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Publications

Publications

Filter Results: (106) Arrow Down
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Show Results For

  • All HBS Web  (106)
    • People  (1)
    • News  (28)
    • Research  (39)
    • Events  (1)
  • Faculty Publications  (13)

Show Results For

  • All HBS Web  (106)
    • People  (1)
    • News  (28)
    • Research  (39)
    • Events  (1)
  • Faculty Publications  (13)
← Page 3 of 106 Results →
  • 25 Mar 2015
  • HBS Case

Tate’s Digital Makeover Transforms the Traditional Museum

then. Today, as entertainment becomes increasingly digital and spare time is in ever-shorter supply, art museums and cultural institutions have been put in a bind. Do they stick to their tried-and-true format and cater to loyal devotees... View Details
Keywords: by Michael Blanding; Education
  • Web

2022 Reunion Presentations - Alumni

that leave their relationships and integrity intact, facilitate learning from the experience, and position them for their next career move. Slides The Future of Entertainment, Media, and Sports Professor Anita Elberse + More Info – Less... View Details
  • Web

Industry Information - Alumni

rig data, equipment marketplace, and more. + – Entertainment Billboardbiz Read the latest music industry news as it relates to everything from the growth of streaming services to the legal and management issues impacting the world of... View Details
  • 29 Jan 2021
  • Op-Ed

How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics

advice of experts, media, and other influencers within their demographic, socioeconomic, and innovation adoption segment. Influencers will need to mitigate concerns about the “newness” of the vaccine, such as the probability of side... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim
  • 09 Jun 2024
  • Blog Post

The EC Formula: MBA Class of 2024 Looks Back

out the future of gaming. During your EC year, what course did you take that will help you succeed in your industry?There are two courses that come to mind. The first one is the Business of Entertainment, Media, and Sports (BEMS) with... View Details
  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

absolutely tell a great story in a short amount of time. Kenny: When you augment it with social media, you can probably delve deeper into that story. What brands that have done well on the social media side of it? Santana: Budweiser aired... View Details
Keywords: Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation
  • 19 Jan 2022
  • Blog Post

From Retail to HBS: How I’m Building a Career Path at the Intersection of Arts, Culture, and Business

business. I had often felt that my interests were non-traditional and I had sometimes doubted how I could carve out a path that would fit these disparate parts together, but HBS showed me how much opportunity is out there. For one, Professor Anita Elberse’s Business of... View Details

    John W. Kluge

    Kluge built a $1 billion+ entertainment conglomerate, Metromedia, one of the largest privately held companies in the United States. It has businesses in the telecommunications, media, and information... View Details
    Keywords: Entertainment & Broadcast Media
    • 01 Jun 2003
    • News

    Portraits from the Class of 2003

    at two marketing case competitions Starting Up: Lean Forward Media, interactive entertainment for kids Long-Term Goal: CEO of a global media company Return to Portraits story or visit his alumni page. View Details
    Keywords: Arts, Entertainment
    • 01 May 2019
    • What Do You Think?

    What Should the Leadership of YouTube Do?

    Silicon Valley's culture as a whole—‘an algorithm solves everything’ and ‘just put it out and we'll fix it later.’ In traditional media, for example, considerable debate can go into the production of a program ... With YouTube, Facebook,... View Details
    Keywords: by James Heskett; Entertainment & Recreation; Entertainment & Recreation
    • Web

    Harvard Business School

    served as director of BET Holdings, the parent company of Black Entertainment Television. Franklin Anderson MBA 1971 Franklin Anderson co-founded and led Cleveland's Hough Area Community Development Corporation (HADC). Before coming to... View Details

      Aroon Purie

      Keywords: Media, Entertainment

        Dr. Subhash Chandra

        Keywords: Media, Entertainment
        • Web

        2024 Reunion Presentations - Alumni

        Media, and Sports Professor Anita Elberse No additional materials available + More Info – Less Info What does the future of entertainment look like? Fueled by advances in digital technology, will a select... View Details

          Mallika Sarabhai

          Keywords: Arts, Media, Entertainment
          • Career Coach

          Rachel Hoang

          Rachel can assist students who are interested in pursuing a career in sports, media, and entertainment. She has experience working in a smaller entertainment technology company and a large media conglomerate... View Details
          • 12 Dec 2016
          • HBS Case

          Business Lessons from Dwayne 'The Rock' Johnson

          entertainment, media, and sports. Her courses for both MBA students and executives are among the most sought-after in the School’s curriculum. Anita Elberse and Dwayne Johnson. “I’m fascinated by the evolution and expanding role of... View Details
          Keywords: Re: Anita Elberse; Entertainment & Recreation; Entertainment & Recreation
          • 22 Feb 2019
          • News

          Empowering a New Generation of Business Leaders

          before guests were treated to a private tour of the massive media production facilities. Jaqueline Burgos (MBA 2014) opened the chat by introducing Professor McGee, a media industry expert and entrepreneur who was named one of the 50 most powerful African Americans in... View Details
          Keywords: Margie Kelley; Arts, Entertainment
          • Fast Answer

          IFC: LA/Hollywood

          Where can I find entertainment & media industry/market analysis, company data and news? OVERVIEWS AND ANALYSIS IBISWorld
          Research reports on a wide range of industries, including Cable Networks, Television Production, and... View Details
          • Fast Answer

          Music & Activism: Market Research Resources

          I find information on trends on social media, digital music and the web? eMarketer
          Market data, statistics, and analysis on the Internet, e-business, online marketing, media, and emerging technologies.... View Details
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