Filter Results:
(1,870)
Show Results For
- All HBS Web
(4,218)
- People (11)
- News (1,260)
- Research (1,870)
- Events (9)
- Multimedia (83)
- Faculty Publications (1,241)
Show Results For
- All HBS Web
(4,218)
- People (11)
- News (1,260)
- Research (1,870)
- Events (9)
- Multimedia (83)
- Faculty Publications (1,241)
Sort by
- February 2022 (Revised January 2023)
- Case
Creating and Measuring Purpose at Viega
By: Ethan Rouen, Suraj Srinivasan and James Barnett
At its headquarters in Attendorn, Germany, Viega’s chairwoman Anna Viegener gathered the company’s leadership team to discuss their progress on formalizing purpose-driven leadership as a strategic driver within the organization. Viega manufactured and distributed... View Details
Keywords: Growth and Development; Employee Relationship Management; Leadership; Mission and Purpose; Expansion; Measurement and Metrics; Germany
Rouen, Ethan, Suraj Srinivasan, and James Barnett. "Creating and Measuring Purpose at Viega." Harvard Business School Case 122-028, February 2022. (Revised January 2023.)
- Editorial
The Type of Purpose That Makes Companies More Profitable
By: George Serafeim and Claudine Gartenberg
Keywords: Corporate Purpose; Middle Management; Vision; Culture; Mission and Purpose; Organizational Culture; Profit
Serafeim, George, and Claudine Gartenberg. "The Type of Purpose That Makes Companies More Profitable." Harvard Business Review (website) (October 21, 2016).
- October 2016
- Case
Elon Musk: Balancing Purpose and Risk
By: Shikhar Ghosh and Sarah Mehta
The case is used to illustrate the place of ‘Purpose’ versus financial risk and returns in a founder’s objectives. It also addresses personal risk profile of different founders, and when paired with the Risk Tolerance Exercise, it enables evaluating one’s own appetite... View Details
Keywords: Electric Vehicle; Solar Power; Vision; Trade-offs; Leadership; Mission and Purpose; Risk and Uncertainty; Entrepreneurship; Failure; United States; North America
Ghosh, Shikhar, and Sarah Mehta. "Elon Musk: Balancing Purpose and Risk." Harvard Business School Case 817-040, October 2016.
- October 2019
- Case
David Yin's Vegetarian Mission
By: Boris Groysberg and Evan M.S. Hecht
After the establishment of his critically-acclaimed upscale vegetarian restaurant, King’s Joy, in Beijing, chef and entrepreneur David Yin must decide whether or not to expand to other locations or continue to invest in his existing location in order to fulfill his... View Details
Keywords: Restaurant; Restaurant Industry; Creative Ability; Creative Industries; Values; Entrepreneurship; Creativity; Food; Values and Beliefs; China
Groysberg, Boris, and Evan M.S. Hecht. "David Yin's Vegetarian Mission." Harvard Business School Case 420-027, October 2019.
- May 2012
- Case
Columbia's Final Mission (Abridged) (A)
By: Amy C. Edmondson and Kerry Herman
This case documents decision-making processes, organizational culture, and other contributors to NASA's failed Columbia mission in 2003. Addresses the question of how organizations should deal with "ambiguous threats" - weak signals of potential crisis - and explores... View Details
Keywords: Cognitive Biases; Teams; Organizational Learning; Ambiguous Threat; Leadership; Organizational Culture; Decision Making; Failure; Crisis Management; Aerospace Industry
Edmondson, Amy C., and Kerry Herman. "Columbia's Final Mission (Abridged) (A)." Harvard Business School Case 612-095, May 2012.
- September 2007
- Teaching Note
Opportunity International: Measurement and Mission (TN)
By: Herman B. Leonard, Srikant M. Datar, Marc J. Epstein and Melissa Tritter
- February 2003 (Revised January 2004)
- Case
Mission to Mars (A)
By: Alan D. MacCormack and Jay Wynn
This case is set in spring 2000, several months after two successive, failed missions to the planet Mars. Students are asked to evaluate the reasons for these failures in the context of NASA's "Faster, Better, Cheaper" program, which was initiated in 1992. They are... View Details
Keywords: Failure; Change Management; Innovation Strategy; Collaborative Innovation and Invention; Projects; Management; Risk Management; Risk and Uncertainty; Aerospace Industry; Technology Industry
MacCormack, Alan D., and Jay Wynn. "Mission to Mars (A)." Harvard Business School Case 603-083, February 2003. (Revised January 2004.)
- July 2024
- Case
Living up to Purpose and Performance at Parker Hannifin
By: Hubert Joly, Alicia Dadlani and Martha Hostetter
In 2019, Parker Hannifin, one of the world’s largest manufacturers of motion and control technologies, did something unusual for an industrial company: it created a purpose statement. Even though it already had a clear business strategy and longstanding culture of... View Details
Keywords: Mission and Purpose; Health Pandemics; Leadership; Business or Company Management; Organizational Culture; Business Strategy; Communication Strategy; Manufacturing Industry; Industrial Products Industry; Cleveland; Ohio; United States
Joly, Hubert, Alicia Dadlani, and Martha Hostetter. "Living up to Purpose and Performance at Parker Hannifin." Harvard Business School Case 525-015, July 2024.
- March 2021 (Revised August 2023)
- Case
Helen Keller: Changing the World
By: Robert Simons and Shirley Sun
This case describes the rise of Helen Keller who at 19 months became deaf and blind. Refusing to be sidelined from life, Keller showed great determination in learning how to communicate with others, employing tutors and travelling to Boston to enroll in the Perkins... View Details
Keywords: Mission And Purpose; Values And Beliefs; Success; Diversity; Leading Change; Personal Development and Career; Personal Characteristics; Power and Influence
Simons, Robert, and Shirley Sun. "Helen Keller: Changing the World." Harvard Business School Case 121-071, March 2021. (Revised August 2023.)
- 2017
- Chapter
Corporate Moral Agency, Positive Duties, and Purpose
By: Nien-hê Hsieh
A long-standing question in business ethics is whether business enterprises are themselves moral agents with distinct moral responsibilities. To date, the debate about corporate moral agency has focused on responsibility for past wrongdoing that involves violating... View Details
Hsieh, Nien-hê. "Corporate Moral Agency, Positive Duties, and Purpose." In The Moral Responsibility of Firms, edited by Eric Orts and N. Craig Smith. Oxford University Press, 2017.
- Research Summary
Growing as a Purposeful Leader
Leaders today have to lead in the context of extraordinary changes and challenges. The demands of today's stakeholders have risen significantly, and what is expected of senior leaders is quickly evolving in terms of their mission (more than profit),... View Details
- August 2020
- Teaching Note
Sesame Workshop (C): Mission Critical Responses to Global and National Crises
By: Rosabeth Moss Kanter and Joyce J. Kim
Teaching Note for Case No. 321-016. Beginning in March 2020, Sesame Workshop navigated a global pandemic, which caused unemployment, businesses shutdowns, school closures, and remote work environments along with a racial justice crisis, with a renewed mission that led... View Details
- April 2005
- Case
FBI: Mission Extended
Following the bombing of the World Trade Center in 1993, there was consensus that the FBI needed to make organizational changes. The FBI had long distinguished itself as the world's pre-eminent organization for conducting after-the-fact investigations that laid the... View Details
Beaulieu, Nancy D., and Aaron Zimmerman. "FBI: Mission Extended." Harvard Business School Case 905-061, April 2005.
- January 2014
- Supplement
Dana Hall: Funding a Mission (D)
By: F. Warren McFarlan and Kaitlyn Szydlowski
This case is a sequel to Dana Hall: Funding a Mission (A), (B) and (C) cases. It focuses on the causes of recent fund-raising success and the complex resource allocation problems the School faces as it tries to deliver on its mission. In conjunction with the (A), (B) &... View Details
Keywords: Philanthropy; Mission and Purpose; Social Enterprise; Finance; Philanthropy and Charitable Giving
McFarlan, F. Warren, and Kaitlyn Szydlowski. "Dana Hall: Funding a Mission (D)." Harvard Business School Supplement 114-031, January 2014.
- June 2019 (Revised August 2024)
- Module Note
Purpose Brands
By: Rory McDonald, Clayton M. Christensen and Shaye Roseman
Introduces a framework for innovation and brand building that is connected to an understanding of customers' Jobs to Be Done. View Details
Keywords: Brand ＆ Product Management; Brand Architecture; Brand Building; Innovation; Product Development Strategy; Product Differentiation; Brands and Branding; Product Development
McDonald, Rory, Clayton M. Christensen, and Shaye Roseman. "Purpose Brands." Harvard Business School Module Note 619-075, June 2019. (Revised August 2024.)
- October 2022
- Teaching Note
Creating and Measuring Purpose at Viega
By: Ethan Rouen and Suraj Srinivasan
Teaching Note for HBS Case No. 122-028. View Details
- August 1999
- Article
Mission Driven, Values Centered
By: William W. George
George, William W. "Mission Driven, Values Centered." Executive Excellence (August 1999).
- June 2023
- Case
EDWINS: Leading with Passion and Purpose
By: Lynda M. Applegate and Rachel Bricklin
Applegate, Lynda M., and Rachel Bricklin. "EDWINS: Leading with Passion and Purpose." Harvard Business School Case 823-131, June 2023.
- June 2014
- Case
The Kursk Submarine Rescue Mission (Multimedia)
By: Anette Mikes and Tom Ryder
During a military exercise in August 2000, a state-of-the-art Russian nuclear submarine, the Kursk, sank in the Barents Sea, triggering global media attention and an international rescue effort.
In addition to Russia's Northern Fleet, two other organizations got... View Details
In addition to Russia's Northern Fleet, two other organizations got... View Details
Mikes, Anette, and Tom Ryder. "The Kursk Submarine Rescue Mission (Multimedia)." Harvard Business School Multimedia/Video Case 114-708, June 2014.
- October 2010
- Teaching Note
Whole Foods: Balancing Social Mission and Growth (TN)
By: Christopher Marquis and Bobbi Thomason
Teaching Note for 410023. View Details