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- Faculty Publications (446)
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- 01 Jun 1997
- News
New Releases
orientation may allow important innovations to languish, leaving a void that more entrepreneurial companies in the same field may successfully fill. While keeping close to customers may be critical for short-term success, Christensen says, long-term View Details
- 11 Dec 2017
- News
Growing from Within
expectations; helping us understand impact at the restaurant level of initiatives we are rolling out; and developing a pipeline of talent for the company. What have you seen as the largest growth drivers in the past 12 months? It all... View Details
- 18 Mar 2020
- News
Leading Change
Feldman (MBA 1967), and Club President Higor Sales (MBA 2011). “Each event has been tailored to the specific focus of the alumni in each club. In D.C., policy is a central focus of the discussion around climate change.” Guided by Toffel,... View Details
- 19 Jan 2017
- News
Finding Purpose in Profit
like a win-win for both parties. [An HBS Bulletin article in 2007 gave a detailed accounting of GoLite’s founding and eventual trademark sale to Timberland.] Yet it was not to be. The following year, as the Great Recession began to take... View Details
- 01 Mar 2012
- News
School’s Financial Picture Brighter than Expected
million to $132 million. Although Harvard Business Publishing experienced planned increases for expenses to boost its technology platform and expand its sales organization, revenue grew by $17 million to $152 million. Together, Executive... View Details
- 01 Jun 2004
- News
Books
University Press) Walter Friedman’s Birth of a Salesman: The Transformation of Selling in America documents the history of salesmanship, from the days of peddlers to the creation of modern sales forces at companies like National Cash... View Details
- 01 Jun 2012
- News
Made in the USA
the Middle East, Armenia, and the Philippines have buoyed sales and enabled Scharfman to double the size of his workforce to 100 over the last five years. “Our selling point is that we make ‘homemade,’ ethnically authentic cheeses, but... View Details
- 01 Jun 1998
- News
New Releases
retail sales will pass through a franchise chain; fully 96 percent of the American population has eaten at a McDonald's. Considering the astonishingly rapid growth of chains in recent years, it is not... View Details
- 01 Mar 2007
- News
Daniel Vasella
Vasella Illustration by Dennis Balogh Twenty years ago a young doctor with a hankering for business experience gave up his clinical practice in Bern, Switzerland, and moved to East Hanover, New Jersey, to try his hand at drug sales with... View Details
- 01 Mar 2004
- News
Reforming Company Boards
structuring and M&A transactions, it was obvious that the focus was not on building shareholder value but on reporting predictable, double-digit earnings growth to achieve temporarily high stock market valuations. The truth has been... View Details
Keywords: Corporate Services
- 01 Mar 2004
- News
Toy Story
developers that couldn’t play by the discounters’ strict rules had fewer sales channels. With all the fun that toys bring to kids, the business is characterized by copycats, empty piggy banks, and aggressive competition that might make a... View Details
- 30 Jan 2021
- News
Finding a Fresh Approach to Dry Cleaning
items, is about $35. Simon’s troops clean more than 100,000 pieces a year,” Heath writes. These higher volumes and higher prices helped Parkway reach almost $4 million in annual revenue before the pandemic hit last March. “Simon said most dry cleaners consider $1... View Details
- 01 Mar 2018
- News
Case Study: On the Record
Above: photo by Sarah Frankie Linder Vinyl is back. The once-anachronistic segment of the music industry was on target for its seventh straight year of double-digit growth in 2017, according to a Deloitte Global forecast, selling an... View Details
Keywords: April White
- 01 Mar 2017
- News
Promoting a Deeper Understanding
Cynthiana, Kentucky, with sales offices in Europe and Asia. Supporting the School’s efforts to continue to deepen the global knowledge of HBS’s faculty and students has been a priority for Bullard and his wife, Sherri. They initially... View Details
- 01 Sep 2017
- News
Case Study: Confidence Builder
go-to-market strategies in parallel: The students represent an audience that is familiar with Confi, so market acceptance and credibility is already there. The universities are able to roll out the program, so Confi will achieve critical mass, but it is a longer View Details
- 01 Apr 2001
- News
The Small Business Difference: How Smaller Companies Manage with Less
Management Déjà Vu,” by asking his audience about their concerns, as owners and operators of small businesses. A number of issues were voiced: sales and marketing; cash flow; hiring and motivating employees; smooth succession within... View Details
- 01 Sep 2010
- News
Faculty Books
offerings, and fatter profit margins. Featuring case studies from around the world, this book shows how to mine sales data to identify “home-run” products, reinvent forecasting and pricing strategies, and extract maximum value from... View Details
- 01 Dec 2004
- News
Finding a Balance
pirate by global pharmas that consider Cipla’s products a direct rip-off of patented drugs. From 1999 through 2002, Cipla enjoyed an average annual growth rate of 30.3 percent from the sale of more than 400... View Details
- 01 Jun 2018
- News
Case Study: Tip the Scale
last year—led to a partnership with a bank, which has since helped them acquire two more locations. Where they are today: The growth trajectory was slower than Kimmel may have wanted, but it’s still pointing upward. “We had $2 million in... View Details
- 01 Mar 2012
- News
Shop Talk, Different Avenues
disruptive business model: an online site that requires customers to register, featuring flash sales of discounted luxury goods for men and women in categories including designer clothing, accessories, home goods, food and wine, and... View Details