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- All HBS Web (242)
- Faculty Publications (19)
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- 10 Sep 2020
- Research & Ideas
The COVID Two-Step for Leaders: Protect and Pivot
[This is the fifth installment in a monthly series on management issues in the time of COVID-19.] We have asked approximately 600 CEOs to share with us the most pressing challenges that are keeping them awake at night in the midst of the... View Details
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
near 20 percent online market share. Apparel, greeting cards, party supplies, and office products have reached double-digit penetration as well while sporting goods and cosmetics will likely reach double-digit share in 2011. Pet products... View Details
- 22 Dec 2015
- First Look
December 22, 2015
Business School Case 716-405 The On-Demand Economy This note describes the emerging on-demand economy, also referred to as the sharing economy. The note highlights several... View Details
Keywords: Carmen Nobel
- 31 May 2023
- Research & Ideas
With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines
Wharton School as well as Columbia Business School’s Oded Netzer and Nachum Sicherman to develop the model that identifies routine users and their value. Not all rides are routines To track how targeting routines may work, the authors... View Details
- 14 Dec 2009
- Research & Ideas
Can Entrepreneurs Drive People Movers to Success?
you explain the long gestation? What have been the main obstacles to date? A: PRT designers in Morgantown started with the right concepts—small vehicles and on-demand service. But the designers worried about the occasional rush, so they... View Details
- 16 Jun 2015
- First Look
First Look: June 16, 2015
all. The case focuses on the launch of three mobility experiments (car sharing, parking, and on-demand ride sharing) and asks students to determine how Fields should balance these types of experiments with... View Details
Keywords: Sean Silverthorne
- 29 Jun 2017
- Research & Ideas
Why Uber Is Worth Saving and How To Do It
Credit: Nicolas McComber Uber’s roller coaster ride from ride-sharing pioneer to shunned bad boy should be a lesson to other disruptive startups: Fighting hard is good, while fighting unfairly loses you respect, customers, and perhaps... View Details
- 31 Mar 2014
- Research & Ideas
Encouraging Niche Content in an Ad-Driven World
Content Commercialization: Evidence from Blogs, published last year in Management Science, Zhu and coauthor Sun, of Boston University, bring an empirical approach to a question that has had many anecdotal responses but no firm results: How does the monetary promise of... View Details
- 11 Jun 2001
- Research & Ideas
E-Commerce Unplugged
Companies that spent decades understanding consumer-buying psychology traditionally assumed that specific products could satisfy discrete consumer needs. Now, they will need to define consumers by their fundamental life intentions (the life aspirations members of the... View Details
Keywords: by Nitin Nohria & Marty Leestma
- 28 Apr 2008
- HBS Case
Negotiating with Wal-Mart
perspective. There are numerous media accounts of the corporate monolith riding its suppliers into the ground. But what about those who manage to survive, and thrive, while dealing with the classic hardball negotiator? In "Sarah... View Details
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
hard selling—and a great way to do that is to spend a little brand equity on playfulness to spark conversations. The Rules Of Play Marketing—in the form of the mish-mosh of online posting, uploading, commenting, and sharing on YouTube,... View Details
- 09 Oct 2001
- Research & Ideas
Five Questions for Paul Lawrence and Nitin Nohria
it evokes emotional memories that touch on all of our drives. Memories of a hot day when all you wanted to acquire was an ice-cold Coke; memories of your first date when you shared a Coke; memories of World War II when Coca-Cola became a... View Details
Keywords: by Sean Silverthorne
- 05 Apr 2016
- First Look
April 5, 2016
where CEO wealth is sensitive to change in the share price, (2) where announced earnings are particularly likely to be an important source of information about managerial ability and effort, and (3) before implementation of Sarbanes-Oxley... View Details
Keywords: Sean Silverthlorne
- 12 Oct 1999
- Research & Ideas
Where Main Street Meets Wall Street
For Boston, whose history is better known for its midnight rides and tea parties with attitude, this was, by comparison, a low-key moment. On a slow July day in 1924 in the Hub's financial district, a new investment product was quietly... View Details
- 06 Nov 2019
- Op-Ed
Torched Planet: The Business Case to Reinvent Almost Everything
The world is. on. fire. The Earth is burning. We only have a little time to arrest climate change, and if we fail to do so the consequences will be both dire and irreversible. We have the technology and the resources to fix things, if we want to. We even have a... View Details
- 13 Nov 2000
- Research & Ideas
Corporate Venturing: Entrepreneurship on the Inside
Can big companies ride the entrepreneurial tiger to transformation and renewal? Yes, said participants in the panel discussion "Corporate Venturing: Entrepreneurship on the Inside" at the HBS Entrepreneurship Conference. But... View Details
Keywords: by Kenneth Liss
- 10 Jan 2017
- First Look
First Look at New Research: January 10, 2017
Uber users who were headed in the same direction share a ride and pay substantially lower fares. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/617009-PDF-ENG Harvard Business School Case... View Details
Keywords: Sean Silverthorne
- 01 Jul 2019
- Research & Ideas
The Airbnb Lesson for Startups? Success Takes More Than Technology
Investors riding the wave of technology public offerings have been waiting for a powerhouse debut from Airbnb, which logged its 500 millionth customer booking in March. After all, the home-sharing giant isn’t your typical unicorn. Unlike... View Details
- 11 May 2011
- Research & Ideas
Building a Better Board
catch-up-with-the-buddies lunch, meetings now span a day and a half and they happen up to six times a year. While reviewing relevant materials used to mean flipping through the annual report on the plane ride to the annual meeting, it now... View Details
Keywords: by Carmen Nobel
- 21 Apr 2003
- Research & Ideas
Will American Brands Be a Casualty of War?
In a recent op-ed piece for the Sunday London Times, Harvard Business School professor John Quelch warned that popular U.S. brands could be in for a rough ride overseas should anti-American sentiment grow over President Bush's handling of... View Details
Keywords: by Sean Silverthorne