Publications

Publications

Filter Results: (288) Arrow Down

Show Results For

← Page 3 of 288 Results →
  • 25 Jul 2023
  • Research & Ideas

Could a Business Model Help Big Pharma Save Lives and Profit?

Might Also Like: The FDA’s Speedy Drug Approvals Are Safe: A Win-Win for Patients and Pharma Innovation Curbing an Unlikely Culprit of Rising Drug Prices: Pharmaceutical Donations Buy-In from Black Patients Suffers When Drug Trials Don’t Include Them Feedback or ideas... View Details
Keywords: by Esther Schrader; Pharmaceutical; Health
  • March 2023
  • Article

Reaching for Rigor and Relevance: Better Marketing Research for a Better World

By: Shilpa Madan, Gita Venkataramani Johar, Jonah Berger, Pierre Chandon, Rajesh Chandy, Rebecca Hamilton, Leslie John, Aparna Labroo, Peggy J. Liu, John G. Lynch, Nina Mazar, Nicole Mead, Vikas Mittal, Christine Moorman, Michael I. Norton, John Roberts, Dilip Soman, Madhu Viswanathan and Katherine White
Over the past several decades, scholars have highlighted the obligations and opportunities for marketing as a discipline to play a role in creating a better world — or risk becoming irrelevant for the largest problems facing consumers and society. Climate change,... View Details
Keywords: COVID-19 Pandemic; Marketing; Social Issues; Corporate Social Responsibility and Impact; Business and Community Relations; Research
Related
  • 2025
  • Working Paper

The Extent and Drivers of Internal Agglomeration of U.S. Multi-Unit Firms

By: Juan Alcácer and Jasmina Chauvin
This paper examines the extent and determinants of internal agglomeration—the spatial clustering of establishments within firms. It introduces a novel methodology that benchmarks a firm’s spatial footprint against that of comparable stand-alone firms, yielding a... View Details
Keywords: Multi-unit Firms; Agglomeration; Spatial Organization; Economies Of Scope; Organizational Design; Diversification; Corporate Strategy; Business Units
Related
  • Research Summary

Overview

By: Joshua Lev Krieger
In examining the competitive dynamics of R&D strategy, Josh has become particularly interested in how the introduction of new knowledge generated by rivals impacts the direction of R&D efforts. Understanding how new information alters project portfolio decisions is... View Details
  • 2025
  • Working Paper

Technology Choice, Spillovers, and the Concentration of R&D

By: Todd A. Lensman
The direction of innovation shapes both current technologies and future innovation opportunities, as firms acquire expertise and create public knowledge through discovery. But how do firms choose which technologies to develop? Do they ever fail to exploit... View Details
Keywords: Economic Growth; Innovation Strategy; Research and Development
Related
  • Article

Beyond Magic Bullets: True Innovation in Health Care

By: Vaibhav A. Narayan, Marco Mohwinckel, Gary Pisano, Michael Yang and Husseini Manji
The molecular medicine revolution—based on advances in fields such as genomics and network modeling in the decade since the human genome sequence was completed—has changed the way we think about, study, and approach the development of novel therapies. However, these... View Details
Keywords: Integration; Business Model; Organizational Structure; Health Care and Treatment; Innovation and Invention; Pharmaceutical Industry
Related
  • Research Summary

THEME #2: BUILDING CAPABILITIES THROUGH VARIATION

Prior work has yet to establish definitively the role that variation (e.g. in individuals' activities or organizational processes) plays in the development of capabilities.  Variation is usually either not considered (e.g., the learning curve examines... View Details

  • 2007
  • Working Paper

Recognizing the New: A Multi-Agent Model of Analogy in Strategic Decision-Making

By: Giovanni Gavetti and Massimo Warglien
In novel environments, strategic decision-making is often premised on analogy, and recognition lies at its heart. Recognition refers to a class of cognitive processes through which a problem is interpreted associatively in terms of something that has been experienced... View Details
Keywords: Interpersonal Communication; Decision Choices and Conditions; Mathematical Methods; Cognition and Thinking; Power and Influence
Related
  • Research Summary

Vicarious Learning in Organizations

To advance the study of how individuals learn through their interactions with others, Professor Myers has adopted a vicarious learning theory lens. Vicarious learning allows individuals to learn from the outcomes of others’ experiences, rather than solely their own... View Details

Keywords: Learning And Development; Learning; Health Industry
  • 26 Jul 2024
  • Research & Ideas

Why Great Ideas Get Stuck in Universities

counterintuitive, conclusion: An overreliance on founders’ specialized knowledge narrows startups’ options as they seek the right paths to commercialize their work. “It’s not like they are doing worse science, have worse patents, or are... View Details
Keywords: by Ben Rand; Biotechnology; Health
  • 05 Jul 2022
  • Op-Ed

Hear Me Out: Introverts Can Be Loud and You Might Like Microsoft Teams

We've been encouraging readers to share feedback and observations about Working Knowledge articles by email, resulting in a slew of thoughtful responses. Here are a few comments from June, published with permission: Re: "Extroverts, Your... View Details
Keywords: by Danielle Kost
  • 20 Sep 2011
  • First Look

First Look: September 20

place. The leading players in these clusters are multilocation firms that organize and integrate knowledge across sites worldwide. Strong internal links across locations allow these firms to leverage View Details
Keywords: Sean Silverthorne
  • January 2014 (Revised January 2017)
  • Case

Nivea (A)

By: Karim R. Lakhani, Johann Fuller, Volker Bilgram and Greta Friar
The case describes the efforts of Beiersdorf, a worldwide leader in the cosmetics and skin care industries, to generate and commercialize new R&D through open innovation using external crowds and "netnographic" analysis. Beiersdorf, best known for its consumer brand... View Details
Keywords: Innovation; Innovation Management; Crowdsourcing; Big Data; Innovation Strategy; Innovation and Management; Knowledge Management; Knowledge Sharing; Research and Development; Social and Collaborative Networks; Collaborative Innovation and Invention; Analytics and Data Science; Beauty and Cosmetics Industry; Consumer Products Industry
Related
  • 2025
  • Working Paper

Transferability MATTRs: Towards Understanding Antecedents of Strategic Licensing

By: Dafna F. Bearson and Maria P. Roche
This paper examines the antecedents of firms’ decisions to license intellectual property (IP). We propose a conceptual framework emphasizing two critical factors: (1) transferability, which we define as the ease of moving knowledge embodied in inventions across firm... View Details
Keywords: Technological Innovation; Innovation Strategy; Intellectual Property; Value Creation
Related
  • 19 Dec 2016
  • Research & Ideas

The 10 Most Popular Stories of 2016

statements for the purpose of deception. Reader responses to the story included surprising references to the 1st Earl of Balfour, the Book of Leviticus, and the 1966 sci-fi novel Colossus by D.F. Jones. In short, reader comments take our... View Details
Keywords: by Carmen Nobel
  • 2017
  • Working Paper

A Welfarist Role for Nonwelfarist Rules: An Example with Envy

By: Matthew Weinzierl
I propose and formalize an argument for why economists working in the welfarist normative tradition should include nonwelfarist principles in how they judge economic policy. The key idea behind this argument is that the world is too complex, and our ability to model it... View Details
Keywords: Ethics; Policy; Economics
Related
  • 30 Dec 2013
  • Research & Ideas

Most Popular Articles of 2013

Lemmens and Sunil Gupta provides a novel method for determining which customers to target in order to maximize the profit of a retention campaign. The Impact of Patent Wars on Firm Strategy: Evidence from the Global Smartphone Market... View Details
Keywords: by Staff
  • 18 Jun 2001
  • Lessons from the Classroom

Why Leaders Need Great Books

characters experience is with themselves. This becomes clear when students read about Jerry, the despairing salesman in "Blessed Assurance," and Okonkwo, a village leader in Nigeria in Chinua Achebe's novel Things Fall Apart,... View Details
Keywords: by Martha Lagace
  • 15 Jan 2009
  • Sharpening Your Skills

Sharpening Your Skills: Career & Life Balance

Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered How do I get past a feeling of being stuck in life or work? Can I resist the... View Details
Keywords: Re: Multiple Faculty
  • 20 Dec 2018
  • Research & Ideas

Most Popular Stories and Research Papers of 2018

Why Ethical People Become Unethical Negotiators You may think you are an ethical person, but self-interest can cloud your judgment when you sit down at the bargaining table, says Max Bazerman. The year’s 5 most downloaded research papers Working View Details
Keywords: by Sean Silverthorne