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  • All HBS Web  (238)
    • News  (12)
    • Research  (197)
    • Events  (2)
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  • Faculty Publications  (74)

Show Results For

  • All HBS Web  (238)
    • News  (12)
    • Research  (197)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (74)
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  • April 2016
  • Teaching Note

Cree Inc.: Introducing the LED Light Bulb

By: John Gourville and Michael Norris
This case is taught as part of the first year required marketing course in the Harvard Business School's MBA program. This course is built around the "Four Ps," with modules focusing on product, promotion, place, and pricing. The Cree case is used in the product policy... View Details
Keywords: Lighting Industry; Marketing; Pricing; Promotion; Technological Innovation; Energy Conservation; Product Marketing; Consumer Products Industry; Consumer Products Industry
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Gourville, John, and Michael Norris. "Cree Inc.: Introducing the LED Light Bulb." Harvard Business School Teaching Note 516-043, April 2016.
  • January 2004
  • Article

Cross-country Technological Adoption: Making the Theories Face the Facts

By: Diego Comin and Bart Hobijn
We examine the diffusion of more than twenty technologies across twenty-three of the world's leading industrial economies. Our evidence covers major technology classes such as textile production, steel manufacture, communications, information technology,... View Details
Keywords: Technology Adoption; Cross-Cultural and Cross-Border Issues; Development Economics; Human Capital; Government and Politics; Trade; Production; Information Technology; Steel Industry; Communications Industry
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Comin, Diego, and Bart Hobijn. "Cross-country Technological Adoption: Making the Theories Face the Facts." Journal of Monetary Economics (January 2004).
  • 29 Aug 2016
  • Working Paper Summaries

Location Fundamentals, Agglomeration Economies, and the Geography of Multinational Firms

Keywords: by Laura Alfaro and Maggie Xiaoyang Chen
  • 05 Apr 2016
  • First Look

April 5, 2016

the production of nearly all crops, they first developed with much more limited application, and early diffusion was accordingly limited in scope until tractor technology generalized. The results are... View Details
Keywords: Sean Silverthlorne
  • 2022
  • Chapter

Capitalism and the Environment

By: Geoffrey Jones
Capitalism drove the environmental decimation of the planet. The environment was seen as a free good, while the consequences of dirty industrial and agricultural processes were seen as external to the firm. Public policies largely allowed this to happen, as politicians... View Details
Keywords: History; Environment; Sustainability; Capitalism; Ethics; Business History; Environmental Sustainability; Green Technology; Pollution; Climate Change
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Jones, Geoffrey. "Capitalism and the Environment." Chap. 8 in Evolutions of Capitalism: Historical Perspectives: 1200–2000, edited by Catherine Casson and Philipp Robinson Rössner, 187–211. Bristol, United Kingdom: Bristol University Press, 2022.
  • February 2008
  • Article

Blonde and Blue-eyed?: Globalizing Beauty, c.1945–c.1980

By: Geoffrey Jones
This article examines the globalization of the beauty industry between 1945 and 1980. The industry grew quickly. Firms employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Globalized Markets and Industries; Product Marketing; Standards; Beauty and Cosmetics Industry
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Jones, Geoffrey. "Blonde and Blue-eyed? Globalizing Beauty, c.1945–c.1980." Economic History Review 61, no. 1 (February 2008).
  • May 2005
  • Exercise

Forecasting the Adoption of E-books

By: Elie Ofek
Gives students an opportunity to understand the challenges inherent in forecasting the diffusions of innovations. Provides data for forecasting the adoption of electronic books. Students are encouraged to use the Bass Model framework, while being cognizant of its... View Details
Keywords: Forecasting and Prediction; Framework; Books; Analytics and Data Science; Product Launch; Internet and the Web; Technology Adoption
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Ofek, Elie. "Forecasting the Adoption of E-books." Harvard Business School Exercise 505-063, May 2005.
  • 2014
  • Chapter

Mergers and Acquisitions and Innovation

By: Gautam Ahuja and Elena Novelli
This article (a) identifies the different theoretical perspectives and abstractions used to conceptualize the M&A–Innovation relationship; (b) reviews the literature on antecedents, consequences, and integration of M&A in the context of innovation; and (c) identifies... View Details
Keywords: Mergers; Acquisitions; Innovation; Knowledge-bases; Knowledge; Mergers and Acquisitions; Innovation and Invention
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Ahuja, Gautam, and Elena Novelli. "Mergers and Acquisitions and Innovation." Chap. 29 in The Oxford Handbook of Innovation Management, edited by Mark Dodgson, David Gann, and Nelson Phillips, 579–599. Oxford University Press, 2014.
  • Summer 2016
  • Article

Open Content, Linus' Law, and Neutral Point of View

By: Shane Greenstein and Feng Zhu
The diffusion of the Internet and digital technologies has enabled many organizations to use the open-content production model to produce and disseminate knowledge. While several prior studies have shown that the open-content production model can lead to high-quality... View Details
Keywords: Prejudice and Bias; Internet and the Web; Balance and Stability; Operations; Knowledge Management; Knowledge Dissemination
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Greenstein, Shane, and Feng Zhu. "Open Content, Linus' Law, and Neutral Point of View." Information Systems Research 27, no. 3 (September 2016): 618–635.
  • January 2008
  • Case

Procter & Gamble Brazil (A): 2 1/2 Turnarounds

By: Rosabeth Moss Kanter and Matthew Bird
Juliana Azevedo Schahin, a local marketing director for Procter & Gamble in Sao Paulo, had worked closely with Tarek Fahahat, a regional executive based in Caracas, to solve the growth and profitability problems of P&G Brazil. They did so through the creation of... View Details
Keywords: Innovation and Management; Growth and Development Strategy; Brands and Branding; Demand and Consumers; Product Development; Organizational Change and Adaptation; Expansion; Consumer Products Industry; Caracas
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Kanter, Rosabeth Moss, and Matthew Bird. "Procter & Gamble Brazil (A): 2 1/2 Turnarounds." Harvard Business School Case 308-081, January 2008.
  • 21 Sep 2012
  • Working Paper Summaries

Public Procurement and the Private Supply of Green Buildings

Keywords: by Timothy Simcoe & Michael W. Toffel
  • 05 Nov 2009
  • Working Paper Summaries

Medium Term Business Cycles in Developing Countries

Keywords: by Diego Comin, Norman Loayza, Farooq Pasha & Luis Serven
  • 05 Dec 2006
  • First Look

First Look: December 5, 2006

success contrast with anecdotes where the diffusion of CRM into organizations continues to be a slow process and/or where CRM implementation outcomes have fallen short of expectations. Successful implementation depends on a number of... View Details
Keywords: Sean Silverthorne
  • Research Summary

Overview

My research is at the intersection of organizational strategy, global sustainability governance, and social change. It explores the diffusion of sustainability standards to non-traditional sectors (e.g. jewelry, cannabis, plastics, pets) and the relationship between... View Details
Keywords: Sustainability Standards; Extractive Industries; Luxury; Gold; Institutional Change; Institutional Entrepreneurship; Hybrid Organizations; Governance; Policy; Consumer Behavior; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Pollution and Pollutants; Environmental Sustainability; Social Enterprise; Non-Governmental Organizations; Poverty; Diversification; Agriculture and Agribusiness Industry; Tourism Industry; Africa; Latin America; Europe
  • 2011
  • Chapter

An Exploration of the Japanese Slowdown during the 1990s

By: Diego A. Comin
Why was the 1990s a lost decade for Japan? How is it possible that the Japanese economy stagnated for a decade if none of the shocks that arguably hit the economy seemed to have persisted for much more than three years or so? In this paper I show that the endogenous... View Details
Keywords: Economic Slowdown and Stagnation; Performance Productivity; Mathematical Methods; Research and Development; Technology Adoption; Japan
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Comin, Diego A. "An Exploration of the Japanese Slowdown during the 1990s." In Japan's Bubble, Deflation, and Long-term Stagnation, edited by Koichi Hamada, Anil Kashyap, and David Weinstein. MIT Press, 2011.
  • Research Summary

Technology Adoption

How large are cross-country differences in technology adoption? How important are they to explain the large observed cross-country differences in per capita income? What factors accelerate of slowdown the adoption of technology? What factors affect the shape of the... View Details

  • Research Summary

The Global Agglomeration of Multinational Firms

By: Laura Alfaro
The explosion of multinational activities in recent decades is rapidly transforming the global landscape of industrial production. But are the emerging clusters of multinational production the rule or the exception? What drives the offshore agglomeration of... View Details
  • 15 Sep 2015
  • First Look

September 15, 2015

pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time discounts on designer apparel and accessories. One of the retailer's main challenges is pricing and predicting demand for View Details
Keywords: Sean Silverthorne
  • 2015
  • Working Paper

Can Marshall's Clusters Survive Globalization?

By: Giulio Buciuni and Gary P. Pisano
It is widely presumed that in today's globalized economy, the value of geographic clustering of manufacturing industries is no longer valuable. Manufacturing is represented as a highly mobile "commodity" that can be sourced from anywhere in the world where factor costs... View Details
Keywords: Manufacturing; Globalization; Marshall Industrial Clusters; Global Supply Chains; Manufacturing Industry
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Buciuni, Giulio, and Gary P. Pisano. "Can Marshall's Clusters Survive Globalization?" Harvard Business School Working Paper, No. 15-088, May 2015.
  • November 2014
  • Article

The Global Agglomeration of Multinational Firms

By: Laura Alfaro and Maggie Xiaoyang Chen
The explosion of multinational activities in recent decades is rapidly transforming the global landscape of industrial production. But are the emerging clusters of multinational production the rule or the exception? What drives the offshore agglomeration of... View Details
Keywords: Agglomeration; Agglomeration Economies; Multinational Firms and Management; Manufacturing Industry
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Alfaro, Laura, and Maggie Xiaoyang Chen. "The Global Agglomeration of Multinational Firms." Journal of International Economics 94, no. 2 (November 2014): 263–276. (Revised April 2014. Also NBER Working Paper Series, No. 15576. See Harvard Business School Working Paper, No. 10-043 for longer version.)
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