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Show Results For
- All HBS Web
(1,839)
- News (627)
- Research (1,122)
- Multimedia (13)
- Faculty Publications (341)
- 04 May 2020
- Research & Ideas
Predictions, Prophets, and Restarting Your Business
and make decisions based on assumptions about the future. The problem: Most of these prophecies about what is to come are basically straight-line extrapolations of a few weeks of data or sermons about what that prophet believes should... View Details
Keywords: by Frank V. Cespedes
- 29 Jul 2013
- News
Happy Money: The Science of Smarter Spending - Buying Experiences
- 13 Oct 2023
- News
Will Consumers Buy ‘Selfish’ Self-Driving Cars?
- Article
Sadness, Identity, and Plastic in Over-shopping: The Interplay of Materialism, Poor Credit Management, and Emotional Buying Motives in Predicting Compulsive Buying
By: Grant Edward Donnelly, Masha Ksendzova and Ryan Howell
A comprehensive study is currently lacking to explain why material values strongly influence compulsive buying. The goal of the current study is to test if money management, buying motivations for improving mood and identity, and self-transformation expectations... View Details
Donnelly, Grant Edward, Masha Ksendzova, and Ryan Howell. "Sadness, Identity, and Plastic in Over-shopping: The Interplay of Materialism, Poor Credit Management, and Emotional Buying Motives in Predicting Compulsive Buying." Journal of Economic Psychology 39 (December 2013): 113–125.
- 29 Jul 2013
- Video
Happy Money: The Science of Smarter Spending - Buying Experiences
- August 2018
- Teaching Note
Magpie: Developing and Using Buyer Personas
By: Frank V. Cespedes
Teaching Note for HBS No. 818-013. Magpie is a startup with a platform that allows publishers to natively tag the products discussed in their content and thus allows consumers to purchase those products without needing to leave that publisher’s web page. A key aspect... View Details
- April 2025
- Article
Buying (Quality) Time Predicts Relationship Satisfaction
By: A.V. Whillans, Jessie Pow and Joe J. Gladstone
Seven studies examine the association between time-saving purchases (e.g., housecleaning and meal delivery services) and relationship satisfaction. Study 1 uses an eleven-year longitudinal panel survey to show that increases in time-saving purchases predict long-term... View Details
Whillans, A.V., Jessie Pow, and Joe J. Gladstone. "Buying (Quality) Time Predicts Relationship Satisfaction." Journal of Personality and Social Psychology 128, no. 4 (April 2025): 821–863.
- November 14, 2015
- Other Article
Make or Buy Decisions Over Upstream and Downstream Inputs: An Investigation of Firm Boundaries Along Value Chains
By: Laura Alfaro, Pol Antràs, Davin Chor and Paola Conconi
Alfaro, Laura, Pol Antràs, Davin Chor, and Paola Conconi. "Make or Buy Decisions Over Upstream and Downstream Inputs: An Investigation of Firm Boundaries Along Value Chains." Vox, CEPR Policy Portal (November 14, 2015).
- November 2021
- Article
A Salient Sugar Tax Decreases Sugary Drink Buying
By: Grant E. Donnelly, Paige Guge, Ryan Howell and Leslie John
Many governments have introduced sugary drink excise taxes to reduce purchasing and consumption of such drinks; however, they do not typically stipulate how such taxes should be communicated at point-of-purchase. Historical, field, and experimental data entailing over... View Details
Keywords: Decision-making; Open Data; Open Materials; Preregistered; Health; Policy; Taxation; Consumer Behavior; Decision Making
Donnelly, Grant E., Paige Guge, Ryan Howell, and Leslie John. "A Salient Sugar Tax Decreases Sugary Drink Buying." Psychological Science 32, no. 11 (November 2021): 1830–1841.
- 06 Dec 2010
- News
Consumers are buying for themselves this holiday
- 15 Feb 2017
- News
You Should Consider Buying a Small Business. But When?
- June 2012
- Class Lecture
Why You're Not Buying Venezuelan Chocolate: The Provenance Paradox
By: Rohit Deshpandé
A product's country of origin establishes its authenticity. This is the provenance paradox. Consumers associate certain geographies with the best products: French wine, Italian sports cars, Swiss watches. Competing products from other countries - especially developing... View Details
Keywords: Global Business; Branding; Strategic Planning; Strategic Positioning; Emergent Countries; Consumer Perception; Developing Markets; Brands and Branding; Geographic Location; Globalized Markets and Industries; Perception; Emerging Markets; Product Positioning; Global Strategy; Marketing Strategy; Food and Beverage Industry; Venezuela
Deshpandé, Rohit. "Why You're Not Buying Venezuelan Chocolate: The Provenance Paradox ." Harvard Business School Class Lecture 512-703, June 2012.
- 20 Nov 2015
- News
Money really can buy happiness, Harvard prof says
- 03 Nov 2003
- Research & Ideas
Making Money Making Movies
What makes a movie click with an audience? How important is buzz in the success or failure of an entertainment product? Should worldwide releases of movies be done over time, or all at once? Those are the kinds of questions that interest... View Details
- January 1998
- Case
Meinhard v. Salmon: Court of Appeals of New York (1928)
By: Henry B. Reiling
Meinhard and Salmon were joint venturers who had a 20-year lease on the Hotel Bristol in New York City. Salmon was the managing party. Four months before the lease was to end, the owner approached Salmon and offered to lease all the property, of which the Bristol was... View Details
Keywords: Lawsuits and Litigation; Joint Ventures; Partners and Partnerships; Decisions; Asset Pricing; Leasing; New York (city, NY)
Reiling, Henry B. "Meinhard v. Salmon: Court of Appeals of New York (1928)." Harvard Business School Case 298-079, January 1998.
- Article
Wealth-Making in Nineteenth and Early Twentieth Century Britain: Industry v. Commerce and Finance
By: Tom Nicholas
This paper refutes the hypothesis put forward by W.D. Rubinstein that a disproportionately large share of Britain's wealth makers were active in commercial and financial trades in London. We use a data set of businessmen active in nineteenth- and early... View Details
Keywords: Trade; Finance; Commercialization; Mathematical Methods; Wealth and Poverty; Great Britain; London
Nicholas, Tom. "Wealth-Making in Nineteenth and Early Twentieth Century Britain: Industry v. Commerce and Finance." Business History 41, no. 1 (January 1999).
- 20 Feb 2014
- News
Buying Gold in the Olympics and in the Global War for Talent
- Web
Buy Now, Pay Later: Credit and Charity
usurers out of business, but in the long run they played a crucial role in making finance culturally acceptable and laying the foundations of European banking. “Although the montes themselves were pawnshops,” writes medieval historian... View Details
- 12 Dec 2022
- News
Is It Safe to Buy Now, Pay Later?
- 24 Oct 2023
- Research & Ideas
When Tech Platforms Identify Black-Owned Businesses, White Customers Buy
Generations of Black business owners have had to fight discrimination to prosper in America, but a new study suggests that these entrepreneurs are now gaining more support in parts of the country when they make their presence known. The... View Details