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2022
Article

‘American Management’ vs ‘Swiss Labour Peace’. The Closure of the Swiss Firestone Factory in 1978

By: Sabine Pitteloud

This article focusses on the closure of the Firestone’s Swiss subsidiary in 1978. It contributes to the existing literature dealing with the ‘nationality’ of multinational companies and the impact of U.S. management style on local capitalist systems. Drawing on a... View Details

Keywords: Americanization; Capitalism; Corporate Nationality; Industrial Relations; Multinational; Narratives; Multinational Firms and Management; Nationality; Economic Systems; Labor and Management Relations; Switzerland

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April 2021
Case

Franck Giovannini: Managing Succession to Sustain Organizational Excellence

By: Boris Groysberg and Evan M.S. Hecht

As world-renowned chef Franck Giovannini contemplated his future and the future of The Hôtel de Ville Restaurant, he wondered how would he handle the transition of leadership at the restaurant when it came time for him to step down. The Hôtel de Ville Restaurant was... View Details

Keywords: Restaurant Industry; Succession; Succession Planning; Leadership; Transition; Management Succession; Planning; Food and Beverage Industry; Switzerland

May 2013 (Revised October 2014)
Case

Novartis: Leading a Global Enterprise

By: William W. George, Krishna G. Palepu and Carin-Isabel Knoop

Novartis, the world's leading healthcare company, was formed in 1996 out of a merger of two very different, mid-tier Switzerland-based pharma companies. The case traces the company's evolution over the past 17 years, as it transformed into a truly global enterprise... View Details

Keywords: Multinational Firms and Management; Talent and Talent Management; Organizational Structure; Organizational Culture; Success; Globalized Markets and Industries; Management Teams; Change Management; Business History; Mergers and Acquisitions; Global Strategy; Health Care and Treatment; Pharmaceutical Industry; Health Industry; Switzerland

October 2009 (Revised December 2010)
Case

GE Money Bank: The M-Budget Card Initiative

By: Michael L. Tushman, Sebastian Raisch and Christian Welling

The M-Budget Card case study is about mastering the challenges of an exploratory strategic initiative in a context marked by time pressure and frequent change. M-Budget was the first of a series of highly successful projects that established GE Money Bank as a leader... View Details

Keywords: Corporate Entrepreneurship; Credit Cards; Leading Change; Product Launch; Product Development; Groups and Teams; Banking Industry; Switzerland

March 1995 (Revised January 1996)
Teaching Note

Portfolio Planning at Ciba-Geigy and the Newport Investment Proposal TN

By: David J. Collis

Teaching Note for (9-795-040). View Details

Keywords: Chemical Industry; Pharmaceutical Industry; Switzerland

January 1995 (Revised November 2021)
Case

Portfolio Planning at Ciba-Geigy and the Newport Investment Proposal

By: David J. Collis and Elizabeth Wynne Johnson

Covers the history of portfolio planning at CIBA-GEIGY, a leading Swiss chemical and pharmaceutical company, beginning with the introduction of the process in the mid-1980s. The discussion extends to the application of portfolio planning techniques to a specific... View Details

Keywords: Investment Portfolio; Corporate Strategy; Factories, Labs, and Plants; Chemicals; Chemical Industry; Pharmaceutical Industry; Switzerland

January 1995 (Revised October 1995)
Case

Schweizerische Maschinenfabrik Zug, A.G.

Schweizerische Maschinenfabrik Zug (SMZ), a 110-year old Swiss machinery firm, faces several issues at the end of 1992. It's not clear whether the company will be able to maintain its traditional price premium in the face of foreign competition. The firm must chart a... View Details

Keywords: Competition; Machinery and Machining; Globalized Markets and Industries; Manufacturing Industry; Switzerland

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May 1989 (Revised September 1989)
Case

Jacobs Suchard: Reorganizing for 1992

By: Robert G. Eccles Jr.

Jacobs Suchard, the Swiss-based coffee and chocolate producer, is preparing for the common market and EEC 1992. At the time of the case, the company is still organized toward independent, local country markets, and believes it must move toward a more global... View Details

Keywords: Organizational Change and Adaptation; Expansion; Organizational Structure; Markets; Global Strategy; Food and Beverage Industry; Switzerland

September 2013 (Revised November 2023)
Case

Antoine Leboyer and GSX

By: Richard S. Ruback and Royce Yudkoff

Antoine Leboyer (HBS '92) acquired the Swiss-based software company GSX in February 2008. He managed through the recession of 2008–2009, dealt with a tumultuous separation from the founder/owner, rebuilt the management team, and upgraded the company's software... View Details

Keywords: Acquisition; Small Business; Finance; Private Equity; Growth and Development Strategy; France; Switzerland

May 2003 (Revised November 2012)
Teaching Note

Silvio Napoli at Schindler India (TN) (A) and (B)

By: Christopher A. Bartlett

Teaching Note for (9-303-086) and (9-302-054). View Details

Keywords: India; Switzerland

07 Mar 2018
Research & Ideas

Electronic Health Records Were Supposed to Cut Medical Costs. They Haven't.

University School of Medicine, and HBS. The researchers plan to replicate the study internationally to compare costs in Switzerland and other countries. It’s complicated As for why administrative costs are so high in the United States and... View Details

Keywords: by Roberta Holland; Health

April 1997
Case

ABB Germany

By: Hugo Uyterhoeven

Describes Europe's most famous postwar multinational merger between Asea of Sweden and Brown Boveri of Switzerland. Gives background on both companies and focuses particularly on BBC's geographic organization, its corporate culture, and the relationship between its... View Details

Keywords: Mergers and Acquisitions; Multinational Firms and Management; Cross-Cultural and Cross-Border Issues; Goals and Objectives; Organizational Culture; Performance Improvement; Geographic Location; Rank and Position; Organizational Change and Adaptation; Sweden; Switzerland; Germany

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May 2023 (Revised June 2023)
Case

Novartis (A): Reimagining Medicine

By: Ramon Casadesus-Masanell, Claudio Feser, Karolin Frankenberger and David Redaschi

This case unfolds around the first-ever approved personalized cancer treatment, how Novartis wrapped it into a new business model design, and how Novartis scaled it. Novartis — one of the largest pharmaceutical companies in the world — is, among other ventures,... View Details

Keywords: Health Care and Treatment; Business Model; Leadership; Pharmaceutical Industry; Switzerland

September 2019
Article

Technology Reemergence: Creating New Value for Old Technologies in Swiss Mechanical Watchmaking, 1970-2008

By: Ryan Raffaelli

In 1983, 14 years after the introduction of the battery-powered quartz watch, mechanical watches and the Swiss watchmakers who built them were predicted to be obsolete (Landes, 1983). Unexpectedly, however, by 2008 the Swiss mechanical watchmaking industry had... View Details

Keywords: Technology Reemergence; Technology Cycles; Cognition And Market Redefinition; Legacy Technology Trajectories; Information Technology; Demand and Consumers; Organizational Change and Adaptation; Identity; Change; Consumer Products Industry; Switzerland

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20 Jun 2013
Other Presentation

The New Competitive Advantage: Creating Shared Value

By: Michael E. Porter

The ideas drawn from "Creating Shared Value" (Harvard Business Review, Jan 2011) and "Competing by Saving Lives" (FSG, 2012). View Details

Keywords: Society; Switzerland

29 Jan 2010
Other Presentation

Ideas Lab: Value Based Healthcare Delivery

By: Michael E. Porter

This presentation draws on Michael E. Porter and Elizabeth Olmsted Teisberg: Redefining Health Care: Creating Value-Based Competition on Results, Harvard Business School Press, May 2006, and ―How Physicians Can Change the Future of Health Care, Journal of the American... View Details

Keywords: Health Care and Treatment; Switzerland

May 2013
Teaching Plan

High Wire Act: Credit Suisse and Contingent Capital

By: Clayton Rose and David Lane

Late in 2010, Credit Suisse CEO Brady Dougan and his team considered whether or not to issue contingent capital, which Swiss regulators would require by 2019. They faced a number of substantial issues, including: Would contingent capital actually work as conceptualized... View Details

Keywords: Financial Institutions; Capital Markets; Financial Crisis; Decision Choices and Conditions; Leadership; International Finance; Financial Liquidity; Risk and Uncertainty; Competitive Strategy; Financial Services Industry; Switzerland

September 2012
Case

Ringier - Building a Digital-Age Media Company

By: Felix Oberholzer-Gee

Overview of the strategic re-orientation and diversification of Ringier, a Swiss based media company, as they confront the challenges of staying competitive and profitable in the new and increasingly digital media landscape. View Details

Keywords: Media And Publishing; Publishing; Media; Organizational Structure; Strategy; Diversification; Publishing Industry; Media and Broadcasting Industry; Switzerland

April 2012 (Revised October 2013)
Case

Switzerland: Foreign Pressure and Direct Democracy

By: Julio J. Rotemberg and Jonathan Naharro Martin

Keywords: Switzerland

July 2006 (Revised August 2007)
Case

Charles Veillon, S.A. (A)

By: Lynn S. Paine and Aldo Sesia

The top management team at Charles Veillon, a Swiss mail-order company, is considering whether to work with a human rights organization to monitor the labor practices of its suppliers. A particular concern is avoiding child labor and other forms of workplace coercion.... View Details

Keywords: Ethics; Governance Controls; Labor; Rights; Nonprofit Organizations; Switzerland

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