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(1,136)
- People (2)
- News (143)
- Research (892)
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- Multimedia (15)
- Faculty Publications (537)
Show Results For
- All HBS Web
(1,136)
- People (2)
- News (143)
- Research (892)
- Events (4)
- Multimedia (15)
- Faculty Publications (537)
- 11 Jan 2007
- Working Paper Summaries
A Perceptions Framework for Categorizing Inventory Policies in Single-stage Inventory Systems
Keywords: by Noel Watson
- Working Paper
AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance
By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
Exner, Yannick, Jochen Hartmann, Oded Netzer, and Shunyuan Zhang. "AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance." SSRN Working Paper Series, No. 5096969.
Expertise Dissensus: A Multi-level Model of Teams' Differing Perceptions about Member Expertise
Why are some teams more effective than others at using their members' expertise to achieve short-term performance and longer term developmental benefits? We propose that a critical factor is expertise dissensus-members' differing perceptions of each other's level of... View Details
- 2004
- Chapter
Managing the Global Brand: A Typology of Consumer Perceptions
By: Douglas B. Holt, J. A. Quelch and Earl Taylor
Holt, Douglas B., J. A. Quelch, and Earl Taylor. "Managing the Global Brand: A Typology of Consumer Perceptions." In The Global Market: Developing a Strategy to Manage Across Borders, edited by John A. Quelch and Rohit Deshpandé, 180–201. San Francisco, CA: Jossey-Bass, 2004.
- 2014
- Working Paper
Search-Based Peer Firms: Aggregating Investor Perceptions Through Internet Co-Searches
By: Charles M.C. Lee, Paul Ma and Charles C.Y. Wang
Applying a "co-search" algorithm to Internet traffic at the SEC's EDGAR web-site, we develop a novel method for identifying economically-related peer firms and for measuring their relative importance. Our results show that firms appearing in chronologically adjacent... View Details
Keywords: Peer Firm; EDGAR Search Traffic; Revealed Preference; Co-search; Industry Classification; Analytics and Data Science; Internet and the Web; Mathematical Methods; Corporate Finance
Lee, Charles M.C., Paul Ma, and Charles C.Y. Wang. "Search-Based Peer Firms: Aggregating Investor Perceptions Through Internet Co-Searches." Harvard Business School Working Paper, No. 13-048, November 2012. (Revised September 2013, March 2014, June 2014, July 2014.)
- 2024
- Working Paper
Do Information Frictions and Corruption Perceptions Kill Competition? A Field Experiment on Public Procurement in Uganda
By: Emanuele Colonnelli, Francesco Loiacono, Edwin Muhumuza and Edoardo Teso
We study whether information frictions and corruption perceptions deter firms from doing business with the government. We conduct two nationwide randomized controlled trials (RCTs) in collaboration with the national public procurement supervisory and anti-corruption... View Details
Keywords: Knowledge Use and Leverage; Government and Politics; Crime and Corruption; Trust; Perception; Business and Government Relations
Colonnelli, Emanuele, Francesco Loiacono, Edwin Muhumuza, and Edoardo Teso. "Do Information Frictions and Corruption Perceptions Kill Competition? A Field Experiment on Public Procurement in Uganda." NBER Working Paper Series, No. 32170, February 2024.
- Article
The Tipping Point of Animacy: How, When, and Where We Perceive Life in a Face
By: Christine E. Looser and Thalia Wheatley
Faces capture humans' attention; yet, beyond aesthetic appreciation, it is presumably not the face itself that interests people but the mind behind it. Minds think, feel, and act in ways that have direct consequences for well-being, but despite their importance, how... View Details
Looser, Christine E., and Thalia Wheatley. "The Tipping Point of Animacy: How, When, and Where We Perceive Life in a Face." Psychological Science 21, no. 12 (December 2010).
- 2014
- Working Paper
I'm Just Passionate: Managing Perceptions of Distress in the Workplace
By: E.B. Wolf, A.W. Brooks, J. Lee and S. Sah
- 2012
- Chapter
Citizens' Perceptions and the Disconnect Between Economics and Regulatory Policy
By: Jonathan Baron, William T. McEnroe and Christopher Poliquin
Economic theory is clear about the advantages and disadvantages of various ways of regulating negative externalities, such as command and control, cap and trade, taxation, subsidies, and tort law. Yet public policy rarely follows the recommendations that follow from... View Details
Baron, Jonathan, William T. McEnroe, and Christopher Poliquin. "Citizens' Perceptions and the Disconnect Between Economics and Regulatory Policy." In Regulatory Breakdown: The Crisis of Confidence in U.S. Regulation, edited by Cary Coglianese. Philadelphia, PA: University of Pennsylvania Press, 2012.
- June 1991 (Revised April 2008)
- Case
Antitrust Movement: Perceptions and Reality in Coping with Big Business
A vehicle for the discussion of early antitrust legislation in the United States from 1890 to 1914. View Details
McCraw, Thomas K. "Antitrust Movement: Perceptions and Reality in Coping with Big Business." Harvard Business School Case 391-292, June 1991. (Revised April 2008.)
- Article
Maimonides' Ladder: States of Mutual Knowledge and the Perception of Charitability
By: Julian De Freitas, Peter DiScioli, Kyle A. Thomas and Steven Pinker
Why do people esteem anonymous charitable giving? We connect normative theories of charitability
(captured in Maimonides’ Ladder of Charity) with evolutionary theories of partner choice to test predictions on how attributions of charitability are affected by states of... View Details
Keywords: Charity; Reciprocity; Partner Choice; Common Knowledge; Philanthropy and Charitable Giving; Knowledge; Perception
De Freitas, Julian, Peter DiScioli, Kyle A. Thomas, and Steven Pinker. "Maimonides' Ladder: States of Mutual Knowledge and the Perception of Charitability." Journal of Experimental Psychology: General 148, no. 1 (January 2019): 158–173.
- Article
Smart People Ask for (My) Advice: Seeking Advice Boosts Perceptions of Competence
By: A.W. Brooks, F. Gino and M.E. Schweitzer
Although individuals can derive substantial benefits from exchanging information and ideas, many individuals are reluctant to seek advice from others. We find that people are reticent to seek advice for fear of appearing incompetent. This fear, however, is misplaced.... View Details
Brooks, A.W., F. Gino, and M.E. Schweitzer. "Smart People Ask for (My) Advice: Seeking Advice Boosts Perceptions of Competence." Management Science 61, no. 6 (June 2015): 1421–1435.
- 1998
- Working Paper
Do Incentives Work? The Perceptions of Senior Executives from Thirty Countries
By: Michael Beer and Nancy Katz
Beer, Michael, and Nancy Katz. "Do Incentives Work? The Perceptions of Senior Executives from Thirty Countries." Harvard Business School Working Paper, No. 98-078, March 1998.
- August 2012
- Article
Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness
By: Andrew Gershoff, Ran Kivetz and Anat Keinan
Marketers often extend product lines by offering limited-capability models that are created by removing or degrading features in existing models. This production method, called versioning, has been lauded because of its ability to increase both consumer and firm... View Details
Keywords: Brands and Branding; Production; Competency and Skills; Welfare or Wellbeing; Cost vs Benefits; Perception; Customers; Performance Evaluation; Fairness; Business Ventures
Gershoff, Andrew, Ran Kivetz, and Anat Keinan. "Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness." Journal of Consumer Research 39, no. 2 (August 2012): 382–398. (Selected in 2017 for JCR Research Curations on “Behavioral Pricing”.)
- November–December 2024
- Article
Group Size and Its Impact on Diversity-Related Perceptions and Hiring Decisions in Homogeneous Groups
By: Aneesh Rai, Edward H. Chang, Erika Kirgios and Katherine L. Milkman
Why do some homogeneous groups face backlash for lacking diversity, whereas others escape censure? We show that a homogeneous group’s size changes how it is perceived and whether decision makers pursue greater diversity in its ranks. We theorize that people make... View Details
Rai, Aneesh, Edward H. Chang, Erika Kirgios, and Katherine L. Milkman. "Group Size and Its Impact on Diversity-Related Perceptions and Hiring Decisions in Homogeneous Groups." Organization Science 35, no. 6 (November–December 2024): 1990–2015.
- 9 Dec 2004 - 11 Dec 2004
- Conference Presentation
Perceptions of Women in Business: The Good, the Bad and the Interesting.
By: C. G. Brush, N. M. Carter, E. J. Gatewood, P. G. Greene and Myra M. Hart
- 2003
- Article
Do Incentives Work? The Perception of A Worldwide Sample of Senior Executives
By: Michael Beer and Nancy Katz
Beer, Michael, and Nancy Katz. "Do Incentives Work? The Perception of A Worldwide Sample of Senior Executives." Human Resource Planning 26, no. 3 (2003): 30–44.
- July 2015
- Article
The Impact of Corporate Social Responsibility on Investment Recommendations: Analysts' Perceptions and Shifting Institutional Logics
By: Ioannis Ioannou and George Serafeim
We explore the impact of corporate social responsibility (CSR) ratings on sell-side analysts' assessments of firms' future financial performance. We suggest that when analysts perceive CSR as an agency cost, due to the prevalence of an agency logic, they produce... View Details
Keywords: Corporate Social Responsibility; Analysts; Investment Recommendations; Sustainability; Institutional Logics; Environment; Corporate Social Responsibility and Impact; Investment; Corporate Governance; United States
Ioannou, Ioannis, and George Serafeim. "The Impact of Corporate Social Responsibility on Investment Recommendations: Analysts' Perceptions and Shifting Institutional Logics." Strategic Management Journal 36, no. 7 (July 2015): 1053–1081.
- Article
Learning from Potentially Biased Statistics: Household Inflation Perceptions and Expectations in Argentina
By: Alberto Cavallo, Guillermo Cruces and Ricardo Perez-Truglia
When forming expectations, households may be influenced by perceived bias in the information they receive. In this paper, we study how individuals learn from potentially biased statistics using data from both a natural experiment and a survey experiment during a... View Details
Keywords: Inflation Expectations; Bayesian Estimation; Inflation and Deflation; Information; Household; Behavior; Argentina
Cavallo, Alberto, Guillermo Cruces, and Ricardo Perez-Truglia. "Learning from Potentially Biased Statistics: Household Inflation Perceptions and Expectations in Argentina." Brookings Papers on Economic Activity (Spring 2016): 59–108.