Milk - Publications - Faculty & Research

16 Jan 2006
Research & Ideas

What Customers Want from Your Products

effort to improve sales of its milk shakes. (In this example, both the company and the product have been disguised.) Its marketers first defined the market segment by product—milk shakes—and then segmented it further by profiling the... View Details

Keywords: by Clayton M. Christensen, Scott Cook & Taddy Hall; Consumer Products

January 2018
Case

Ak Gıda: IPO or Strategic Sale

By: Suraj Srinivasan and Eren Kuzucu

In 2015, Yıldiz Holding, one of the world’s largest producer of confections, biscuits and crackers, was at the end of its divestiture process from Ak Gida, one of the leading dairy companies in Turkey. The company had adopted a dual track process, pursuing an initial... View Details

Keywords: Valuation; Private Sector; For-Profit Firms; Business Model; Business Strategy; Competitive Advantage; Growth and Development Strategy; Value Creation; Decision Making; Growth Management; Mergers and Acquisitions; Initial Public Offering; Business Conglomerates; Business Exit or Shutdown; Family Business; Joint Ventures; Food and Beverage Industry; Turkey

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February 2015
Other Article

Evaluating the Impact of the Baby-Friendly Hospital Initiative on Breast-feeding Rates: A Multi-state Analysis

By: Summer Sherburne Hawkins, Ariel Dora Stern, Christopher F. Baum and Matthew W. Gillman

Objectives: Despite the passage of state laws promoting breast feeding, a formal evaluation has not yet been conducted to test whether and/or what type of laws may increase breast feeding. The enactment of breastfeeding laws in different states in the USA creates a... View Details

Keywords: Race; Nutrition; Laws and Statutes; United States

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01 Apr 2024
In Practice

Navigating the Mood of Customers Weary of Price Hikes

Nevertheless, certain categories such as eggs, apples, and milk have seen prices drop below their peak levels, offering some relief to consumers. Moderation helps cool inflation. The moderation in food price increases is contributing to... View Details

Keywords: by Rachel Layne; Retail; Consumer Products

25 Aug 2014
HBS Case

Starbucks Reinvented

steam milk properly. For Schultz, however, that wasn't enough—he wanted to reach the company's store managers, recognizing them as essential to the transformation process. "I needed an unfiltered venue for expressing my empathy about... View Details

Keywords: by Julia Hanna; Food & Beverage

15 Nov 2018
Book

Can the Global Food Industry Overcome Public Distrust?

JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details

Keywords: by Sean Silverthorne; Agriculture & Agribusiness

01 Jul 2015
Research & Ideas

A Bank That Takes Parmesan as Collateral: The Cheese Stands a Loan

fresh milk to single-product producers, most of which are limited liability cooperatives of farmers, and most of whom outsource the maturation process to warehouse operators. Before it hits store shelves, cheese is matured for 18, 24, 30,... View Details

Keywords: by Carmen Nobel; Banking; Food & Beverage

20 Jun 2011
Lessons from the Classroom

Fame, Faith, and Social Activism: Business Lessons from Bono

music, just like grocery shoppers buying organic milk or fair trade coffee." This lesson applies across all businesses. "We think this is only true for artists and entertainers, but it's true for making tennis shoes and semiconductors,... View Details

Keywords: by Kim Girard; Entertainment & Recreation

01 Jul 2014
First Look

First Look: July 1

Business School Case 814-079 Milk Baths and Charm Necklaces: Had Randy Weiner (Finally) Gone Too Far? The case on Randy Weiner explores the tensions between artistic and financial imperatives in a for-profit immersive theater venture. In... View Details

Keywords: Carmen Nobel

15 Jan 2019
First Look

New Research and Ideas, January 15, 2019

unconventional and unpredictable approach to policymaking. Purchase this case:https://hbsp.harvard.edu/product/718005-PDF-ENG Harvard Business School Case 719-020 Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia With... View Details

Keywords: Dina Gerdeman

18 Aug 2011
Lessons from the Classroom

Business Plan Contest: 15 Years of Building Better Entrepreneurs

to develop agricultural diagnostics for rural farmers in sub-Saharan Africa to detect milk spoilage, corn mold, and a cow's breeding status. "The entrepreneurial bug has definitely bitten me," says Puz. "Taking an idea and turning it into... View Details

Keywords: by Julia Hanna; Education

27 Aug 2013
First Look

First Look: August 27

agricultural raw materials were safe, high quality, of consistent supply, and sustainably, ethically, and economically produced? How can the procurement process enable the small-scale producer to become a viable partner in the milk... View Details

Keywords: Sean Silverthorne

11 May 2010
First Look

First Look: May 11

Nestlé's Milk Districts: Case Supplement Ray A. Goldberg and Kerry HermanHarvard Business School Supplement 906-411 Nestlé, as the largest milk company in the world, has a history of economic development,... View Details

Keywords: Martha Lagace

26 Feb 2014
Research & Ideas

How Grocery Bags Manipulate Your Mind

For those without children, the with-bags participants were more likely to imagine buying ice cream and potato chips than the -without-bags- participants. But the results couldn't speak to organic items; while participants listed items such as View Details

Keywords: by Carmen Nobel; Retail

10 Sep 2008
Research & Ideas

Long-Tail Economics? Give Me Blockbusters!

development projects, some with predictable sales results, others more risky. The former pay for the company's daily bread and butter and fund R&D on future blockbusters. Inverness Medical Innovations, for example, is following exactly this model, View Details

Keywords: by John Quelch; Entertainment & Recreation; Pharmaceutical

16 May 2016
HBS Case

Food Safety Economics: The Cost of a Sick Customer

period of flat revenues or declining revenues, that sends a message to everybody in the food industry ” China, for example, has seen its share of well-publicized cases of food contamination. In 2008, melamine was found in milk products... View Details

Keywords: by Dina Gerdeman; Food & Beverage

12 Apr 2018
Op-Ed

Op-Ed: The Trouble with Tariffs

active ingredients for anti-nausea drugs, even the drug inside an EpiPen. There were also more mundane items like milking machine parts and telescopic gunsights for rifles. The careful selection avoided high-profile items like smartphones... View Details

Keywords: by Willy C. Shih; Manufacturing; Auto; Steel; Air Transportation; Technology; Telecommunications

13 May 2008
First Look

First Look: May 13, 2008

Sponsor of the 2008 Olympic Games in Beijing and the Official dairy supplier of the games, it is betting that the brand can go further beyond China. Will the day that tykes from Topeka have a bottle of Yili milk in their hands be coming... View Details