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Publications

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  • All HBS Web  (107)
    • News  (15)
    • Research  (79)
    • Events  (1)
  • Faculty Publications  (22)

Show Results For

  • All HBS Web  (107)
    • News  (15)
    • Research  (79)
    • Events  (1)
  • Faculty Publications  (22)
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  • 16 Jun 2003
  • Research & Ideas

Peeling Back the Global Brand

Hans-Willi Schroiff, vice president of market research and business intelligence for the German company Henkel, described why detergent has made a valuable case study for new and edgy marketing. (They cautioned that they are not ready to claim any View Details
Keywords: by Martha Lagace; Consumer Products; Retail
  • 17 Mar 2008
  • Research & Ideas

The Lessons of Business History: A Handbook

even cartels treat them as valid and often successful forms of business enterprise rather than inferior options to large, vertically integrated firms. Q: Is there a major theme running through the book? A: For me, a major theme is the... View Details
Keywords: by Sean Silverthorne
  • 13 Mar 2019
  • Research & Ideas

Ignore This Advice at Your Own Peril

they often brush them aside in favor of using their own intuition. Sure enough, that pattern emerged in the research team’s survey of 119 full-time workers from a variety of industries: 59 percent said they had consulted with multiple... View Details
Keywords: by Dina Gerdeman
  • 08 Dec 2009
  • First Look

First Look: Dec. 8

10-040, November 2009.) Abstract We survey the recent literature on the mental health effects of conflict. We highlight the methodological challenges faced in this literature, which include the lack of View Details
Keywords: Martha Lagace
  • 18 Dec 2012
  • First Look

First Look: December 18

of the criteria for psychometric validity, and 14 showed significant relationships to non-self-report outcomes. Conclusions: Evidence of psychometric validity is lacking for many teamwork survey instruments.... View Details
Keywords: Carmen Nobel
  • 27 Mar 2012
  • First Look

First Look: March 27

resources, Tanzania receives very few tourists and revenues from tourism. To explore the determinants of this performance, I conduct an international survey for upscale hotel managers to measure supply-side constraints on the operation of... View Details
Keywords: Carmen Nobel
  • 16 Apr 2001
  • Research & Ideas

Making the Most of Government Upheaval

Business School, plan to survey 250 Latin American firms in various industries to test the validity of their findings. "Above all," they say, "we want to confirm the existence of the various... View Details
Keywords: by Nancy O. Perry
  • 17 Aug 2010
  • First Look

First Look: August 17

knowledge-intensive multinational corporation suggest that reluctance to speak up, even with pro-organizational suggestions, is driven by specific implicit theories about speaking up in hierarchies. Study 2 uses open-ended survey... View Details
Keywords: Martha Lagace
  • 04 Oct 2004
  • Research & Ideas

Start to Measure Your E-commerce Success

the company's e-commerce project objectives. Different tools and techniques are available to measure the different aspects of e-commerce performance. For example, online surveys and polls are powerful tools to help e-commerce enabled... View Details
Keywords: by Marc J. Epstein
  • 19 Jan 2016
  • First Look

January 19, 2016

or expensive. We validate our findings through observational data on hosts’ recent experiences with African-American guests, finding host behavior consistent with some, though not all, hosts discriminating. Finally, we find that... View Details
Keywords: Sean Silverthorne
  • 16 Dec 2008
  • First Look

First Look: December 16, 2008

with pro-organizational suggestions, is pervasive and is driven by a set of common implicit theories about speaking up in organizations. Our second study used scenarios about speaking up to validate and extend these findings through... View Details
Keywords: Sean Silverthorne
  • 04 Jun 2013
  • First Look

First Look: June 4

predicted by the theory. Publisher's link: http://www.people.hbs.edu/mrhodeskropf/VCRiskReturn59.pdf 2006 Harvard Business Review Health Care's Service Fanatics: How the Cleveland Clinic Leaped to the Top of the Patient-satisfaction View Details
Keywords: Sean Silverthorne
  • 24 Jul 2018
  • First Look

New Research and Ideas, July 24, 2018

evaluation of submitted ideas. Methodology/Approach: The contest held in a hospital cardiac center invited all clinicians and support staff (n = 1,400) to participate. We used the 27-item Learning Organization Survey to measure staff... View Details
Keywords: Dina Gerdeman
  • 04 Feb 2014
  • First Look

First Look: February 4

assumptions about parents and kids valid to suggest the product would be in high demand once launched? Could she keep a premium price point in a consumer market that was trending downward in willingness to pay? Should she cut back on... View Details
Keywords: Sean Silverthlorne
  • 08 Jan 2007
  • What Do You Think?

Neuro Economics: Science or Science Fiction?

"self-reporting in surveys and focus groups is a limited tool, and I have no doubt that in the future brain scans will augment traditional research methods." But for Mark Spellmann, research of the kind associated with neuro... View Details
Keywords: by Jim Heskett
  • 23 Jan 2007
  • First Look

First Look: January 23, 2007

manage a company's resources. But many executives who have tried to implement ABC on a large scale in their organizations have found the approach limiting and frustrating. Why? The employee surveys that companies used to estimate... View Details
Keywords: Martha Lagace
  • 11 Jul 2012
  • Research & Ideas

The Future of Boards

as returns to investors. So the question becomes, what is the board's responsibility in that context? Q: The survey that you summarize in the book's first chapter shows that directors are really wrestling with that question. A: In 2009,... View Details
Keywords: by Julia Hanna
  • 09 Jun 2009
  • First Look

First Look: June 9

evidenced by the transmission of patenting behavior, but they do not match on this dimension. We demonstrate this in two-stage models that adjust for the endogeneity of the matching process, using a modification of propensity score estimation and a sample selection... View Details
Keywords: Martha Lagace
  • 03 Jun 2020
  • Research & Ideas

Who Guarantees Your Workplace Is Safe for Return?

Beyond what we can do as individuals to reduce our risks of exposure, are there objective measures employers can use to validate what is effective? The answer, fortunately, is yes. Many claims will be made over the next few weeks and... View Details
Keywords: by John Macomber and Joseph Allen; Real Estate
  • 05 May 2009
  • First Look

First Look: May 5, 2009

Psychology (forthcoming) Abstract This study examined the convergent and construct validity of ratings of individual creative contributions in a team context. A sample of 201 employees and supervisors, working on 26 team projects,... View Details
Keywords: Martha Lagace
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