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Show Results For
- All HBS Web
(1,176)
- People (5)
- News (163)
- Research (723)
- Events (2)
- Multimedia (1)
- Faculty Publications (310)
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- 01 Mar 2012
- News
Learning to Speak the Language of Business
companies with a commanding presence in their home markets. But to call Mikitani’s company, Rakuten, the Amazon.com of Japan would overlook fundamental differences for customers and merchants alike. “We created a real online marketplace where customers can View Details
- 09 Jul 2019
- News
The Road to Impact
need,” Offensend says. EDC partnered with U.S. VETS to create a marketing strategy to reach out to the 19,000 female veterans in the Southern California area, through an online portal. Responding to how vets used the site over the course... View Details
- 01 Apr 2000
- News
Marketing Muscle
chairman of Interactive Investor International (iii), Coutu said she relishes the opportunity to do things a little differently. Her Internet financial services company, for example, is located in a renovated building above Smithfields,... View Details
- 01 Jun 2010
- News
Get Well Soon
Art by James Yang/Getty Images Health-care reform is more than a political football. For twenty years it’s been a ground-level topic of increasing importance for the administrators, physicians, nurses, and frontline employees who interact... View Details
- 01 Dec 2005
- News
Buy the Book
television, and sports.” Deighton examines three classic ages of marketing by contrasting the strategies of the publishing industry, James Patterson, and book clubs. In 19th-century agricultural marketing, farmers transported their crops... View Details
- 20 Jul 2022
- News
Wired to be Inspired
scope of his thinking: You can’t talk about success and strategy without also understanding purpose, they said. Gulati was skeptical. But he decided to explore it, and in conversations with leaders like Blackrock CEO Larry Fink and... View Details
- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
approach. The authors draw on years of research and teaching to deliver a truly interactive learning experience. The case studies cover all areas of corporate finance, including capital structure, financing needs, and project and company... View Details
- 01 Sep 2012
- News
On a Sound Track
that is relevant in Shanghai, Panama, South Africa, Europe, or wherever. The United States is one big market. Contrast that with Europe, where we have a central office, but where there are lots of different markets that require different View Details
- 01 Sep 2012
- News
HBS Is Committed to Increasing Alumni Engagement
frequency of their two-way interactions with HBS. Alumni would like to be a resource for students and the School in new and different ways. The School will be looking into opportunities to expand alumni engagement in areas such as FIELD... View Details
- 01 Sep 2017
- News
Alumni on the Best Business Advice They’ve Ever Received
connect with people, trying to get them to trust you. And the more authentic that bond is, the better leader you become. And it’s that simple—you don’t have to come up with any other fancy formula. As soon as I internalized that, it totally changed the way I View Details
- 22 Nov 2013
- News
A Passion for Film
d'Arbeloff didn't consider that he could actually work in the film business until he got a job at Lotus Development in Cambridge, Massachusetts, after college. "I was making a lot of training materials and interactive demonstration disks;... View Details
- 01 Jun 2014
- News
Alumni and Faculty Books for June 2014
Lavoie (MBA 1993) (Crown Business) In How Remarkable Women Lead, Barsh described Centered Leadership's five capabilities and the research that underpins it. In this book, Barsh and Lavoie provide a practical field guide for implementing the Centered Leadership program... View Details
- 01 Jun 2014
- News
The Digital Deck
As a professor in the Strategy Unit, Bharat Anand has studied how media companies move a traditional product into the online space. Some have managed that transition well, he says, and others have not. In the early days, Anand observes,... View Details
Keywords: Julia Hanna
- 18 Jul 2014
- News
Team Players
acquired at HBS turned out to be critical in the position," says Lehrer, "and with both of us having been through the case study method, Amy and I often approached things from the same point of view." The core marketing strategy that... View Details
- 13 Jun 2017
- News
Finding Common Ground
pesticide exposure, diet, or perhaps complex interactions among all those factors and others. “With honey-bee health problems there are multiple possible causes,” says Crespin, who also works on sustainability issues as a senior fellow... View Details
Keywords: Ralph Ranalli
- 19 Jun 2018
- News
Pittsburgh Alumni Annual Meeting Features PPG’s McGarry
Association of Thailand Hosts Collis for Strategy Talk David J. Collis (MBA 1958), the Thomas Henry Carroll Ford Foundation Adjunct Professor of Business Administration within the Strategy Unit at HBS,... View Details
Keywords: Margie Kelley
- 19 Aug 2024
- News
Quantum Leap
a distance.” Thanks to these bizarre properties, quantum computers can solve problems that lie beyond the reach of classical ones. “Computationally, it’s like our generation’s discovery of fire,” says Carolyn Fu, an assistant professor of business administration who... View Details
- 01 Jun 2008
- News
A Binary Formula
strategic thinking in terms of how you manage these types of projects, how you manage investors’ expectations, and how you manage partners. “I see a lot of great research going on within HBS,” Shih continues. “I’m struck by the opportunities we have to develop more... View Details
- 01 Sep 2011
- News
Innovation has a New Home: The Harvard Innovation Lab
interactions among students, faculty, alumni, and the local community. For the first time, students from different academic disciplines across the University will have access to shared space to work on new ventures, guidance from HBS’s... View Details
- 01 Mar 2010
- News
Rwanda Provides Students with Hands-On Learning
India, Peru, Rwanda, the United Arab Emirates and Bahrain, and Vietnam to observe local economies, study management practices in the field, and interact directly with business and community leaders. In addition, domestic programs took... View Details