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- All HBS Web (133)
- Faculty Publications (46)
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- 16 Jan 2006
- Research & Ideas
What Customers Want from Your Products
effort to improve sales of its milk shakes. (In this example, both the company and the product have been disguised.) Its marketers first defined the market segment by product—milk shakes—and then segmented it further by profiling the... View Details
- January 2018
- Case
Ak Gıda: IPO or Strategic Sale
By: Suraj Srinivasan and Eren Kuzucu
In 2015, Yıldiz Holding, one of the world’s largest producer of confections, biscuits and crackers, was at the end of its divestiture process from Ak Gida, one of the leading dairy companies in Turkey. The company had adopted a dual track process, pursuing an initial... View Details
Keywords: Valuation; Private Sector; For-Profit Firms; Business Model; Business Strategy; Competitive Advantage; Growth and Development Strategy; Value Creation; Decision Making; Growth Management; Mergers and Acquisitions; Initial Public Offering; Business Conglomerates; Business Exit or Shutdown; Family Business; Joint Ventures; Food and Beverage Industry; Turkey
Srinivasan, Suraj, and Eren Kuzucu. "Ak Gıda: IPO or Strategic Sale." Harvard Business School Case 118-036, January 2018.
- February 2015
- Other Article
Evaluating the Impact of the Baby-Friendly Hospital Initiative on Breast-feeding Rates: A Multi-state Analysis
By: Summer Sherburne Hawkins, Ariel Dora Stern, Christopher F. Baum and Matthew W. Gillman
Objectives: Despite the passage of state laws promoting breast feeding, a formal evaluation has not yet been conducted to test whether and/or what type of laws may increase breast feeding. The enactment of breastfeeding laws in different states in the USA creates a... View Details
Hawkins, Summer Sherburne, Ariel Dora Stern, Christopher F. Baum, and Matthew W. Gillman. "Evaluating the Impact of the Baby-Friendly Hospital Initiative on Breast-feeding Rates: A Multi-state Analysis." Public Health Nutrition 18, no. 2 (February 2015): 189–197. (Selected as Nutrition Society Paper of the Month, July 2014.)
- 01 Apr 2024
- In Practice
Navigating the Mood of Customers Weary of Price Hikes
Nevertheless, certain categories such as eggs, apples, and milk have seen prices drop below their peak levels, offering some relief to consumers. Moderation helps cool inflation. The moderation in food price increases is contributing to... View Details
- 25 Aug 2014
- HBS Case
Starbucks Reinvented
steam milk properly. For Schultz, however, that wasn't enough—he wanted to reach the company's store managers, recognizing them as essential to the transformation process. "I needed an unfiltered venue for expressing my empathy about... View Details
- 15 Nov 2018
- Book
Can the Global Food Industry Overcome Public Distrust?
JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details
- 01 Jul 2015
- Research & Ideas
A Bank That Takes Parmesan as Collateral: The Cheese Stands a Loan
fresh milk to single-product producers, most of which are limited liability cooperatives of farmers, and most of whom outsource the maturation process to warehouse operators. Before it hits store shelves, cheese is matured for 18, 24, 30,... View Details
- 11 May 2010
- First Look
First Look: May 11
Nestlé's Milk Districts: Case Supplement Ray A. Goldberg and Kerry HermanHarvard Business School Supplement 906-411 Nestlé, as the largest milk company in the world, has a history of economic development,... View Details
Keywords: Martha Lagace
- 20 Jun 2011
- Lessons from the Classroom
Fame, Faith, and Social Activism: Business Lessons from Bono
music, just like grocery shoppers buying organic milk or fair trade coffee." This lesson applies across all businesses. "We think this is only true for artists and entertainers, but it's true for making tennis shoes and semiconductors,... View Details
- 01 Jul 2014
- First Look
First Look: July 1
Business School Case 814-079 Milk Baths and Charm Necklaces: Had Randy Weiner (Finally) Gone Too Far? The case on Randy Weiner explores the tensions between artistic and financial imperatives in a for-profit immersive theater venture. In... View Details
Keywords: Carmen Nobel
- 26 Feb 2014
- Research & Ideas
How Grocery Bags Manipulate Your Mind
For those without children, the with-bags participants were more likely to imagine buying ice cream and potato chips than the -without-bags- participants. But the results couldn't speak to organic items; while participants listed items such as View Details
- 16 May 2016
- HBS Case
Food Safety Economics: The Cost of a Sick Customer
period of flat revenues or declining revenues, that sends a message to everybody in the food industry ” China, for example, has seen its share of well-publicized cases of food contamination. In 2008, melamine was found in milk products... View Details
- 10 Sep 2008
- Research & Ideas
Long-Tail Economics? Give Me Blockbusters!
development projects, some with predictable sales results, others more risky. The former pay for the company's daily bread and butter and fund R&D on future blockbusters. Inverness Medical Innovations, for example, is following exactly this model, View Details
- 15 Jan 2019
- First Look
New Research and Ideas, January 15, 2019
unconventional and unpredictable approach to policymaking. Purchase this case:https://hbsp.harvard.edu/product/718005-PDF-ENG Harvard Business School Case 719-020 Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia With... View Details
Keywords: Dina Gerdeman
- 18 Aug 2011
- Lessons from the Classroom
Business Plan Contest: 15 Years of Building Better Entrepreneurs
to develop agricultural diagnostics for rural farmers in sub-Saharan Africa to detect milk spoilage, corn mold, and a cow's breeding status. "The entrepreneurial bug has definitely bitten me," says Puz. "Taking an idea and turning it into... View Details
- 12 Apr 2018
- Op-Ed
Op-Ed: The Trouble with Tariffs
active ingredients for anti-nausea drugs, even the drug inside an EpiPen. There were also more mundane items like milking machine parts and telescopic gunsights for rifles. The careful selection avoided high-profile items like smartphones... View Details
Keywords: by Willy C. Shih; Manufacturing; Auto; Steel; Air Transportation; Technology; Telecommunications
- 27 Aug 2013
- First Look
First Look: August 27
agricultural raw materials were safe, high quality, of consistent supply, and sustainably, ethically, and economically produced? How can the procurement process enable the small-scale producer to become a viable partner in the milk... View Details
Keywords: Sean Silverthorne
- 24 Jan 2017
- First Look
First Look at New Research: January 24, 2017
industry. He came to China in 2004 and set up Huaxia dairy farm with the goal to build a world-class dairy farm in China. In 2015, Huaxia had three farms in operation with approximately 20,000 cows (including 7,200 milking cows) and a... View Details
Keywords: Sean Silverthorne
- 20 Oct 2014
- Research & Ideas
Users Love Ello, But What’s the Business Model?
being the real culprit. While social networks claim to be enabling great social causes, users are starting to understand they're being milked indirectly for money. There's a sense of betrayal, a feeling that "you didn't tell me what... View Details
- 11 Jan 2017
- Research & Ideas
The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes
chromate was used to make milk look creamier; and various poisonous ingredients were used to create bright colors for various candies, reportedly causing some children to fall ill or even die. Hisano highlights key dates in food coloring... View Details
Keywords: by Carmen Nobel