Filter Results:
(544)
Show Results For
- All HBS Web
(869)
- News (215)
- Research (544)
- Events (5)
- Multimedia (10)
- Faculty Publications (359)
Show Results For
- All HBS Web
(869)
- News (215)
- Research (544)
- Events (5)
- Multimedia (10)
- Faculty Publications (359)
Sort by
- May 24, 2021
- Article
What Makes an Online Marketplace Disruptive?
By: Clifford Maxwell and Scott Duke Kominers
Platforms like Airbnb, eBay, and Angie’s List have changed how markets work. But while many are innovative and make life easier for consumers, which are truly disruptive? Hewing to Clay Christensen’s theory of disruption, platforms—which operate as online... View Details
Maxwell, Clifford, and Scott Duke Kominers. "What Makes an Online Marketplace Disruptive?" Harvard Business Review Digital Articles (May 24, 2021).
- 25 May 2018
- Working Paper Summaries
Trust and Disintermediation: Evidence from an Online Freelance Marketplace
- 22 Feb 2022
- Cold Call Podcast
How to Scale a Startup Marketplace for Used Furniture
- January 2025 (Revised February 2025)
- Teaching Note
Worten Portugal: Becoming a Digital Marketplace
By: Antonio Moreno, Pedro Amorim, Margaret Underwood and Gamze Yucaoglu
Teaching Note for HBS Case No. 622-062. View Details
- August 2022
- Teaching Note
LooksRare: The Decentralized, Tokenized, NFT Marketplace
By: Shai Benjamin Bernstein, Scott Duke Kominers and George Gonzalez
Teaching Note for HBS Case No. 822-119. View Details
- 2025
- Article
Why Retailers Are Turning to Third-Party Marketplaces
By: Antonio Moreno
Some traditional retailers—including Walmart, Target, and Best Buy—are adopting third-party marketplaces, which connect customers with external sellers and thereby offer customers a much broader selection. Many other traditional retailers are considering whether to... View Details
Keywords: Marketplace Matching; Distribution Channels; Customer Focus and Relationships; Cost vs Benefits; Retail Industry
Moreno, Antonio. "Why Retailers Are Turning to Third-Party Marketplaces." Harvard Business Review Digital Articles (2025).
- 2025
- Working Paper
Algorithmic Assortment Curation: An Empirical Study of Buybox in Online Marketplaces
By: Santiago Gallino, Nil Karacaoglu and Antonio Moreno
Most online sales worldwide take place in marketplaces that connect sellers and buyers. The presence of numerous third-party sellers leads to a proliferation of listings for each product, making it difficult for customers to choose between the available options. Online... View Details
Keywords: Algorithms; E-commerce; Sales; Digital Marketing; Internet and the Web; Customer Satisfaction
Gallino, Santiago, Nil Karacaoglu, and Antonio Moreno. "Algorithmic Assortment Curation: An Empirical Study of Buybox in Online Marketplaces." Working Paper, 2025.
- 17 Mar 2011
- Working Paper Summaries
Marketplace Institutions Related to the Timing of Transactions
Keywords: by Alvin E. Roth
- 2010
- Book
Negotiauctions: New Dealmaking Strategies for a Competitive Marketplace
Subramanian, Guhan. Negotiauctions: New Dealmaking Strategies for a Competitive Marketplace. W. W. Norton & Company, 2010.
- June 2005 (Revised May 2006)
- Case
Covisint (A): The Evolution of a B2B Marketplace
By: Lynda M. Applegate and Elizabeth Collins
Ford Motor Co., General Motors, and DaimlerChrysler--the three original equipment manufacturers (OEMs) that dominated the automotive industry throughout the 20th century--launched Covisint in February 2000 as an industry supply chain exchange that would drive out cost... View Details
Keywords: Business Model; Supply Chain Management; Business Startups; Management Teams; Manufacturing Industry; Auto Industry; United States
Applegate, Lynda M., and Elizabeth Collins. "Covisint (A): The Evolution of a B2B Marketplace." Harvard Business School Case 805-110, June 2005. (Revised May 2006.)
- July 1988 (Revised March 1992)
- Background Note
Making Sense of the Artificial Intelligence Marketplace
Sviokla, John J. "Making Sense of the Artificial Intelligence Marketplace." Harvard Business School Background Note 189-031, July 1988. (Revised March 1992.)
- February 2020
- Case
Seso Global: Building a Blockchain-enabled Property Marketplace in Nigeria
By: Boris Vallee and Yang (Dolly) Yu
The mutual aspiration of addressing the housing shortage and improving real estate market efficiency led Daniel and Phillip to co-found Seso Global in 2017. Seso Global developed a unique integrated platform to streamline and rationalize the process of acquiring and... View Details
Keywords: Fintech; Blockchain; Developing Markets; Entrepreneurial Management; Financing and Loans; Internet and the Web; Business Model; Property; Growth and Development Strategy; Developing Countries and Economies; Real Estate Industry; Africa; Nigeria
Vallee, Boris, and Yang (Dolly) Yu. "Seso Global: Building a Blockchain-enabled Property Marketplace in Nigeria." Harvard Business School Case 220-055, February 2020.
- 25 Jan 2007
- Other Presentation
Winning Competitive Strategies in Today's Shifting Global Marketplace
The following portion of this presentation draws on Michael E. Porter and Elizabeth Olmsted Teisberg: Redefining Health Care: Creating Value-Based Competition on Results, Harvard Business School Press, May 2006. Earlier publications about health care include the... View Details
Porter, Michael E. "Winning Competitive Strategies in Today's Shifting Global Marketplace." Nyenrode Business Universiteit, Amsterdam, The Netherlands, January 25, 2007.
- September 2004 (Revised February 2006)
- Case
Fernwood Art Investments: Leading in an Imperfect Marketplace
By: Boris Groysberg, Joel Podolny and Timothy Keller
As Bruce Taub, founder of Fernwood, strolled past some of New York City's finest galleries, he pondered the unique challenges that Fernwood faced. Where others had seen the inefficiency of imperfect markets, Taub saw an opportunity to revolutionize the very nature of... View Details
Keywords: Arts; Investment; Strategic Planning; Problems and Challenges; Opportunities; New York (city, NY)
Groysberg, Boris, Joel Podolny, and Timothy Keller. "Fernwood Art Investments: Leading in an Imperfect Marketplace." Harvard Business School Case 405-032, September 2004. (Revised February 2006.)
- January 2018 (Revised February 2018)
- Technical Note
Making Markets
Explains how to identify and capitalize on marketplace design opportunities. Defines markets and marketplaces and describes the basic functions of each. Discusses attributes (e.g., heterogeneity of participants' preferences and asymmetry in available information) that... View Details
Keywords: Marketplaces; Two-Sided Markets; Entrepreneurship; Market Design; Digital Platforms; Marketplace Matching; Market Participation; Market Transactions; Market Entry and Exit; Digital Platforms; Auctions
Eisenmann, Thomas R., and Scott Duke Kominers. "Making Markets." Harvard Business School Technical Note 818-096, January 2018. (Revised February 2018.)
- November 1991
- Case
Investor Relations at Work: Situations in the Financial Marketplace
Greyser, Stephen A. "Investor Relations at Work: Situations in the Financial Marketplace." Harvard Business School Case 592-052, November 1991.
- June 2023 (Revised February 2024)
- Teaching Note
Seso Global: Building a Blockchain-Enabled Property Marketplace in Nigeria
By: Boris Vallee, Sean Bracken and Yang (Dolly) Yu
Teaching Note for HBS Case No. 220-055. View Details