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- Faculty Publications (75)
Show Results For
- All HBS Web (495)
- Faculty Publications (75)
- January–February 2018
- Article
Ads That Don't Overstep: How to Make Sure You Don't Take Personalization Too Far
By: Leslie John, Tami Kim and Kate Barasz
Data gathered on the web has vastly enhanced the capabilities of marketers. With people regularly sharing personal details online and internet cookies tracking every click, companies can now gain unprecedented insight into individual consumers and target them with... View Details
John, Leslie, Tami Kim, and Kate Barasz. "Ads That Don't Overstep: How to Make Sure You Don't Take Personalization Too Far." Harvard Business Review 96, no. 1 (January–February 2018): 62–69.
- 05 May 2020
- News
What if You Don’t Want to Go Back to the Office?
- 25 Jan 2024
- Research & Ideas
Being a Team Player: Why College Athletes Succeed in Business
to lead people from different backgrounds are skills that may be better honed on the field and court than in the classroom. “You're spending—and this is true of most varsity athletes—20-plus hours a week in that activity year-round,”... View Details
Keywords: by Rachel Layne
Leslie A. Perlow
Leslie A. Perlow is the Konosuke Matsushita Professor of Leadership in the Organizational Behavior Unit at Harvard Business School. She leads the Crafting Your Life Special Project, dedicated to helping individuals make purposeful life choices while gathering... View Details
- 05 Oct 2017
- Blog Post
Working as a Software Engineer in Industrial Technology
so the work in both industries naturally appealed to that part of my personality. The people I admired most were the ones on the other side of the table—people who had built, operated and turned around companies—and I was fortunate to get... View Details
Keywords: Technology
- 10 Jun 2019
- Blog Post
What I Did Differently Before Reapplying to HBS
matter the outcome, I would have a strong reaction. People often ask what I think changed between my 2+2 rejection and my eventual acceptance. They usually expect a story about a series of deliberate decisions I made to change my course... View Details
- 25 Mar 2025
- HBS Seminar
Lou Shipley, Harvard Business School
- 09 Jan 2024
- In Practice
Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year
high-value ideas that blend human ingenuity with AI’s efficiency and analytical power. As we look ahead, it is clear that the competitive edge belongs to those firms that embrace this partnership. Picture a scenario where AI serves as the... View Details
- Article
A Multicountry Perspective on Gender Differences in Time Use During COVID-19
By: Laura M. Giurge, Ashley V. Whillans and Ayse Yemiscigil (shared authorship)
The COVID-19 pandemic has fundamentally altered how people spend time, with possible consequences for subjective well-being. Using diverse samples of remote workers from the United States, Canada, Denmark, Brazil, and Spain (n = 31,141), following a preregistered... View Details
Keywords: Time; Subjective Well-being; COVID-19; Health Pandemics; Gender; Time Management; Well-being; Work-Life Balance; Global Range
Giurge, Laura M., Ashley V. Whillans, and Ayse Yemiscigil (shared authorship). "A Multicountry Perspective on Gender Differences in Time Use During COVID-19." Proceedings of the National Academy of Sciences 118, no. 12 (March 23, 2021).
- Article
Space, the Final Economic Frontier
After decades of centralized control of economic activity in space, NASA and U.S. policymakers have begun to cede the direction of human activities in space to commercial companies. NASA garnered more than 0.7% of GDP in the mid-1960s but is only around 0.1% of GDP... View Details
Weinzierl, Matthew C. "Space, the Final Economic Frontier." Journal of Economic Perspectives 32, no. 2 (Spring 2018): 173–192.
- 2021
- Book
The Heart of Business—Leadership Principles for the Next Era of Capitalism
By: Hubert Joly and Caroline Lambert
A remarkable turnaround by a leader with a remarkable philosophy: Find your noble purpose. Put people at the center. Unleash human magic.
"It was fall in Minnesota. It was getting cold and we were supposed to die." This is how Hubert Joly describes the early,... View Details
"It was fall in Minnesota. It was getting cold and we were supposed to die." This is how Hubert Joly describes the early,... View Details
Keywords: Capitalism; Leadership; Mission and Purpose; Business and Stakeholder Relations; Leading Change
Joly, Hubert, and Caroline Lambert. The Heart of Business—Leadership Principles for the Next Era of Capitalism. Boston, MA: Harvard Business Review Press, 2021.
- 12 Jul 2010
- Research & Ideas
Rocket Science Retailing: A Practical Guide
people to change the way they think. This is hard. Many non-analytically inclined managers are skeptical of analytical approaches because past claims by some analysts have been exaggerated. The retail... View Details
- fall 2008
- Article
Toward a Theory of Behavioral Operations
By: Francesca Gino and Gary P. Pisano
Human beings are critical to the functioning of the vast majority of operating systems, influencing both the way these systems work and how they perform. Yet most formal analytical models of operations assume that the people who participate in operating systems are... View Details
Keywords: Management Systems; Operations; Mathematical Methods; Behavior; Cognition and Thinking; Perspective; Theory
Gino, Francesca, and Gary P. Pisano. "Toward a Theory of Behavioral Operations." Manufacturing & Service Operations Management 10, no. 4 (fall 2008): 676–691.
- 20 Nov 2019
- Research & Ideas
It's No Joke: AI Beats Humans at Making You Laugh
this laughing matter to the test. In a new study, he used that joke and 32 others to determine whether people or artificial intelligence (AI) could do a better job of predicting which jokes other people... View Details
Keywords: by Dina Gerdeman
- 15 Dec 2015
- Blog Post
One MBA's Path to Boston Consulting Group
These days it seems like many MBAs are focused on launching the next big startup. Entrepreneurship is awesome but you might call me a traditionalist. Consulting was my goal for my summer internship from the start. I have always been View Details
- Teaching Interest
Cities, Structures, and Climate Shocks
By: John D. Macomber
This course is about building sustainable and resilient cities, future proofing real estate and infrastructure assets, and examining how businesses and investors find opportunities in climate adaptation.
The world faces substantial challenges in the face of... View Details
- 07 Dec 1999
- Research & Ideas
Henry Heinz and Brand Creation in the Late Nineteenth Century
Richard Tedlow has written, "most manufacturers were unknown to the people who bought their products." 50 Heinz would not have used the words "brand creation" to describe his initiatives. This term is a product of the... View Details
Keywords: by Nancy F. Koehn
- 26 Oct 2021
- Blog Post
Tap into Top Talent with the HBS Leadership Fellows Program
Fellows Program? The Leadership Fellows Program was launched at Harvard Business School in 2001. The program was designed to provide social-sector organizations with access to analytical and strategic talent to deliver high-impact results... View Details
Keywords: Social Enterprise
- 02 Aug 2022
- Research & Ideas
6 Strategies for Building Socially Responsible—and Profitable—Companies
A dozen years ago, Harvard Business School Professor George Serafeim wondered why some companies operated with an eye toward the greater good, while most did not. Back then, he always got the same response: Corporate leaders thought social and environmental practices... View Details
Keywords: by Lane Lambert