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Publications

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    • All HBS Web  (419)
      • Faculty Publications  (106)

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      • December 2014 (Revised December 2020)
      • Course Overview Note

      The Basic LCA Framework

      By: Joseph L. Badaracco and Rebecca Henderson
      Keywords: Leadership & Corporate Accountability; Values; Responsibility; Leadership; Corporate Accountability; Values and Beliefs
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      Badaracco, Joseph L., and Rebecca Henderson. "The Basic LCA Framework." Harvard Business School Course Overview Note 315-060, December 2014. (Revised December 2020.)
      • 2014
      • Working Paper

      Making the Numbers? 'Short Termism' & the Puzzle of Only Occasional Disaster

      By: Hazhir Rahmandad, Nelson P. Repenning and Rebecca Henderson
      Much recent work in strategy and popular discussion suggests that an excessive focus on "managing the numbers"―delivering quarterly earnings at the expense of longer term investments―makes it difficult for firms to make the investments necessary to build competitive... View Details
      Keywords: Earnings Management; Competitive Advantage
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      Rahmandad, Hazhir, Nelson P. Repenning, and Rebecca Henderson. "Making the Numbers? 'Short Termism' & the Puzzle of Only Occasional Disaster." Harvard Business School Working Paper, No. 15-027, October 2014.
      • Article

      Management Practices, Relational Contracts and the Decline of General Motors

      By: Susan Helper and Rebecca Henderson
      General Motors was once regarded as one of the best managed and most successful firms in the world, but between 1980 and 2009 its share of the U.S. market fell from 62.6% to 19.8%, and in 2009 the firm went bankrupt. In this paper we argue that the conventional... View Details
      Keywords: Organizational Design; Management Practices and Processes; Insolvency and Bankruptcy; Manufacturing Industry; Auto Industry; United States
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      Helper, Susan, and Rebecca Henderson. "Management Practices, Relational Contracts and the Decline of General Motors." Journal of Economic Perspectives 28, no. 1 (Winter 2014): 49–72.
      • 2014
      • Working Paper

      Management Practices, Relational Contracts and the Decline of General Motors

      By: Susan Helper and Rebecca Henderson
      General Motors was once regarded as one of the best managed and most successful firms in the world, but between 1980 and 2009 its share of the US market fell from 62.6 to 19.8 percent, and in 2009 the firm went bankrupt. In this paper we argue that the conventional... View Details
      Keywords: Organizational Change and Adaptation; Management Practices and Processes; Organizational Structure; Decision Making; Insolvency and Bankruptcy; Manufacturing Industry; Auto Industry
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      Helper, Susan, and Rebecca Henderson. "Management Practices, Relational Contracts and the Decline of General Motors." Harvard Business School Working Paper, No. 14-062, January 2014. (NBER Working Paper Series, No. 19867, January 2014.)
      • 2013
      • Working Paper

      Managers and Market Capitalism

      By: Rebecca Henderson and Karthik Ramanna
      In a capitalist system based on free markets, do managers have responsibilities to the system itself? If they do, should these responsibilities shape their behavior when they are engaging in the political process in an attempt to structure the institutions of... View Details
      Keywords: Market Design; Economic Systems; Managerial Roles; Government and Politics
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      Henderson, Rebecca, and Karthik Ramanna. "Managers and Market Capitalism." Harvard Business School Working Paper, No. 13-075, March 2013. (Revised November 2013.)
      • January 2013 (Revised April 2013)
      • Technical Note

      Relational Contracts and the Roots of Sustained Competitive Advantage

      By: Rebecca M. Henderson
      This note focuses on organizational "competencies" or "capabilities" as a potential source of sustained competitive advantage. Research in this area hypothesizes that some firms outperform their competition because they can do things that their rivals cannot. View Details
      Keywords: Competitive Advantage; Performance
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      Henderson, Rebecca M. "Relational Contracts and the Roots of Sustained Competitive Advantage." Harvard Business School Technical Note 313-105, January 2013. (Revised April 2013.)
      • January 2013 (Revised September 2013)
      • Case

      Xylem: Let's Solve Water

      By: Rebecca M. Henderson and James Weber
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      Henderson, Rebecca M., and James Weber. "Xylem: Let's Solve Water." Harvard Business School Case 313-082, January 2013. (Revised September 2013.)
      • September–October 2012
      • Article

      Relational Contracts and Organizational Capabilities

      By: Robert Gibbons and Rebecca Henderson
      A large literature identifies unique organizational capabilities as a potent source of competitive advantage, yet our knowledge of why capabilities fail to diffuse more rapidly—particularly in situations in which competitors apparently have strong incentives to adopt... View Details
      Keywords: Competitive Advantage; Organizations
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      Gibbons, Robert, and Rebecca Henderson. "Relational Contracts and Organizational Capabilities." Organization Science 23, no. 5 (September–October 2012): 1350–1364.
      • 2012
      • Working Paper

      What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises

      By: Robert Gibbons and Rebecca Henderson
      Social networks and social groups have both been seen as important to discouraging malfeasance and supporting the global pro-social norms that underlie social order, but have typically been treated either as pure substitutes or as having completely independent effects.... View Details
      Keywords: Social Norms; Social Networks; Triadic Closure; Social Groups; Group Identity; Groups and Teams; Identity; Performance Consistency; Social and Collaborative Networks; Societal Protocols; Social Media
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      Gibbons, Robert, and Rebecca Henderson. "What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises." Harvard Business School Working Paper, No. 13-020, August 2012.
      • 2012
      • Chapter

      Schumpeterian Competition and Diseconomies of Scope: Illustrations from the Histories of Microsoft and IBM

      By: Timothy F. Bresnahan, Shane Greenstein and Rebecca M. Henderson
      We address a longstanding question about the causes of creative destruction. Dominant incumbent firms, long successful in an existing technology, are often much less successful in new technological eras. This is puzzling, since a cursory analysis would suggest that... View Details
      Keywords: Technological Innovation; Opportunities; Competition; Information Technology; Innovation and Management; Organizations; Relationships; Information Technology Industry
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      Bresnahan, Timothy F., Shane Greenstein, and Rebecca M. Henderson. "Schumpeterian Competition and Diseconomies of Scope: Illustrations from the Histories of Microsoft and IBM." In The Rate and Direction of Inventive Activity Revisited, edited by Josh Lerner and Scott Stern. University of Chicago Press, 2012.
      • January 2012
      • Teaching Plan

      Sustainable Tea at Unilever

      By: Rebecca Henderson
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      Henderson, Rebecca. "Sustainable Tea at Unilever." Harvard Business School Teaching Plan 712-448, January 2012.
      • January 2012 (Revised March 2014)
      • Module Note

      Managers and Market Capitalism

      By: Rebecca Henderson and Karthik Ramanna
      The last thirty years have seen the widespread embrace of market capitalism as not only a highly efficient form of economic organization but also as one that best meets the diversity of human preferences. In large, complex societies, an increasing body of theoretical... View Details
      Keywords: Economic Systems; Management
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      Henderson, Rebecca, and Karthik Ramanna. "Managers and Market Capitalism." Harvard Business School Module Note 112-043, January 2012. (Revised March 2014.)
      • January 2012
      • Teaching Note

      Best Practice in Consumer Packaged Goods Management

      By: Rebecca M. Henderson and Ryan Johnson
      Keywords: Consumer Products Industry
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      Henderson, Rebecca M., and Ryan Johnson. "Best Practice in Consumer Packaged Goods Management ." Harvard Business School Teaching Note 312-062, January 2012.
      • 2012
      • Chapter

      What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises

      By: Rebecca Henderson and Robert Gibbons
      Keywords: Management Practices and Processes; Performance Productivity
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      Henderson, Rebecca, and Robert Gibbons. "What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises." Chap. 17 in Handbook of Organizational Economics, edited by Robert Gibbons and John Roberts, 680–731. Princeton University Press, 2012.
      • December 2011 (Revised November 2012)
      • Case

      Sustainable Tea at Unilever

      By: Rebecca M. Henderson and Frederik Nellemann
      Unilever's Lipton Tea had been successful with the first phase of its certification partnership with Rainforest Alliance. Now the company faced challenges in how to push forward with the transformation of more difficult parts of the supply chain and how to market... View Details
      Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Marketing; Agriculture and Agribusiness Industry
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      Henderson, Rebecca M., and Frederik Nellemann. "Sustainable Tea at Unilever." Harvard Business School Case 712-438, December 2011. (Revised November 2012.)
      • June 2011 (Revised August 2011)
      • Case

      Colgate-Palmolive: Staying Ahead in Oral Care

      By: Rebecca M. Henderson and Ryan Johnson
      In 2011, Colgate-Palmolive (Colgate) was the global leader in oral care, with a dominant market share lead in toothpaste and a growing presence in toothbrushes and mouthwash. However, the firm faced stiff competition with perennial rivals P&G increasing their focus on... View Details
      Keywords: Innovation Strategy; Brands and Branding; Product Positioning; Distribution Channels; Relationships; Competition; Competitive Advantage; Customization and Personalization; Health Industry
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      Henderson, Rebecca M., and Ryan Johnson. "Colgate-Palmolive: Staying Ahead in Oral Care." Harvard Business School Case 311-120, June 2011. (Revised August 2011.)
      • June 2011 (Revised May 2012)
      • Case

      Procter & Gamble: Marketing Capabilities

      By: Rebecca M. Henderson and Ryan Johnson
      P&G had become known and recognized as a marketing machine. It was the largest advertiser in the world, with 2010 spending of $8.68 billion. From the company's early exploitation of broadcast media (radio and television) for its soap products to more recent experiments... View Details
      Keywords: Advertising; Change Management; Globalized Markets and Industries; Innovation Strategy; Brands and Branding; Marketing Communications; Expansion; Consumer Products Industry
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      Henderson, Rebecca M., and Ryan Johnson. "Procter & Gamble: Marketing Capabilities." Harvard Business School Case 311-117, June 2011. (Revised May 2012.)
      • June 2011 (Revised May 2012)
      • Case

      L'Oréal: Global Brand, Local Knowledge

      By: Rebecca M. Henderson and Ryan Johnson
      Worldwide, and in the U.S. marketplace in particular, the French cachet of L'Oréal was one of its most powerful marketing tools. However, with the opening up of emerging markets, L'Oréal had to cater to a diverse customer base: an aging population in the West, ethnic... View Details
      Keywords: Globalization; Brands and Branding; Marketing Communications; Change Management; Sales; Emerging Markets; Segmentation; Innovation and Invention; Beauty and Cosmetics Industry; France; United States
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      Henderson, Rebecca M., and Ryan Johnson. "L'Oréal: Global Brand, Local Knowledge." Harvard Business School Case 311-118, June 2011. (Revised May 2012.)
      • June 2011 (Revised May 2012)
      • Case

      Nestlé SA: Nutrition, Health and Wellness Strategy

      By: Rebecca M. Henderson and Ryan Johnson
      In 1997 Nestlé committed to a strategic vision of becoming the leading nutrition, health and wellness (NHW) company in the world. Over the next 13 years, the NHW strategy guided strategic decisions and choices at Nestlé including merger and acquisition choices,... View Details
      Keywords: Nutrition; Health; Growth and Development Strategy; Decision Choices and Conditions; Goals and Objectives; Value Creation; Food and Beverage Industry
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      Henderson, Rebecca M., and Ryan Johnson. "Nestlé SA: Nutrition, Health and Wellness Strategy." Harvard Business School Case 311-119, June 2011. (Revised May 2012.)
      • 2011
      • Book

      Accelerating Energy Innovation: Insights from Multiple Sectors

      By: Rebecca Henderson and Richard G. Newell
      Accelerating energy innovation could be an important part of an effective response to the threat of climate change. Written by a stellar group of experts in the field, this book complements existing research on the subject with an exploration of the role that public... View Details
      Keywords: Energy Sources; Innovation and Invention; Climate Change; Policy; Competition; Demand and Consumers; Finance; Energy Industry
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      Henderson, Rebecca, and Richard G. Newell, eds. Accelerating Energy Innovation: Insights from Multiple Sectors. National Bureau of Economic Research Conference Report. University of Chicago Press, 2011.
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