2016
Classical Benefit-Based Taxation. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=50797 Harvard Business School Case 516-053 Lipman: Vertical Integration in Fresh Tomatoes Lipman, the largest open field fresh View Details
Keywords: Sean Silverthorne
- 01 Oct 2002
- News
What's Cookin'
hectic private lives. In the upper ranks, Mack notes that typical managers in other restaurants work seventy to eighty hours each week, inspiring the grim phrase “burn 'em and turn 'em.” By offering managers a forty-hour week at comparable pay, Sweet View Details
Keywords: Hanna, Julia
- 10 Apr 2018
- First Look
First Look at New Research, April 10, 2018
https://cb.hbsp.harvard.edu/cbmp/product/318019 Harvard Business School Case 718-027 Kickstarting Tomato Jos in Nigeria In the spring of 2016, Mira Mehta (HBS 2014), faced a difficult decision. Following a successful Kickstarter campaign... View Details
Keywords: Sean Silverthorne
- 01 Sep 2020
- News
Good Odds
impacts. Seeing an opportunity in the vast amount of waste within the food system, Imperfect Foods began purchasing “number twos” directly from farmers in California’s Central Valley in 2015. Those are the slightly lumpy tomatoes or... View Details
- 08 Dec 2014
- Research & Ideas
A Manager’s Guide to International Strategy
the product? In Europe, consumers in 13 different countries have 13 different preferences for the texture and taste of tomato soup. In addition, a company may decide to offer a product completely outside its "known" product line: In... View Details
Keywords: by Julia Hanna
- 11 Jan 2017
- Research & Ideas
The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes
using cochineal extract and start using lycopene to dye its drinks pink instead. Lycopene is a red pigment found in several fruits, but strawberries are not among them. The lycopene that now colors strawberry Frappuccinos is tomato-based. The upshot: in lieu of bugs,... View Details
Keywords: by Carmen Nobel
- 16 May 2016
- HBS Case
Food Safety Economics: The Cost of a Sick Customer
is paying attention and is effectively punishing brands that do not deliver 100 percent food safety,” Quelch says. “The consumer is voting at the cash register.” Related Reading The FDA: What Will the Next 100 Years Bring? Decommoditizing the Canned View Details
- 10 May 2022
- News
Alumni Achievement Awards 2022
in his big leather chair and knew I wanted to be in business someday. Those visits entered my DNA.” Culture shock: “My HBS study group had a good laugh when we went grocery shopping together. I was absolutely overwhelmed by choosing from dozens of varieties of jams and... View Details
- 09 Apr 2012
- Research & Ideas
Who Sways the USDA on GMO Approvals?
asking that question through research on the controversial issue of genetically modified organisms (GMOs), agricultural products that are genetically altered to increase yield, incorporate pesticide properties, or exhibit other beneficial qualities. (Calgene's Flavr... View Details
- 19 Jul 2010
- Research & Ideas
How Mercadona Fixes Retail’s ’Last 10 Yards’ Problem
really needs calcium-enriched tomato sauce?' " Never On Sunday In another telling detail, all Mercadona stores are closed on Sunday. On this point, the case quotes the chain's human resources coordinator, Marcos Barberán: "Our... View Details
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
Harvard Business School Case 518-002 NatureSweet This case describes the business model and workplace philosophy of NatureSweet, a privately owned, vertically integrated greenhouse grower and marketer of fresh tomatoes with sales across... View Details
Keywords: Sean Silverthorne