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Show Results For
- All HBS Web
(1,590)
- People (1)
- News (265)
- Research (857)
- Events (5)
- Multimedia (6)
- Faculty Publications (259)
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- 01 Dec 2009
- News
One Man Crime Wave
languages. To many writers, critics, and fans, “JDM” lives on as an underappreciated master, a born storyteller who served up riveting, best-selling adventure tales that feature penetrating social commentary and sharp insights into human... View Details
- 12 Feb 2021
- News
How Dunkin’ Donuts Took Over the World
with the management team at the time, to scale back all of those businesses, focus on the diamond in the rough that we had within our midst, the Dunkin’ Donuts business, polish that up, standardize the format, standardize the menu, the configuration, pricing, focus on... View Details
Keywords: brands; leadership; management; strategy; operations; career; Food and Beverage Stores; Retail Trade
- 01 Jun 2024
- News
Firm Foundation
Courtesy Tracy Britt Cool Courtesy Tracy Britt Cool Tracy Britt Cool (MBA 2009) has been playing the long game as long as she can remember. The former Berkshire Hathaway executive grew up in a family business: Her father was a third-generation farmer in Manhattan,... View Details
- 18 Jan 2018
- News
The Lessons of All-Day Breakfast
And that's, I think, what gave folks confidence that it could be done in their own restaurants. Morrell: As you're putting together strategy for this, what was the hardest challenge that you had to sort of work through? Cunningham: Well, so, we knew consumers wanted... View Details
- 01 Feb 2002
- News
It's academic. (Not!)
organizational behavior. "I love the intellectual hunt behind research," he says. "It's a process of trying to understand elements that initially don't seem to have any relation to one another. When they come together, it's a big aha.' You want to be able to... View Details
- 01 Jun 2003
- News
Alumni Bookshelf
How to Grow When Markets Don't by Adrian Slywotzky (MBA '80) and Richard Wise (Warner Books) Slywotzky brings his expertise in global strategy consulting to his sixth book, which examines the difficulties of sustainable growth and offers... View Details
- 01 Jun 2017
- News
Ask the Expert: On the Fly
changing, he says, but he believes it is “structurally more stable today than it has been in many years.” Here, Carty answers some of your questions and offers some insight into what the future holds. Why charge passengers for checked... View Details
Keywords: Julia Hanna
- 01 Mar 2025
- News
On The Case: The Base Factor
In her research as a marketing modeler, Professor Eva Ascarza focuses on understanding customers—and predicting, in particular, who will be a good one and how best to retain them. Without customers, obviously, there is no business. That could also be the tagline for... View Details
Keywords: Jen McFarland Flint
- 23 Oct 2019
- News
Understanding Business Firsthand in South Korea
MBA students interview consumers in Seoul, Korea, to help inform the marketing strategies they developed for Orion Snack International. The project was the culmination of a required first-year course designed to develop students’ global... View Details
- 15 Nov 2016
- News
Field Course Helps Nascent Entrepreneurs Connect with Customers
Entrepreneurial Sales and Marketing (ESM), a field course that debuted in spring 2016. “To a greater degree than in established firms, marketing and selling in entrepreneurial ventures are linked to product... View Details
- 01 Sep 2006
- News
Charting the Year Ahead
percentage takes advantage of them. Insightful demographic and psychographic profiles have been developed from alumni survey data that will enable the committee, chaired by Jim Rice (MBA 1986), to recommend segment-specific View Details
- 01 Dec 2008
- News
Alumni Books
Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth by Tim Calkins (MBA ’91) (Palgrave Macmillan) Most marketing plans are a waste of time — too long, complicated, and dense — and... View Details
- 15 Nov 2020
- News
Global Outposts Expand HBS’s Intellectual Footprint
on the ground, supporting our faculty in their research and bringing a global perspective to our classrooms. Through this network, HBS faculty can quickly get insights into global developments such as the COVID-19 pandemic and how... View Details
- 01 Sep 2017
- News
Case Study: Confidence Builder
Kyriacopoulos (MBA 2010) Neither proposed target market seems to be the source of a viable business model. I doubt students can or will pay for info they can get from the internet or they already know. And universities will be happy with... View Details
- 01 Mar 2012
- News
Alumni Book Briefs
thinking, translating his insights into practice and correcting the most common misconceptions about them. Guide to Managing Growth: Turning Success into Even Bigger Success by Rupert Merson (PMD 71, 1996) (Wiley) Successful growth... View Details
- 01 Sep 2008
- News
The Levitt Brand
LEVITT The details differ slightly, but the story, in its telling, is always the same. Ninety or so MBA students sit nervously awaiting the start of their first Marketing class. At the appointed time — not a minute more or less — a slight... View Details
- 01 Dec 2018
- News
Research Is the Foundation
Neeley hopes her book—along with recent Harvard Business Review articles, academic articles, cases, an online learning global collaboration simulation, and insights she shares as a professor in the MBA and Executive Education... View Details
- 01 Mar 2010
- News
Faculty Books
Project) New research in the social sciences has yielded insights with important implications for the government’s role in the economy. The financial crisis has made the need to share these ideas with policymakers more urgent. To meet... View Details
- 01 Mar 2013
- News
Alumni News | Bookshelf
how to develop sustainable processes for finding great ideas, driving them toward commercial success, and tracking their impact in the market and on the firm's resources. Your factory needs four building blocks, the authors tell us: a... View Details
- 28 Feb 2025
- News
Alumni Startup Enters the Shark Tank
This Friday night, Remento enters the Shark Tank. The startup, cofounded by CEO Charlie Greene (MBA 2021) in 2021, will be featured on this week’s episode of the long-running business show, pitching its “no-write life story book” vision to Sharks at 8/7c on ABC. We... View Details