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(445)
- News (142)
- Research (274)
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- Faculty Publications (130)
Show Results For
- All HBS Web
(445)
- News (142)
- Research (274)
- Events (2)
- Multimedia (6)
- Faculty Publications (130)
- March 10, 2009
- Article
Why CMOs Are Gaining Ground In This Recession
By: John A. Quelch
Quelch, John A. "Why CMOs Are Gaining Ground In This Recession." Advertising Age (March 10, 2009), 20.
- April 2015
- Teaching Note
Honeywell and the Great Recession (A) & (B)
By: Sandra J. Sucher and Susan J. Winterberg
- 19 Mar 2009
- News
Shift to thrift: Is recession creating 'new consumer'?
- 14 Aug 2020
- News
Don’t Cut Your Marketing Budget in a Recession
- 21 Sep 2018
- News
America traded one recession for a far more serious one
- 2008
- Blog
Harvard Business Online—Marketing Know:How: How Recession Will Accelerate Consumer Downsizing
By: John A. Quelch
Quelch, John A. "How Recession Will Accelerate Consumer Downsizing." Harvard Business Online—Marketing Know:How (blog). October 15, 2008. https://hbr.org/2008/10/how-recession-will-accelerate.
- 29 Apr 2015
- News
Recession not over yet for retailers, other small businesses
- 13 Sep 2020
- News
The Biggest Money Mistakes People Make in a Recession
- 2008
- Blog
Harvard Business Online—Marketing Know:How: How to Market in a Recession
By: John A. Quelch
Quelch, John A. "How to Market in a Recession." Harvard Business Online—Marketing Know:How (blog). September 24, 2008. https://hbr.org/2008/09/how-to-market-in-a-recession.
- 1 Jul 2004
- Conference Presentation
The Lessons of Jurassic Park or How to Lead Recess
By: Scott Snook
Keywords: Leadership
- 19 Sep 2017
- News
New Census Report Shows Highest Median Income Since Great Recession
- 2009
- Blog
Harvard Business Online—Marketing Know:How: How Corporate Responsibility Can Survive the Recession
By: John A. Quelch
Quelch, John A. "How Corporate Responsibility Can Survive the Recession." Harvard Business Online—Marketing Know:How (blog). September 22, 2009. https://hbr.org/2009/09/how-corporate-responsibility-c.
- 2009
- Blog
Harvard Business Online—Marketing Know:How: How CMOs Should Function in a Recession
By: John A. Quelch
Quelch, John A. "How CMOs Should Function in a Recession." Harvard Business Online—Marketing Know:How (blog). February 23, 2009. https://hbr.org/2009/02/how-cmos-should-function-in-a.
- 2009
- Blog
Harvard Business Online—Marketing Know:How: How Starbucks' Via Helps its Consumers Fight the Recession
By: John A. Quelch
Quelch, John A. "How Starbucks' Via Helps its Consumers Fight the Recession." Harvard Business Online—Marketing Know:How (blog). February 18, 2009. https://hbr.org/2009/02/how-starbucks-via-helps-consum.
- July 28, 2022
- Article
How to Build a Life: How to Be Happy in a Recession
By: Arthur C. Brooks
Brooks, Arthur C. "How to Build a Life: How to Be Happy in a Recession." The Atlantic (July 28, 2022).
- 2009
- Blog
Harvard Business Online—Marketing Know:How: How Financial Brands Should Market In a Recession
By: John A. Quelch
Quelch, John A. "How Financial Brands Should Market In a Recession." Harvard Business Online—Marketing Know:How (blog). April 15, 2009. https://hbr.org/2009/04/how-financial-brands-should-ma.
- January 2021
- Article
Turbulence, Firm Decentralization and Growth in Bad Times
By: Philippe Aghion, Nicholas Bloom, Brian Lucking, Raffaella Sadun and John Van Reenen
What is the optimal form of firm organization during “bad times”? We present a model of delegation within the firm to show that the effect is ambiguous. The greater turbulence following macro shocks may benefit decentralized firms because the value of local information... View Details
Keywords: Decentralization; Growth; Turbulence; Great Recession; Organizational Design; System Shocks; Economic Growth; Performance
Aghion, Philippe, Nicholas Bloom, Brian Lucking, Raffaella Sadun, and John Van Reenen. "Turbulence, Firm Decentralization and Growth in Bad Times." American Economic Journal: Applied Economics 13, no. 1 (January 2021): 133–169.
- 2009
- Blog
Harvard Business Online—Marketing Know:How: How to Use Market Research in a Recession
By: John A. Quelch
Quelch, John A. "How to Use Market Research in a Recession." Harvard Business Online—Marketing Know:How (blog). May 18, 2009. https://hbr.org/2009/05/how-to-use-market-research-in/.
- May 2016 (Revised August 2022)
- Case
RegionFly: Cutting Costs in the Airline Industry
By: Susanna Gallani and Eva Labro
RegionFly is a small, private airline specializing in ultra-premium services. Founded shortly after the "Golden Age of airline travel," RegionFly's financial performance had been strong for several decades. More recently, however, the results have taken a downward... View Details
Keywords: Recession; Downsizing; Profitability; Cost Management; Profit; Luxury; Competitive Strategy; Mergers and Acquisitions; Business Divisions; Logistics; Decision Making; Strategic Planning; Air Transportation Industry
Gallani, Susanna, and Eva Labro. "RegionFly: Cutting Costs in the Airline Industry." Harvard Business School Case 116-047, May 2016. (Revised August 2022.)